7 Shifts

AUGUST 26, 2024

That’s why you should leverage Google Ads to showcase your restaurant and menu. Google Ads can help restaurants reach hungry customers who are ready to spend. If your restaurant's ad appears in those search results, you have a high chance of bringing in new customers. That's where Google Ads comes in.

Seasonal Menu 195

Seasonal Menu Customer Service Website Management Online Ordering 195

Modern Restaurant Management

AUGUST 26, 2024

In-House vs. Third-Party Delivery In the past, customers had to call or fill out forms on the restaurant's website to get food to their doorsteps. Customers can now browse menus, place and track their orders, all from their phones. For example, online ordering platforms help smaller restaurants reach more customers.

Delivery 179

Delivery Mobile Ordering Online Ordering Customer Service 179

7 Shifts

AUGUST 18, 2024

Opening and owning a bar is one of those unique life experiences; you have no idea what it will be like until you actually go for it. This could be a good choice if you find a business that is already established and has a loyal customer base. These elements need to work together to ensure your customers understand what you're about.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

SEPTEMBER 20, 2021

Even before the recent COVID surges, new vaccine mandates and other restrictions, the analysts at Revenue Management Solutions advised their restaurant clients that online ordering was here to stay. 3) Affirmation: Respondents began adding items to the cart while toggling back to menu options to add or search additional items. (4)

Menu 197

Menu Mobile Ordering Online Ordering Website Management 197

Culinary Cues

AUGUST 31, 2024

Every marketer insists that a company have a clear mission statement that is designed to give direction to a company and clearly articulate to the customer and employee, what the company stands for. If you can get your inspired mission across with very few words, then it is more likely that staff and customers will remember it and “buy-in”.

Customer Service 319

Customer Service Social Media Customer Experience Reference 319

7 Shifts

MAY 31, 2024

But the revenue restaurants get from digital channels like their mobile apps and websites surpasses the 32% of revenue they generate onsite and 26% over the phone. This tool can help maximize your marketing efforts by saving you time crafting emails and managing guest segments.

2024 221

2024 Marketing Email Marketing SEO 221

7 Shifts

AUGUST 12, 2021

Is your website optimized, and does it provide a good user experience? Assume a customer discovers your website but cannot identify where you are located or how to contact you. If we consider Google, having such information on your website helps it appear in geo-targeted searches. Email Marketing.

Marketing 397

Marketing Loyalty Program Email Marketing Social Media 397

7 Shifts

SEPTEMBER 6, 2024

Customers who experience longer wait times are 18% less satisfied with their experience. Hiring a barback can keep your bar operations efficient and boost customer satisfaction. Barbacks help the bartenders with stocking and replenishing supplies, keeping the bar clean, and helping with customer requests.

Demo 195

Demo Hiring Customer Experience Bar 195

7 Shifts

SEPTEMBER 9, 2024

Restaurant employee scheduling software can make this process easier, letting employees manage their shifts while allowing you to keep track of changes. Train your managers well In the same survey we did for 1,500 active restaurant employees, nearly half of them mentioned leaving their jobs due to poor management.

2024 335

2024 Social Media Insurance Leadership 335

Modern Restaurant Management

AUGUST 7, 2024

. "It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting "You want to advertise where your customers are already looking. Collaborate with local businesses or events to cross-promote and reach new audiences."

Marketing 188

Marketing Email Marketing Social Media Coupons 188

7 Shifts

OCTOBER 9, 2020

This rise in digital interactions has made it critical for restaurants to have well-designed websites. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. In this ultimate restaurant website design guide for beginners, you’ll learn: How to prepare for a website makeover.

