7 Shifts

DECEMBER 27, 2019

The turnover rate for quick service restaurants is 123% , which means that the number of team members who leave in one year outnumbers the average number of staff in the entire restaurant. Team culture and customer service also suffer. Orientation and training ($820.96): Onboarding are training are costly and time consuming.

Hiring 360

Hiring Front of House Customer Service Customer Experience 360

7 Shifts

OCTOBER 31, 2022

A good operator looks back on their Business Plan on a monthly or quarterly basis to gauge where they are in terms,” says Mark Moeller, president, and owner of The Recipe of Success , a national restaurant consulting firm. Are they an island, or do they have good connections? Investors want to see that you have good people around you.

Point of Sale 397

Point of Sale Back of House Document Download 397

7 Shifts

OCTOBER 22, 2019

Instagram is now reshaping the way diners consume their food, and in return restaurants have changed to accommodate the need for “ Instagrammable ” experiences. I think we've done a good job with that,” says Black Tap owner Barish in an article on CNN. With social media, we're able to reach people around the globe—it's so important.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

MARCH 5, 2020

Restaurants currently face a double barreled challenge in the form of increasing cyberattacks targeting businesses of all sizes across the United States and newly enacted state data security statutes that can create significant legal exposure for restaurants that service hundreds or thousands of customers on a daily basis.

Restaurant Law 238

Restaurant Law Small Business Customer Service Information 238

7 Shifts

FEBRUARY 8, 2024

The ripple effects of the pandemic continue: the National Restaurant Association finds that off-premises dining continues to happen much more frequently than before, with 66% of consumers more likely to order takeout in 2023 than they were before the pandemic. ChowNow ChowNow is a customized online ordering app for restaurants.

Management 367

Management Management Operations Mobile Ordering 367

Indoor Media

JANUARY 18, 2021

If you’re wary of coupon advertising — don’t be. Coupon advertising is one of the easiest ways to get new customers in the door and promote brand familiarity. They’re also a careful balance of targeting, so you’ll need to hone in on exactly who you’re trying to advertise to. Coupons Generate a Profit…If You Do It Right.

Coupons 148

Coupons Advertising Point of Sale Customer Service 148

Modern Restaurant Management

AUGUST 21, 2024

For a deeper dive, Modern Restaurant Management (MRM) magazine turned to Pete Crofut, VP, Business Development – Agencies & Brands for Wurl, which uses Connected TV to reach potential consumers. What is AI-powered emotional targeting? Why emotion?

Loyalty Program 189

Loyalty Program Advertising Point of Sale Customer Service 189

Modern Restaurant Management

JUNE 15, 2021

While what consumers eat won’t change, post-COVID-19, how they will get it will. The ingrained customer behavior over the past year, delivery, mobile orders, curbside pick-up, will likely continue. The pandemic effectively accelerated trends in how restaurants interact with customers. Inventory stock changed significantly.

Technology 203

Technology Loyalty Program Front of House Online Ordering 203

Modern Restaurant Management

DECEMBER 28, 2020

Delivery and take-out will continue to be the most popular way consumers will get their restaurant meals in a COVID and post-COVID world. Consumers still demand convenience when it comes to their meals, but they also want variety. Britt Mills, Senior Director of Customer Experience at Mobiquity. To read part one, click here.

2021 230

2021 Mobile Ordering Kitchen Safety Loyalty Program 230

Modern Restaurant Management

SEPTEMBER 24, 2020

And more than 40 percent of US consumers are likely to go to the drive-through, get takeout or use delivery even when dine-in is allowed, according to Tork. Delight Your Customers. And be sure to include napkins with every order to promote good hygiene. Simplify Their Lives. Deliver a Great Experience.

Coupons 238

Coupons Social Media Online Ordering Customer Experience 238

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

JANUARY 22, 2024

This industry seeks to develop a value proposition that speaks to its consumers and convinces them to dine in their restaurants. But precisely, how can you determine what customers want? Businesses must remain ahead of the curve by checking all the correct boxes as customer tastes evolve at an unparalleled pace.

Loyalty Program 181

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 181

7 Shifts

JUNE 16, 2024

After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back. How do you create a good restaurant marketing strategy?

