7 Shifts

JULY 25, 2024

Another approach is to integrate an online ordering feature or plugin into your website and leverage your FOH as delivery drivers. Additionally, catering large events can help you manage your inventory more efficiently, reducing food waste and maximizing profit. Starbucks does this well with its coffee mugs and water bottles.

2024 243

2024 Loyalty Program Point of Sale Online Ordering 243

Modern Restaurant Management

OCTOBER 4, 2021

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. Manage Social Media. Begin a Loyalty Program. Fast food chain Carl’s Jr. Make Your Specials Really Special.

Marketing 189

Marketing Loyalty Program Social Media Online Ordering 189

7 Shifts

AUGUST 18, 2024

Another option is to look into government programs that might offer financial assistance for small businesses. Specialty bars focus on a particular type of drink or theme, such as wine bars or cigar bars, but can be much more expensive to manage. Hiring a Strong Team You'll need a manager, bartenders, waiters, and security.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

OCTOBER 20, 2023

This creates an opportunity for restaurants to bite into market share by enticing a budget-sensitive customer base with incentives like coupons and loyalty programs. Some of the most valuable insights for restaurants are found in general operations data, customer data and website data.

Marketing 151

Marketing Loyalty Program Email Marketing Coupons 151

Sling

MAY 9, 2021

One of the best ways to keep customers coming back to sample your fare is to implement restaurant loyalty programs into your workflow. In this article, the restaurant-management experts at Sling discuss some of the best ideas and give you tips for making your restaurant loyalty program great. 1) Loyalty Points.

Loyalty Program 78

Loyalty Program FOH Customer Service Website Management 78

7 Shifts

JUNE 16, 2024

Restaurant marketing strategies combine online and offline techniques to help managers create a strong brand identity, attract new customers, retain old diners, promote their restaurants, and ultimately increase revenue. Then, after about 5 purchases, you can give them a free drink upgrade or a free dessert.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Modern Restaurant Management

DECEMBER 28, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. Change management needs to be a top priority. John Moezzi, National Account Manager, Sharp NEC Display Solutions. Here are their responses. To read part one, click here.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Modern Restaurant Management

AUGUST 7, 2024

"It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting "You want to advertise where your customers are already looking. Website metrics can help measure how many people come to your website on average a month.

Marketing 188

Marketing Email Marketing Social Media Coupons 188

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. Creating an SEO-optimized website.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

JUNE 15, 2021

By improving customer loyalty and increasing revenue through the smart use of technology from the public-facing part of the business all the way to the back-of-house prep, sourcing, and staffing. But one of the biggest digital investments restaurants can make is in advertising.

Technology 203

Technology Loyalty Program Front of House Online Ordering 203

Modern Restaurant Management

AUGUST 15, 2024

One smart idea is investing in software that can schedule employees’ working hours, manage HR processes, prepare payroll, analyze labor data, and monitor employee attendance. Self-service kiosks can maximize the number of on-premise orders while mobile apps or websites allow customers to place orders directly without staff intervention.

Loyalty Program 179

Loyalty Program Hiring Point of Sale Recruiting 179

7 Shifts

NOVEMBER 9, 2022

These can be customers that have the potential to order high-value items, customers that are receptive to brand loyalty marketing, and prospects that fit your business strategy related to location, demographics, and spending habits. Don't let your customers leave your website without offering value. Call to action (CTA).

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. The National Restaurant Association-managed site also provides a direct connection to the industry’s grassroots engagement platform.

Online Ordering 212

Online Ordering Back of House Customer Service Small Business 212

7 Shifts

OCTOBER 22, 2024

Make sure that your restaurant's name, address, phone number, and website are correct and consistent across all platforms. Add local keywords throughout your website as well, from the homepage, menu page, and contact page with relevant location-based phrases. Include your restaurant's name, address, phone number, and website.

