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11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

Is your website optimized, and does it provide a good user experience? Aside from paid advertising, ranking high in local organic search results is critical. Assume a customer discovers your website but cannot identify where you are located or how to contact you. Will your website appear in the results of that search?

Marketing 397
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5 Effective Restaurant Loyalty Programs, Plus Tips For Success

Sling

One of the best ways to keep customers coming back to sample your fare is to implement restaurant loyalty programs into your workflow. In this article, the restaurant-management experts at Sling discuss some of the best ideas and give you tips for making your restaurant loyalty program great. 1) Loyalty Points.

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How to Calculate and Optimize Your Restaurant’s Customer Acquisition Cost (CAC)

7 Shifts

As a restaurant owner, it's easy to pour money into advertising and promotions without knowing how much it’s really costing your business. Knowing how to calculate and optimize your customer acquisition cost (CAC) can help you make smarter decisions about your marketing and advertising strategies.

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26 Proven Ways to Market Your Restaurant Online and Increase Bookings

7 Shifts

To do so, you must have an optimized website and engaging social media profiles. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. If your website isn’t optimized for mobile, you could be losing out on potential customers.

Book 195
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How to Increase Restaurant Sales with Paid Advertising

The Rail

While word-of-mouth and organic traffic are valuable, there's no denying the potency of paid advertising in driving sales. Let's explore how to harness the power of paid advertising to boost your restaurant's sales. Your advertising strategy should be tailored to appeal to the specifics of your demographic.

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34 Restaurant Marketing Ideas: How To Market Your Restaurant in 2024

7 Shifts

Restaurant marketing strategies combine online and offline techniques to help managers create a strong brand identity, attract new customers, retain old diners, promote their restaurants, and ultimately increase revenue. Then, after about 5 purchases, you can give them a free drink upgrade or a free dessert.

Marketing 195
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Restaurant Marketing Has Evolved: Unlock the Preferences of the Modern Customer

Modern Restaurant Management

This creates an opportunity for restaurants to bite into market share by enticing a budget-sensitive customer base with incentives like coupons and loyalty programs. Some of the most valuable insights for restaurants are found in general operations data, customer data and website data.

Marketing 197