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Transforming Customer Experiences: Four Ways to Embrace Innovation in the Restaurant Industry

Modern Restaurant Management

In the dynamic and ever-evolving restaurant industry, culinary experiences are shaping customer preferences. After all, this business is all about people with customers at the forefront of decisions being made. So how do you thrive in a customer-driven competitive market? The industry is projected to reach $1.2

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Engineered for Success: Boosting Profits through Intelligent Menu Planning

Modern Restaurant Management

Behind the scenes, strategic decisions greatly impact a restaurant's bottom line, and at the forefront of these is the art of menu engineering. Far from just a list of dishes, a well-engineered menu is a powerful tool that can significantly increase a restaurant's efficiency and profitability.

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Irresistible Instagram Post Ideas to Boost Your Restaurant’s Engagement

Next Restaurants

High-quality food photos and videos are the new currency of cravings, influencing where hungry customers spend their money. Millennials , a major dining force, crave shareable experiences, and Instagram provides the perfect platform to showcase your restaurant’s mouthwatering dishes and vibrant atmosphere.

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The Rise of Global Fusion on QSR Menus

Modern Restaurant Management

There is an opportunity for QSRs to attract new customers by integrating bold, exotic flavors and ethnic cuisines into LTOs and menus. What factors fuel the rise of global fusion foods on menus, particularly in QSRs? What are some best practices for promoting fusion foods on a menu? Does this trend have staying power?

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CHEFS – WHAT DOES YOUR MENU REPRESENT?

Culinary Cues

Consider this – the menu is the most important component of a successful restaurant and once designed it can, and should, impact every other aspect of the business. YES – the menu is that important! The menu comes first and should reflect the philosophy of the owners and chef and how the operators expect to be perceived by the public.

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Reaching and Keeping the New Generation of Diners with Effective Customer Loyalty

Modern Restaurant Management

First, Segment Your Audience Your guests want you to know their lifestyle and consumers often feel frustrated when the buying experience feels impersonal. Create an app to make it easy for Gen Z to place a mobile order, review their regular meals and stay up to date on seasonal specials and rewards.

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15 Must-Have Restaurant Marketing Tools in 2024

7 Shifts

Email marketing tools Email marketing is one of the best ways to connect with your diners, welcome your new guests, and spread the word about exclusive promotions and discounts as a reward to your loyal customers. Price: Contact them for a custom quote Mailchimp If you're new to email marketing, Mailchimp is your best choice.

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