2025 195

2025 Marketing Social Media Email Marketing 195

Indoor Media

AUGUST 26, 2020

The easiest way to manage an email campaign is by choosing the right email marketing service. One of the great things about email marketing services is that you’ll be able to take customer information from your shop management software and import it right into their platform to personalize the emails based on the categories mentioned below.

Email Marketing 113

Email Marketing Marketing Loyalty Program Coupons 113

The Rail

NOVEMBER 10, 2023

While word-of-mouth and organic traffic are valuable, there's no denying the potency of paid advertising in driving sales. Let's explore how to harness the power of paid advertising to boost your restaurant's sales. Your advertising strategy should be tailored to appeal to the specifics of your demographic.

Advertising 59

Advertising Loyalty Program Email Marketing Mobile Ordering 59

Lavu

APRIL 15, 2020

Show Loyalty to Your Loyalty Members. Most clients consistently shop at a specific store, eat at one particular eatery, or apply for a charge card to acquire points and be rewarded for their loyalty. Restaurant loyalty programs help businesses to meet their objectives by offering motivating forces to the correct clients.

Dine-in 113

Dine-in Loyalty Program Point of Sale Mobile Ordering 113

Modern Restaurant Management

APRIL 2, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. Customers can also sign up on the website to receive email updates as new information is posted on the site. ” The BOHA! ” The BOHA!

Healthcare 206

Healthcare Employee Relations Online Ordering Customer Service 206

The Restaurant Times

SEPTEMBER 30, 2021

There are many methods to advertise a restaurant, each with varying targeting, expense, and performance levels. Still, we’re here to give you our top seven restaurant advertising ideas to help you figure out which one is right for you. . With paid advertising, you can get ads that are affordable and target a specific audience.

Advertising 52

Advertising 2021 Loyalty Program Food Truck 52

Modern Restaurant Management

FEBRUARY 18, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry movers and shakers: "What do you feel is going to cause disruption in the restaurant industry over the next decade?” In addition to improving the guest experience, technology also makes it easier for restaurants to manage their operations. Reduce theft.

Mobile Ordering 215

Mobile Ordering Front of House Customer Service Customer Experience 215

Restaurant365

DECEMBER 17, 2019

However, the biggest factor in controlling food costs is improving your inventory management. An accurate inventory management system can not only help you track your restaurant food costs, but also highlight areas of food waste or inefficiencies that you can adjust for lower overall food costs. Technology Costs. Marketing Costs.

Point of Sale 120

Point of Sale License Insurance Employee Relations 120

Foodable

MARCH 8, 2022

In the latest episode of Hospitality Hangout , Michael Schatzberg “The Restaurant Guy'' and Jimmy Frischling “The Finance Guy'' chat with John DiLoreto, president and general manager North America at Flipdish about digitally connecting restaurants to their customers. DiLoreto leads the business for North America at Flipdish.

Loyalty Program 79

Loyalty Program Hospitality Customer Experience Website Management 79

Restaurant365

APRIL 9, 2020

Keep in mind how different groups respond to different advertising. Local Search Engine Optimization (SEO) is optimizing your local restaurant website to rank highly on Google pages for the keywords that local area users will search about your city or state (like “best pizza Chicago”). Optimize your menu engineering.

Marketing 88

Marketing Social Media Email Marketing Mobile Ordering 88

Modern Restaurant Management

SEPTEMBER 30, 2020

Only 13 percent of respondents said that ordering from their favorite delivery app was important, but 38 percent said that the ability to easily order from the restaurant website mattered to them. Restaurants with a loyalty program should also highlight the benefits while remarketing to guests. Small Business Recovery.

2020 189

2020 Mobile Ordering Guest Recovery Customer Service 189

Restaurant365

NOVEMBER 19, 2019

To prepare for the new year, restaurant owners, operators, and managers need to start planning now. New training methods focus on thorough cross-training, an emphasis on company mission and values, and solid management team structures. Managing complex, rotating inventory. Finding and training staff.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

Lavu

NOVEMBER 18, 2022

Team and Management: Introduce your team, and share a brief bio about each member of your leadership team. Consider what you need for your website, signage, menus, promotional postcards, etc. Advertising: Share information about the advertising channels you will leverage and the average cost associated with each platform.