Marketing 195

Marketing 2024 Email Marketing Social Media 195

7 Shifts

FEBRUARY 8, 2024

The ripple effects of the pandemic continue: the National Restaurant Association finds that off-premises dining continues to happen much more frequently than before, with 66% of consumers more likely to order takeout in 2023 than they were before the pandemic. ChowNow ChowNow is a customized online ordering app for restaurants.

Management 352

Management Management Operations Mobile Ordering 352

Modern Restaurant Management

NOVEMBER 24, 2020

Using the off-season to plan and improve your business product or service offerings can help you flourish during the busy season. It’s a good time to make sure you’re accounting for potential effects of the pandemic as you create next year’s budget.

Cash Management 230

Cash Management Social Media Seasonal Menu Food Truck 230

Modern Restaurant Management

APRIL 30, 2021

Consumers and customers have changed their behavior due to the events of the previous year. So it makes good business sense to revamp your marketing strategies. Focus on changing the processes of your restaurant to accommodate the new realities and to reach out to customers living in your local areas.

Marketing 227

Marketing Food Safety Social Media Small Business 227

Modern Restaurant Management

OCTOBER 9, 2020

Had you only looked at the foot traffic data for the first two months of 2020, you might have been tempted to declare—and not without good reason—that it was shaping up to be a banner year for brick-and-mortar establishments. The data shows us that consumers are concerned for their safety. Know Your Top Customers.

Online Ordering 189

Online Ordering Email Marketing Social Media Retail 189

Modern Restaurant Management

SEPTEMBER 16, 2020

Customers are going to be hesitant to dine indoors. By providing a safe, pleasant and healthy indoor dining experience, and promoting and marketing it to your new and past customers, restaurants can help to hasten the return of customers and keep everyone safe. Here are their insights. That tables are too close.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Modern Restaurant Management

JANUARY 9, 2024

That being said, unemployment remains low across the country and consumer spending is strong despite higher interest rates. As a result, it is important to have a good capital plan in place before you open for business. First, run a self-assessment of your business by determining: Restaurants offer both a product and service.

Employee Relations 193

Employee Relations Small Business Advertising Customer Experience 193

Modern Restaurant Management

SEPTEMBER 30, 2024

Consumer demands are changing at a rapid rate. The food service industry is forecast to reach $1 trillion in sales this year. At the same time, QSRs and fast casual establishments are turning to technology to improve operations and customer interactions as they continue to increase output.

2025 180

2025 Fast Casual Food Customer Experience 180

Indoor Media

NOVEMBER 5, 2020

Repetition is one of the cornerstones of any advertising campaign and especially important in today’s world of one-second pop-ups and social media hungry short-term memories. That being said, we have to think about exposure as well, which is essentially the presentation of your advertisement. You can’t buy them.

Advertising 148

Advertising Coupons Consumer Goods Customer Service 148

Indoor Media

JULY 22, 2020

There are plenty of review sites, but Yelp is considered one of the most trustworthy and influential to consumers and is only second to Google. Online reviews are crucial to your auto repair shop’s success, as 88 percent of consumers trust online reviews as much as personal recommendations. Ask for Reviews.

Consumer Goods 146

Consumer Goods Customer Service Advertising Email Marketing 146

Modern Restaurant Management

DECEMBER 30, 2020

We have watched as the pandemic has gutted the economy, altered consumer behavior, and destroyed longstanding businesses essentially overnight. Over the past year, restaurants have had to evolve their communications to consumers with a sensitivity and transparency never before required around issues of safety and health.

2021 225

2021 Marketing Food Safety Back of House 225

Modern Restaurant Management

APRIL 5, 2021

With a changing landscape, it is more vital than ever to help your potential customers see great value in your business. Many business owners spend a lot of time perfecting their desktop site, but consumers are now using their phones for everything, from finding brands on social media to online shopping. Everyone loves a good deal.

Marketing 177

Marketing Coupons Consumer Goods Small Business 177

Indoor Media

FEBRUARY 5, 2021

Today, more and more consumers are turning to small businesses for their everyday needs. A new focus on “shopping local” has helped keep customers returning to many salons, restaurants, and stores — but the pressure of competing with national brands remains daunting. Community Oriented Advertising. Get Your Ducks in Order.

