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Engaging Millennials and Gen Z With Restaurant Loyalty Programs

Mad Mobile

In the past, a wallet full of coffee shop punch cards was as close as most people got to restaurant loyalty programs. It’s up to bars and restaurants to embrace modern loyalty strategies in order to attract and retain these customers. Here are a few aspects to prioritize in order to attract–and hold–their attention.

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How To Get Started With Your Restaurant’s First Loyalty Program

The Restaurant Times

Building brand loyalty when starting a new restaurant can save you money and increase your total profitability. A loyalty program can take a variety of shapes, but at its most basic level, it’s a restaurant marketing strategy that encourages consumers to come back. Offer Loyalty Points . Make It Exclusive .

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Tim Hortons overhauls loyalty program after giveaways put a big hole in sales

RGU

José Cil, chief executive at Tim’s parent company Restaurant Brands International, said the Tims Rewards program was partially to blame after it ballooned to 7.5 “We’ve attracted far more guests to our loyalty program far more quickly than we had planned,” Cil told investors on a conference call on Monday. .

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Tim Hortons overhauls loyalty program after giveaways put a big hole in sales

RGU

José Cil, chief executive at Tim’s parent company Restaurant Brands International, said the Tims Rewards program was partially to blame after it ballooned to 7.5 “We’ve attracted far more guests to our loyalty program far more quickly than we had planned,” Cil told investors on a conference call on Monday. .

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The State of Full Service Restaurants

Modern Restaurant Management

Seventy-four percent of full service restaurants (FSRs) managed to maintain or increase their sales during the pandemic; however, profit margins in 2021 declined to 10 percent, compared to 12 percent in 2019, according to third annual State of Full Service Restaurants Report released by TouchBistro.

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MRM Research Roundup: QSR Update and What Feeds Us

Modern Restaurant Management

To accurately assess the underlying trends of restaurant performance, RMS compared 2021 sales and traffic to pre-pandemic 2019 data. percent over 2019, and average check increased by a remarkable 22.9 percent compared to 2019. Delivering that level of convenience will win brand loyalty.” On average, sales were up 8.1

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2023 Reflections: The Year That Was in Restaurants, Part Two

Modern Restaurant Management

We initiated our bottomless brunch menu on weekends, which actually helped us finish our weeks stronger than before. Co-founder, Carbonate Looking back at 2023, I witnessed a significant shift in how restaurants approach loyalty programs. Their commentary, however, was telling.

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