7 Shifts

OCTOBER 22, 2024

Let’s explore 26 proven online marketing strategies to help your restaurant thrive. From improving your Google listing to leveraging customer reviews, these tips will show you how to boost your visibility and drive more traffic to your restaurant. A smooth mobile experience keeps people engaged and leads to more online bookings.

Book 195

Book Marketing Email Marketing Social Media 195

7 Shifts

OCTOBER 22, 2024

If you feel that digital marketing isn’t giving your local restaurant the results you need, then it's time to explore more targeted strategies. Local restaurant marketing can help you reach your target audience more effectively. Local restaurant marketing can help you reach your target audience more effectively.

Marketing 195

Marketing 2025 Social Media Email Marketing 195

7 Shifts

JULY 16, 2021

In this guide, we'll go through everything you need to open a new coffee shop, from market research to buying coffee to hiring the best team. Research the Market. Market and Promote the Opening. Below is a list of the potential coffee shop concepts to think about when conducting your market research. Research the Market.

License 459

License Hiring Equipment Small Business 459

7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

7 Shifts

FEBRUARY 8, 2024

A full 55% of consumers consider takeout and delivery essential to their restaurant experience. ChowNow ChowNow is a customized online ordering app for restaurants. Restaurants of today are infused with technology in many new ways, and it’s making a difference. Try 7shifts for free.

Management 367

Management Management Operations Mobile Ordering 367

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. An app-first experience for restaurant chains. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

7 Shifts

FEBRUARY 8, 2024

A full 55% of consumers consider takeout and delivery essential to their restaurant experience. ChowNow ChowNow is a customized online ordering app for restaurants. Restaurants of today are infused with technology in many new ways, and it’s making a difference. Try 7shifts for free.

Management 352

Management Management Operations Mobile Ordering 352

Culinary Cues

FEBRUARY 22, 2021

To nourish and provide sustenance To offer convenience To provide a forum for conversation To create opportunities for gatherings To reward customers To provide an outlet for chef creativity To complete a neighborhood or destination To rock customers world. I know what you are thinking – WHAT!!!!

2022 376

2022 Food Truck Point of Sale Front of House 376

Culinary Cues

AUGUST 22, 2022

The restaurants in this storyline boasted menus that changed nearly every day depending on what could be found in local open markets and from friendly farmers and those who raised livestock. The food was, of course excellent, but more importantly reflective of the region and its history and the experiences of the chef. That was it!

Seating 443

Seating Front of House Back of House Cash Management 443

7 Shifts

FEBRUARY 7, 2024

The first technologies that restaurants often invest in are cloud-based point of sale (POS) systems and payroll processing. Scheduling software like 7shifts can also pull data from your POS system to track labor against sales and get a more accurate picture of your labor cost— saving your restaurant money and time.

Technology 312

Technology Mobile Ordering Social Media Online Ordering 312

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. Your restaurant’s main selling point is the food. Both approaches might cause your restaurant to fail in attracting new customers.

Marketing 226

Marketing SEO Front of House Website Management 226

Culinary Cues

SEPTEMBER 26, 2020

What needs to be addressed is: “ How do we build trust among customers, trust that the restaurant will keep them safe, and how do we generate enough sales and in turn – profit, to keep the operation moving forward? Your employees know that this is not the best way to start a dining experience.

Kitchen Safety 333

Kitchen Safety Back of House Front of House Customer Experience 333

Culinary Cues

APRIL 30, 2020

Whichever side of the question you find yourself on – there is no denying that the constraints will be significant, customers will be very leery about entering a restaurant, and initial sales will never be enough to keep a restaurant solvent. There are few certainties at this time except an understanding that this is not over.

Point of Sale 307

Point of Sale Customer Service Customer Experience Cash Management 307

Modern Restaurant Management

MARCH 11, 2022

In addition to cost savings, there is plentiful evidence that consumers prefer online ordering and will select dining brands based on the ease of that experience. As brands struggled to survive in the earlier part of the pandemic, the acquisition market was ripe for bargain hunters. Increased Emphasis on Online Ordering.

