7 Shifts

MARCH 27, 2020

Read through our article on how to pivot your restaurant to takeout & delivery to see if leveraging these revenue channels is an option for your business. What measures can you take to make customers feel more comfortable ordering from you? Make sure that staff know about your COVID-19 restaurant closure before customers do.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

ChowNow

JUNE 5, 2024

Since 98% of consumers read reviews to help inform their decisions , it’s crucial for restaurants to encourage satisfied customers to provide feedback and manage their online reputation effectively. Train your staff to ask for reviews at the end of a meal when customers express satisfaction.

Email Marketing 157

Email Marketing Social Media Website Management Online Ordering 157

7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

2025 195

2025 Marketing Social Media Email Marketing 195

7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Modern Restaurant Management

MAY 25, 2022

Quality food and top tier service with the incentivization of loyalty programs and a good location should be enough to get a good share of local customers. Society Insurance has compiled three tips to help find new customers for your restaurant and bar. Have your staff encourage satisfied customers to leave a review.

Email Marketing 189

Email Marketing Social Media Food Truck Loyalty Program 189

Modern Restaurant Management

JANUARY 31, 2024

This type of user-generated content (UGC) has emerged as a key tool in the digital marketing landscape, offering brands a genuine and engaging way to connect with their target audiences. Encourage Participation The first step in taking advantage of user-generated content is to actively encourage customer participation.

Social Media 203

Social Media Email Marketing Influencer Customer Experience 203

7 Shifts

FEBRUARY 22, 2021

Leveraging F&B technologies solutions can entice online customers and attract traffic to your website and social media pages. If you aim to increase customer retention, one of the most important investments is loyalty programs. Here, the card is stamped or punched each time a customer makes a qualifying purchase.

Loyalty Program 195

Loyalty Program Tip Distribution Email Marketing Social Media 195

Social Hospitality

OCTOBER 28, 2020

The hospitality industry is the poster child of customer-centricity and always putting the customers’ needs first. Customers are now accustomed to a new level of customer care. Thus, those in the world of hospitality need to, again, elevate their own service and boost the experience they provide to guests.

Hospitality 237

Hospitality Hotels Customer Service Customer Experience 237

Modern Restaurant Management

SEPTEMBER 21, 2023

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. First, it's an effective way to attract local customers who are looking for restaurants. You can do this by mail, phone, or email. What Is Local SEO?

SEO 203

SEO Website Management Email Marketing Online Ordering 203

Restaurant365

MARCH 4, 2022

This article was written by Katie Fairchild, Senior Vice President of Marketing at Restaurant365 and featured in Hospitality Technology. Search Engine Optimization, or SEO, is a great way to increase your revenue by growing your customer base with patrons who may not have otherwise found your restaurant.

SEO 156

SEO Email Marketing Website Management Consumer Goods 156

Cheetah

APRIL 23, 2021

In this fourth and final chapter of the Ghost Kitchen 101 series we look at the marketing strategies that empower ghost kitchen brands, help increase their online visibility and enable them to crush the competition. Ghost kitchens don’t have a brick-and-mortar location where guests can enjoy the whole experience of the brand.

Email Marketing 148

Email Marketing Social Media Online Ordering Customer Experience 148

Social Hospitality

OCTOBER 28, 2020

The hospitality industry is the poster child of customer-centricity and always putting the customers’ needs first. Customers are now accustomed to a new level of customer care. Thus, those in the world of hospitality need to, again, elevate their own service and boost the experience they provide to guests.

Hospitality 195

Hospitality Hotels Customer Service Customer Experience 195

7 Shifts

SEPTEMBER 20, 2022

Here you'll find links to our favorite blog and support articles, information about 7shifts Academy, our social media profiles, and more. How to Become a Bartender : Learn how to become a bartender including the experience and skills you actually need in order to get the job you're after. Restaurant Marketing Course.

FOH 195

FOH BOH Social Media Fine Dining 195

Social Hospitality

JULY 5, 2019

Digital marketing has revolutionized the marketing landscape, especially for restaurants. Even if your restaurant is well established, you have to keep up with current marketing trends in order to remain competitive. Are you marketing your restaurant in the right way? Are you marketing to the right people.

Marketing 170

Marketing Social Media Loyalty Program Email Marketing 170

7 Shifts

MARCH 10, 2022

The best restaurant management apps allow you to run your business from anywhere, provide you with valuable insights, empower your team , and let you focus on creating the very best experience for your guests. The team communication tool from 7shifts solves for the ranging conversations, text threads, and email chains that seem to go nowhere.