Design 397

Design Online Ordering Mobile Ordering Social Media 397

7 Shifts

OCTOBER 28, 2024

However, it’s best to understand how cost-effective your current customer acquisition efforts are before dedicating resources to it. Knowing how to calculate and optimize your customer acquisition cost (CAC) can help you make smarter decisions about your marketing and advertising strategies.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! From managing your budget to accounting and bookkeeping for national holidays and events, this document will be your year-long guide to tracking your restaurant's promotional strategy. Social Media.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Modern Restaurant Management

OCTOBER 21, 2019

There’s no question that the restaurant delivery and reservations experience has become increasingly digitized in recent years, and there’s no sign of this trend slowing down in the future. Despite the number of customer calls that come in, 62 percent of them go unanswered. Not so fast.

Customer Experience 119

Customer Experience Online Ordering Customer Service Reservations 119

Hot Schedules

NOVEMBER 3, 2021

What Hotel Menu Trends Will Define 2022? For these travelers, the dining experience will be back on the menu. You have lots of choices on which companies supply your restaurant inventory, but how do you spot and manage great food suppliers? The foodservice distribution industry is hypercompetitive and robust. Heart Care.

Hotels 148

Hotels 2022 Menu Tip Distribution 148

Modern Restaurant Management

JANUARY 22, 2024

But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? How do you manage your restaurant in a modern and efficient way? The Big Question: What Do Modern Diners Really Want?

Loyalty Program 181

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 181

Modern Restaurant Management

SEPTEMBER 21, 2023

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. First, it's an effective way to attract local customers who are looking for restaurants. Verify your business to confirm that you are the owner or manager.

SEO 203

SEO Website Management Email Marketing Online Ordering 203

ChowNow

JUNE 5, 2024

Since 98% of consumers read reviews to help inform their decisions , it’s crucial for restaurants to encourage satisfied customers to provide feedback and manage their online reputation effectively. Train your staff to ask for reviews at the end of a meal when customers express satisfaction.

Email Marketing 157

Email Marketing Social Media Website Management Online Ordering 157

Sante

DECEMBER 7, 2020

Simple adjustments to your restaurant menu can help increase profits during the pandemic. Your menu plays a bigger role in this than you’d think. As a restaurant owner, how often do you audit your menu to maximize profits? MAKE YOUR MENU WORK FOR CURRENT TIMES. You work tirelessly in order to keep your doors open.

Menu 130

Menu Seasonal Menu Small Business Audits 130

Modern Restaurant Management

APRIL 10, 2024

Full-service menu prices climbed 4.5 While factors such as convenience impact that decision, the experience of dining out is important. While factors such as convenience impact that decision, the experience of dining out is important. In 2024, restaurants should make the dining-out experience worth the price tag.

2023 196

2023 2024 Loyalty Program Point of Sale 196

The Restaurant Group

JULY 25, 2024

Maximizing Your Restaurant’s Potential: A Comprehensive Guide by TRG Restaurant Consulting Managing a restaurant is hard work. In the bustling and dynamic food service industry, you always try to provide a pleasant guest experience while ensuring a positive cash flow after all expenses have been accounted for.

Hiring 78

Hiring Loyalty Program Website Management Cash Management 78

Goliath Consulting

FEBRUARY 29, 2024

From streamlining operations to enhancing customer experiences, a plethora of cutting-edge technologies are reshaping the restaurant landscape like never before. Smart Menus and Personalized Dining Experiences Leading the charge are platforms like Popmenu, revolutionizing how diners interact with menus.

2024 147

2024 Technology Kitchen Safety Website Management 147

Modern Restaurant Management

APRIL 15, 2024

Restaurant managers balance several responsibilities while taking care of staff and guest needs. One of the most important parts of being a successful restaurant manager is having the ability to hear their customers’ concerns. However, it can sometimes take time to get customers to respond to surveys they're given.

Management 196

Management Management Loyalty Program Social Media 196

Modern Restaurant Management

JANUARY 31, 2024

To delve more into the results, Modern Restaurant Management (MRM) magazine reached out to Matt Zibell, VP Technology at TouchBistro. I think I was most surprised by the fact that 72 percent of FSR operators said they had a dedicated website – I thought this would be higher. What results did you find surprising and why?