2022 208

2022 Marketing Fast Casual Mobile Ordering 208

7 Shifts

SEPTEMBER 20, 2021

The first technologies that restaurants often invest in are the cloud-based point of sale (POS) systems and payroll processing. Scheduling software like 7shifts can also pull data from your POS to track labor against sales and get a more accurate picture of your labor cost—saving your restaurant money and time. SkiptheDishes.

Technology 370

Technology Front of House Social Media Back of House 370

7 Shifts

AUGUST 18, 2024

Opening and owning a bar is one of those unique life experiences; you have no idea what it will be like until you actually go for it. You'll have late nights and have to work on weekends and public holidays The market is saturated with loads of competition. An alternative is to buy an existing bar that is up for sale.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

JANUARY 22, 2021

Marketing a restaurant looks completely different today than it did heading into 2020. Not only are marketers in the restaurant space facing the fallout of the pandemic, they are dealing with the implications of ever-increasing privacy concerns. Operations have shifted to a more digital experience. Be Driven by the Right Data.

Marketing 203

Marketing Email Marketing Loyalty Program Point of Sale 203

7 Shifts

APRIL 15, 2020

Some of them have even seen ~90% of their sales coming through drive thrus. Find a dedicated pickup spot If you don’t have drive thru, it’s definitely difficult to serve the customers outside the restaurant. Try to find a dedicated place for customers where they can park safely and pick-up the food.

Online Ordering 362

Online Ordering Email Marketing Social Media Food Order 362

7 Shifts

SEPTEMBER 16, 2021

It means guests love the food you serve so much that one location simply won’t cut it — and you get to serve more customers, generate more revenue , and expand your business. It requires a manager to differentiate concepts, ensure a consistent guest experience, and manage employees and technology across multiple storefronts.

Management 370

Management Management Document Hiring 370

7 Shifts

AUGUST 6, 2021

In this post, we'll walk you through everything you need to know about restaurant sales forecasting - from the reasons why to forecast, to steps on how to create forecasts accurately, to what you should consider when forecasting for your restaurant. Restaurant Sales Forecasting Method & Techniques. Table of Contents.

Seasonal Menu 370

Seasonal Menu Point of Sale Inventory Food Supply 370

7 Shifts

DECEMBER 3, 2019

Step 2: Consult With Other Multi-Location Franchisees While all of your numbers and data may point to expanding your franchise, there are details and stories about expansion that numbers can’t always tell you. Instead, you’ll have to look to those with experience and knowledge of how to expand a franchise.

Franchise 368

Franchise Franchising Audits Point of Sale 368

7 Shifts

SEPTEMBER 1, 2022

At some point when you were dining in a restaurant, you may have heard the BOH staff shout “86” and the name of a menu item to the waiters. If you're standing in line waiting to order the special of the night, the seasonal Panzanella Salad, you don't want to hear “86 the special”. Table of Contents. What does 86 mean? The cost of 86'ing.

Definition 360

Definition BOH FOH Front of House 360

7 Shifts

DECEMBER 18, 2019

Why you should invest in restaurant lunch specials Increasing lunch sales is a no-brainer in the restaurant business. Toast employee David Scott Peters said it best: “Think about it: you are paying rent and utilities whether you are generating sales or not. (.) Want to capture the hungry, back-to-school lunch crowd for January?

Specials 362

Specials Food Truck Seasonal Menu Social Media 362

SpotOn

JULY 9, 2024

The 2024 Summer G2 Restaurant Grid places SpotOn Restaurant as number 3 out of 27 competitors, demonstrating its superior performance and customer satisfaction. ” - Connor Perry, Tuscano's Italian Kitchen “SpotOn's customer service helpdesk has the ability to connect quickly and resolve any issues that arise.

Point of Sale 115

Point of Sale 2024 Email Marketing POS 115

7 Shifts

JANUARY 26, 2021

From a projected record growth at the top of the year to a decline of nearly $240 billion in sales and 2.5 2020 was a year that the restaurant industry won’t soon forget. million out of work, it was nothing short of devastating. Through it all, we emerge from the year as an industry in evolution—and our restaurants need to evolve with it.