Management 195

Management Management Operations Point of Sale 195

7 Shifts

SEPTEMBER 9, 2019

Disclaimer: The information contained in this article is general in nature and businesses should consider whether the information is appropriate to their needs. For example, you can save money on uniform costs by asking waiters to wear a white button-up shirt with a tie rather than a custom-made shirt and tie with your logo on them.

Restaurant Law 283

Restaurant Law Cash Management Article Uniforms 283

Modern Restaurant Management

JULY 6, 2023

However, there’s an opportunity to turn slow nights into "grow" nights and counter declining revenue by changing customer behavior. Although it might seem challenging, thanks to modern technology, restaurants can now understand and engage with their customers in new ways, ultimately filling up those empty tables.

Seating 180

Seating Innovation Marketing Loyalty Program 180

Sling

AUGUST 9, 2023

A Practical Guide February 2023 55 Restaurant Marketing Tips To Win Your Market February 2023 How To Choose The Best Payroll Software For Your Business January 2023 35 Creative Food Truck Ideas for Your Next Business Venture January 2023 What Is a Bistro and How Does It Differ From Other Restaurants?

Article 78

Article 2023 2022 2021 78

Social Hospitality

SEPTEMBER 3, 2019

Want to boost your restaurant marketing? Psychological techniques can give your restaurant marketing an effective boost. Restaurant loyalty programs can also be supercharged with psychological techniques, developing engaged customers that last. It can be a constant challenge to get customers through the door of your restaurant.

Marketing 150

Marketing Social Media Loyalty Program Email Marketing 150

Social Hospitality

OCTOBER 21, 2019

Want to boost your restaurant marketing? Psychological techniques can give your restaurant marketing an effective boost. Restaurant loyalty programs can also be supercharged with psychological techniques, developing engaged customers that last. It can be a constant challenge to get customers through the door of your restaurant.

Marketing 150

Marketing Social Media Loyalty Program Email Marketing 150

The Rail

AUGUST 4, 2022

With global restaurant brands gobbling up more of the market, it has become extremely challenging for small restaurants to compete and gain loyal customers. Thankfully, email marketing for restaurants can help you pull in your target customers ! Because it works.

Email Marketing 52

Email Marketing Marketing Online Ordering Loyalty Program 52

Modern Restaurant Management

DECEMBER 23, 2019

A portion of this article is included as a chapter in a new, 90+ page eBook – How to Start a Business from Scratch: Build a Successful Business and Turn Your Ideas Into Money. Who can blame you for wanting a small slice of such a big market? Today’s customers expect a dual online/offline experience for all companies.

Social Media 133

Social Media Customer Experience Customer Service Small Business 133

SpotOn

JULY 9, 2024

The 2024 Summer G2 Restaurant Grid places SpotOn Restaurant as number 3 out of 27 competitors, demonstrating its superior performance and customer satisfaction. ” - Connor Perry, Tuscano's Italian Kitchen “SpotOn's customer service helpdesk has the ability to connect quickly and resolve any issues that arise.

Point of Sale 115

Point of Sale 2024 Email Marketing POS 115

Next Restaurants

AUGUST 5, 2021

As a result, more customers will visit your restaurant thanks to the interesting video from YouTube. This article will delve into how to optimize SEO for your restaurant’s YouTube channel. After all, online presence is now key to gain trust from customers. Use Customized Thumbnail Images.

SEO 177

SEO Social Media Online Ordering Email Marketing 177

Indoor Media

OCTOBER 7, 2020

Do you wish your auto repair shop’s name was on the lips of every potential customer in town? By running frequent and memorable radio ads, they successfully rebranded and generated new customers. Automotive radio ads can bring that vision to life! When an ad comes on the radio, drivers are busy driving.

Advertising 148

Advertising Social Media Customer Experience Email Marketing 148

A Wine Story

SEPTEMBER 8, 2020

This post covers the most salient points of the panel discussion titled: “Experience and Ease in E-Commerce.” Experience and Ease in E-Commerce Panel"- Wine Business Monthly Central Coast Insights. The panelists discussed the importance of storytelling in digital marketing, and how it is crucial to take a consumer on a journey.