Loyalty Program 78

Loyalty Program Download Document Point of Sale 78

Cheetah

FEBRUARY 20, 2020

Your ability to manage a healthy relationship with vendors and suppliers is an important part of growing your bakery business. Create a website, signage and marketing collaterals that tell the story of your brand and your company values. Create Strategic Partnerships with Distributors. Start generating awareness about your bakery.

Social Media 78

Social Media Advertising Loyalty Program Online Ordering 78

Cheetah

FEBRUARY 20, 2020

Create Strategic Partnerships with Distributors Your ability to manage a healthy relationship with vendors and suppliers is an important part of growing your bakery business. Create a website, signage and marketing collaterals that tell the story of your brand and your company values. Start generating awareness about your bakery.

Social Media 78

Social Media Advertising Loyalty Program Online Ordering 78

ChowNow

SEPTEMBER 9, 2024

There’s no one-size-fits-all here, but your budget should be flexible to accommodate unexpected advertising opportunities. Investing in an automated marketing solution, like ChowNow’s automated email marketing, can help keep expenses predictable and manageable.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

Modern Restaurant Management

DECEMBER 21, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry insiders for their perspection on 2020: What lessons did you learn and what do you feel the restaurant industry learned this year? Rick Camac Dean, Restaurant & Hospitality Management at ICE (Institute of Culinary Education). Here are their responses.

2020 180

2020 Online Ordering Customer Experience Point of Sale 180

Touch Bistro

JULY 15, 2021

Build a Website and Optimize it. By building an active and updated restaurant website , you can reach new customers who are searching for a delicious place to eat. To build your website, follow these four steps: Step 1: Prepare by browsing the Internet for restaurant website design inspiration and finding similar sites.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Sling

JULY 4, 2021

Then, like the video you shot, display them on all your social media channels, on your website, and in your blog posts. Not sure how to get your website on page one? 9) Get Your Restaurant Online With A Custom Website. If you don’t already have a restaurant website, that should be your priority. Profile is complete.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Modern Restaurant Management

APRIL 20, 2021

As consumers ramp up their event planning, operators should continue to leverage connected technology solutions to ensure the event booking and management process is streamlined and as user-friendly as possible. ” Optimism Is Returning. There were also some surprises, such as reductions in food and labor costs. Paytronix Systems, Inc.,

2021 189

2021 Online Ordering Mobile Ordering Guest Recovery 189

The Rail

AUGUST 28, 2024

By Nellia Melnyk, Contributor Relocating a restaurant to a new location is a serious event that, if not handled correctly, can negatively impact your business and customer loyalty. Managing this transition effectively is a must to ensure customer satisfaction and meet customer expectations.

Loyalty Program 59

Loyalty Program Customer Service Social Media Customer Experience 59

Sling

AUGUST 30, 2021

A strong hospitality marketing program can even be helpful for businesses that deal with private customers and clients. In this article, the workforce management experts at Sling discuss strategies and tips that managers can use to build an HM program from scratch or improve the one they’ve got. 7) Roll Out A Chatbot.

Hospitality 78

Hospitality Marketing Website Management Customer Experience 78

The Rail

JANUARY 9, 2024

Offer Senior Discounts Another great way to draw in silver spenders to your restaurant is to offer age-specific discounts or loyalty programs. Knowing that silver spenders tend to shell out more money than other generations , this will likely mean that you won’t hurt your profit margins by implementing this type of program.

Loyalty Program 59

Loyalty Program Social Media Website Management Back of House 59

ChowNow

FEBRUARY 18, 2021

Your profile pages can be easier to update than your website. Then, upload a list of your current customers’ emails to the social media platforms you wish to advertise on. Reach new diners with social media advertising. Social media is an opportune place to market your restaurant. Personalize content for a better ROI.

Marketing 78

Marketing Email Marketing Social Media Online Ordering 78