2021 370

2021 Front of House Social Media Back of House 370

7 Shifts

JULY 25, 2024

One of the best things to do is to find additional revenue streams to supplement your core food and beverage sales. Choosing this option is beneficial if your restaurant is in a competitive market where people use these apps frequently. Delivery apps help boost your restaurant's visibility and attract new customers.

2024 243

2024 Loyalty Program Point of Sale Online Ordering 243

7 Shifts

FEBRUARY 26, 2021

This comes with two huge advantages: high margins and owned customer data. Owning your customer and delivery data is invaluable. Owning your customer and delivery data is invaluable. Even if a customer orders 100 times from you, there wouldn’t be a way for you to reach out and say thank you. Join the Marketplace ??

Online Ordering 341

Online Ordering Ordering Customer Service Food Order 341

Modern Restaurant Management

AUGUST 22, 2023

Based on all the buzz, it’s touted as AI-mazing for marketing. This has led many businesses to view it as a marketing magic bullet to solve their revenue woes. The benefits of AI for restaurants are undeniable from automation, to real-time control and information analysis, to improved customer service.

Marketing 167

Marketing Social Media Point of Sale Customer Service 167

7 Shifts

DECEMBER 27, 2019

Team culture and customer service also suffer. Time spent on hiring is also a productivity suck, as that's time that managers and employees could be spending on other things, like focusing on the business’ growth or the customer experience. The average restaurant employee, however, change jobs every 56 days ! Here’s how.

Hiring 360

Hiring Front of House Customer Service Customer Experience 360

Modern Restaurant Management

NOVEMBER 4, 2021

As consumer options and demand shifted, businesses were forced to adapt and prioritize new technologies and alternate ordering experiences that would allow them to deliver on customer expectations. This allows for brands to have a direct relationship with customers, and in turn, create more personalized, frictionless engagements.

Mobile Ordering 203

Mobile Ordering Marketing Menu Fast Casual 203

7 Shifts

NOVEMBER 22, 2021

Highlight the key points here that you need readers to understand, mainly what type of restaurant you are launching or expanding, how much funding you need and for what purposes, and why your restaurant will be successful. Customer Analysis : discuss the types of customers you will attract and serve. Table of Contents.

Document 393

Document Small Business Cash Management Take-out 393

Modern Restaurant Management

FEBRUARY 15, 2022

Technology innovations offer the potential to bridge the gap between the need to keep their business running and deliver quality products and experiences to their guests. Not only do they need to be aware of challenges that kitchen staff are facing and adapt accordingly, they are also the main point of guest interaction for on-premise dining.

Technology 225

Technology Loyalty Program Fast Casual Email Marketing 225

Modern Restaurant Management

MARCH 25, 2022

As the impact of the pandemic wanes, restaurant owners should evaluate the contactless service options they implemented to keep customers and staff safe to see how they can help drive sales. To go contactless, customers scanned a small black and white square called a QR code on their mobile device to see a digital copy of the menu.

Social Media 215

Social Media Mobile Ordering Email Marketing Kitchen Safety 215

7 Shifts

JANUARY 31, 2024

This includes greeting guests and thanking them for their patronage, conducting tableside checks, and resolving any customer complaints quickly, effectively, and empathetically. The best restaurant managers take customer service a step further, recognizing regulars and personalizing service for a more memorable guest experience.

Management 397

Management Management Kitchen Safety Front of House 397

Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. The best solutions always put the focus on providing a fulfilling end-to-end experience for both your your customers and your staff.

Loyalty Program 223

Loyalty Program Online Ordering Point of Sale Customer Experience 223

Modern Restaurant Management

APRIL 10, 2024

According to September 2023 numbers from the National Restaurant Association , 49 percent of restaurants reported year-over-year increases in same-store sales. The restaurant equity market also showed signs of recovery, with healthy market debuts from Cava and Dutch Bros. Coffee in 2023.

2023 196

2023 Loyalty Program Point of Sale 2024 196

Culinary Cues

DECEMBER 30, 2019

In all cases they begin with the same goals: prepare and serve great products that are consistent and offered with a smile, build success on a steady flow of sales and controlled profitability, and do all of this with pride. I have the privilege of working with many different restaurants and food businesses. So why does it sometimes go wrong?

Cash Management 267

Cash Management Point of Sale Leadership Website Management 267