Remove Consumer Goods Remove Employee Relations Remove Point of Sale
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34 Restaurant Marketing Ideas: How To Market Your Restaurant in 2024

7 Shifts

How do you create a good restaurant marketing strategy? Set measurable goals: Establish specific and clear objectives, such as increasing sales, growing your social media presence, or garnering positive online reviews. Aside from stamps or stickers, a points system could also work well.

Marketing 195
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FOOD COST IS NOT THE CHEF’S RESPONSIBILITY

Culinary Cues

So, if the cost of goods is not the chef’s responsibility, then where does the buck stop? Proper receiving equals good cost control. [] STORAGE AND ROTATION. In the end, the purpose of the ingredients you buy is ultimately to translate into sales. Let’s look at how this works: [] SMART BUYING. First in, first out.

Food 391
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2024 Outlook: Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

Consider, for instance, a scenario in which your Point of Sale (POS) system can forecast the popularity of a new dish based on historical customer behaviour. Prioritising employee well-being, mental health, and job satisfaction is also essential in curbing turnover and cultivating a content and dedicated workforce.

2024 215
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The Future of Restaurant Design Post COVID-19

Modern Restaurant Management

In this article, we discuss how restaurant design is changing as a result of the COVID-19 pandemic and highlight how we must rethink the consumer-facing footprint to make the restaurant experience more sustainable and bolster consumer confidence. Good mechanical design starts with ventilation, filtration and proper airflow relation.

Design 212
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State of the Industry and More Restaurant Research

Modern Restaurant Management

In a State of the Restaurant industry report, the Natiional Restaurant Association sees a return to normal with predicted sales growth in 2023. The report is an authoritative look at the industry and its opportunities based on a range of national surveys of restaurant owners, operators, chefs, and consumers. million by the end of 2023.

2023 203
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What Do Guests Think About Dynamic Pricing?

Modern Restaurant Management

Sixty-five percent of consumers say dynamic pricing would make the decision of where and when to eat more difficult; 63 percent say it would make it harder to budget their restaurant spending. Dynamic pricing is ill-suited to the restaurant industry because consumers’ biological and financial preferences around food–i.e.,

Pricing 198
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‘Who Watches the Kitchen?’

Modern Restaurant Management

Having written over 300 articles for national trade magazines, I am often asked about industry-related topics. Having written over 300 articles for national trade magazines, I am often asked about industry-related topics. Shaw's “ Who Watches the Kitchen ?” As a writer, I have always dreamt of penning my own book.