Marketing 158

Marketing Email Marketing Advertising Coupons 158

Indoor Media

FEBRUARY 1, 2021

One of the reasons it’s so difficult for small businesses to compete with national chains is the sheer amount of advertising resources big brands have in their pocket. The good news is there are plenty of hacks to get you where you want to go. One of the best ways to advertise is simply through word of mouth.

Advertising 148

Advertising Small Business Coupons Customer Service 148

Indoor Media

OCTOBER 17, 2017

Groupon was a commercial darling in the early 2010s, and though its popularity has cooled over the years, it remains a consideration for restaurants and other local businesses that are looking to increase their customer base. Coupon advertising’s goal is the same: Offer value to draw customers. How Each Works.

Coupons 78

Coupons Advertising Tip Distribution Consumer Goods 78

Modern Restaurant Management

JUNE 18, 2020

The good news is that, as a restaurant owner, you've probably had to build up your reserves of these qualities already. Keeping in mind the other criteria of sensitivity and positivity, now is a time to embrace innovation in how you reach new customers and woo back your previous clientele. Creativity. Flexibility.

Marketing 227

Marketing Social Media Email Marketing Innovation 227

7 Shifts

SEPTEMBER 19, 2019

Every great restaurant has many parts that contribute to its success: delicious food, excellent customer service, an inviting atmosphere, and competent staff. Restaurant managers are the on-the-ground team members responsible for keeping the operation efficient and providing excellent service to diners.

Management 284

Management Management 2019 Employee Relations 284

Indoor Media

DECEMBER 21, 2017

IndoorMedia’s CEO, Doug Endsley, started his career working in fast food and moved on to found the nation’s largest in-store advertising company. I’m sure you know how important making profit is, but you may not understand how exactly to measure the return on investment (ROI) for a coupon advertising campaign. Don’t fear.

Coupons 78

Coupons Advertising Point of Sale Consumer Goods 78

Indoor Media

JANUARY 2, 2018

Advertising clichés. No matter how much consumers—as well as businesses of all sizes—try, they are inescapable. But just because advertising clichés are unavoidable doesn’t mean you should incorporate them into your marketing and promotional strategies. Inviting them to find your other paid advertising is a wild goose chase.

Advertising 78

Advertising Coupons Customer Service Consumer Goods 78

Indoor Media

AUGUST 17, 2017

Think that coupon advertising is obsolete in the digital age? That consumers of all types still harness the money-saving energy of coupons. Also, a surefire way to inspire brand loyalty means reaching your consumers in areas they frequent, such as a local supermarket chain. What’s the big deal with repeat customers?

Coupons 78

Coupons Advertising Loyalty Program Consumer Goods 78

Modern Restaurant Management

APRIL 14, 2020

This new site is a one-stop hub of critical information for restaurants, employees, customers and industry partners. "In addition to providing an essential service for so many people, local restaurants also deliver welcome comfort and variety to people across the country," said Louis Gump, senior vice president, Cox Media. "Local

Online Ordering 212

Online Ordering Back of House Customer Service Small Business 212

Modern Restaurant Management

FEBRUARY 18, 2020

In essence, this shift should lead restaurants to embrace the idea of maintaining a truly “intelligent” smart kitchen, one that will be tech-equipped to continue evolving with consumer demands. So, for the first time, restaurant owners and marketers are able to see exactly what their customer’s buying journey looks like.

Mobile Ordering 215

Mobile Ordering Front of House Customer Service Customer Experience 215

Modern Restaurant Management

MAY 21, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. With less inventory and even fewer customers coming in, we recommend that you widen your margins and revamp your offerings. Offer Safe and Contact-Free Services.

Social Media 215

Social Media Food Safety Cash Management Customer Service 215

Modern Restaurant Management

JULY 1, 2020

Yelp released an Economic Impact Report outlining economic shifts as restaurants start to reopen for dine-in service and people respond to Black Lives Matter protests across the country. Consumer Interest in Restaurants is Shifting Quickly. What Consumers Mean by 'Safe' Recent research conducted by Ecolab Inc.

2020 180

2020 Travel Food Safety Consumer Goods 180

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It is your roadmap to attracting and retaining customers. Identify Target Customers. Restaurant owners and operators wear a lot of hats. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221