2024 203

2024 Online Ordering Website Management 2023 203

7 Shifts

AUGUST 15, 2022

We've also included a roundup of interview best practices you should be aware of before showing up to speak to the hiring manager. Walk the interviewer through your experience working in restaurants, the roles you've held and your responsibilities. Can you tell me about a time when you had to deal with a difficult customer?

Customer Experience 397

Customer Experience Website Management Hiring Back of House 397

Modern Restaurant Management

MARCH 8, 2023

From the rise of Instagram food bloggers and selfie walls to paying outrageous prices for the #SaltBae experience , consumers are now expecting restaurants to deliver an experience beyond flavor. In a world still recovering from a pandemic and economic crisis, consumers long to escape into experiences of delight and togetherness.

Social Media 180

Social Media Customer Experience Website Management Customer Service 180

Modern Restaurant Management

NOVEMBER 1, 2022

Restaurant guests in cost-saving mode are eating out less and more conscious of menu prices, according to Restaurants: Consumer Trends Fall 2022/Winter 2023 a report produced by Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine.

Fine Dining 189

Fine Dining Seasonal Menu Social Media 2022 189

Modern Restaurant Management

JANUARY 24, 2023

In the digital age, online reputation management is critical for business success. This creates the necessity for restaurant reputation management strategies to amplify positive reputation while downplaying negative criticism. ORM gives you direct access to customer feedback. ORM helps you gain customer trust.

Social Media 197

Social Media Website Management SEO Customer Experience 197

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It is your roadmap to attracting and retaining customers. Identify Target Customers. Restaurant owners and operators wear a lot of hats. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

OCTOBER 20, 2023

To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. However, to best promote potential discounts, they’ll need high-quality insights into what customers want.

Marketing 197

Marketing Loyalty Program Email Marketing Coupons 197

Modern Restaurant Management

SEPTEMBER 28, 2020

What is the ongoing goal for all restaurant owners and managers? To always, continuously search for ways to improve the guest experience. Whether that be via restaurant operations, menu improvements, or services, there are quite a few criteria that restaurant owners constantly juggle to create the perfect balance.

Operations 221

Operations Website Management Social Media Customer Service 221

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. Make Your Menu the Main Course. Give Your Website All of the Love.

Marketing 221

Marketing Email Marketing Website Management Social Media 221

Modern Restaurant Management

JANUARY 4, 2022

From the moment they set foot inside your restaurant to the first time they log onto your website, your customers are sharing vital pieces of information that can fundamentally change how your brand operates. To understand what customer intelligence is, we have to define what it means for restaurants.

Point of Sale 215

Point of Sale Customer Service Email Marketing Website Management 215

Modern Restaurant Management

OCTOBER 27, 2022

The last couple of years have proven that digital experiences will continue to play a central role for quick-service restaurant (QSR) operators. Luckily, QSRs have no shortage of technologies at their disposal to help them achieve the sort of customer personalization that drives profits. Easing Customer and Employee Friction.

Mobile Ordering 197

Mobile Ordering Online Ordering Front of House Customer Experience 197

Next Restaurants

OCTOBER 9, 2019

Your point-of-sale (POS) system should evolve as your customer base transitions into more of a “cashless society.” A bulky or slow legacy system will prevent your business from creating a positive customer experience, so keep up with the business world as it changes. Personalized experience Enhanced outreach.

Customer Experience 61

Customer Experience POS Mobile Ordering Point of Sale 61

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. Others tend to emphasize their cheaper menu options. Both approaches might cause your restaurant to fail in attracting new customers.

Marketing 226

Marketing SEO Front of House Website Management 226

Open for Business

MAY 16, 2024

Diners are doing more research than ever and a restaurant website is a critical touchpoint of the guest experience. There’s a common misconception that building a restaurant website will incur significant expense or require advanced technical skills. Why is a restaurant website important?

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78