Webinar 157

Webinar Consumer Goods Online Ordering Social Media 157

Modern Restaurant Management

NOVEMBER 22, 2019

Slow load times have a negative impact on the user experience and generally indicate something is amiss with your site. In a previous article on brand development [link to 2019-09 REDCAP Refine your restaurant's brand with these 3 questions], I challenged you to identify what your brand delivers beyond a perfectly prepared meal.

SEO 139

SEO Social Media Email Marketing Customer Experience 139

The Restaurant Times

JUNE 29, 2020

Despite the favorable dynamics, a proper cloud kitchen marketing plan is integral for ensuring business longevity. Your cloud kitchen brand might be serving top-quality food, but effective marketing is necessary to amplify your brand’s reach. How To Market Your Cloud Kitchen In Saudi Arabia.

Loyalty Program 98

Loyalty Program Email Marketing Marketing Mobile Ordering 98

Restaurant Engine

DECEMBER 14, 2022

Today’s consumer spends hours on social media each week, and if you aren’t leveraging the power of social media marketing, it’s time to get off the fence and take action. In this article, we look at why it’s so crucial for your restaurant to use social media, and we uncover four ways social media impacts a restaurant’s bottom line. #1:

Social Media 116

Social Media Email Marketing Coupons Customer Service 116

The Restaurant Times

DECEMBER 26, 2020

Marketing automation is an ideal way of achieving your restaurant’s marketing efforts quickly, creating a loyal customer base and a robust online presence for your restaurant. When appropriately implemented, restaurant marketing automation helps in setting timely communications. Reach Out To New Customers.

Email Marketing 95

Email Marketing Marketing Social Media Online Ordering 95

Modern Restaurant Management

OCTOBER 31, 2019

If you are reading this article you are one of the brave. Allow Customers to Make Reservations Online. Adding a simple widget like Open Table’s Make a Reservation for customers brings several advantages. Promotions help get first time customers in the door. Email isn’t going away. Focus on SEO.

SEO 127

SEO Social Media Email Marketing Point of Sale 127

Restaurant Engine

SEPTEMBER 23, 2020

This is a common problem for both new and established restaurants, and it all comes down to marketing. In this article, let’s look at 2020 restaurant marketing trends for your best year yet, and so you don’t have to ask, “Where are my diners?”. Have Someone Dedicated to Marketing. Offer a Wi-Fi Exchange. Offer Delivery.

2020 94

2020 Marketing Email Marketing Social Media 94

Perfect Daily Grind

MARCH 30, 2022

Veronika Galova is the Head of Marketing at ROEST , a professional sample roaster manufacturer. Historically, professional coffee roasters had to use their senses to guide a coffee through the roast, relying on intuition and experience. Then try our article on what a Head of Coffee does day-to-day. Enjoyed this?

Food Supply 198

Food Supply Point of Sale Technology Supplies 198

The Restaurant Times

DECEMBER 28, 2020

Customer retention plays a crucial role in the success of a restaurant. Loyal customers tend to order and spend more and are good for the business. It has been seen that a mere 5% increase in repeat customers increases profits exponentially. How to Increase the Customer Retention Rate in Your Restaurant in the UAE.

Loyalty Program 98

Loyalty Program Email Marketing Social Media Customer Service 98

Modern Restaurant Management

MARCH 19, 2020

Listen to experts from legal, business, and marketing to join us to discuss the lasting implications of the coronavirus outbreak. I closed my own restaurant, Mezze Bistro + Bar, and it was heartbreaking,” said Bo Peabody, Co-Founder and Executive Chairman at Seated, and a restaurateur with more than 20 years of experience.

Loyalty Program 172

Loyalty Program Seating Small Business Email Marketing 172

Modern Restaurant Management

APRIL 2, 2020

Any restaurant — Toast customer or not — can be listed on the site.Toast is committing up to $250,000 in matching contributions to World Central Kitchen and the Restaurant Workers’ Community Foundation. ” NCR wants to help its restaurant customers during this difficult time.

Healthcare 206

Healthcare Employee Relations Online Ordering Customer Service 206

The Restaurant Times

SEPTEMBER 14, 2020

Customer satisfaction is given utmost importance in businesses everywhere, and the restaurant industry is no exception. Customer Relationship Management (CRM), being an integral part of nearly all types of businesses, helps retain customers and drive sales growth. Helps You Understand Your Customers Better.

Fine Dining 52

Fine Dining Customer Experience Dine-in Email Marketing 52