Sat.Mar 23, 2024 - Fri.Mar 29, 2024

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6 major restaurant marketing flops

Restaurant Business

Marketing is vital for restaurant chains. But when a key strategy fails, the result can sometimes spell disaster. Here are six ideas over the past decade that failed.

Marketing 269
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How to Maximise Your Restaurant Profit Margin: 5 Key Strategies

Apicbase

Understanding what influences your restaurant profit margin helps you assess the success of the business and make positive changes. A slight improvement in your net profit makes a huge difference. It’s worth, therefore, investing in improving operations to boost your margin. In this guide, we’ll examine the definitions and calculations for different types of restaurant profit margins and discuss the best ways to improve them through better inventory and purchasing management, tech integrations,

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20+ Pro Tips from Industry MVPs to Achieve Operational Excellence in Every Restaurant

Crunchtime

From the Big Dance to the Big Mac, sports teams and restaurant teams alike need winning strategies to consistently succeed. As the madness of the NCAA tournament reaches its peak, it’s a good reminder to take a close look at the critical strategies or "plays" your restaurant is running. And, there’s no better way to learn than from the pros themselves.

Sports 158
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SMS Marketing for Restaurants to Boost Sales

Chef's Resources

March 27, 2024 – by Jessica True How to Use SMS Marketing for Restaurants to Boost Sales The average person sees a constant stream of emails, social media ads, and notifications every day. Getting your restaurant noticed in this deluge is tough. What you need is a way to cut through the cacophony of noise […] The post SMS Marketing for Restaurants to Boost Sales appeared first on Chefs Resources.

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10 HR Metrics for 2025: HR Data Toolkit

The right HR metrics can illuminate hidden trends, justify decisions to the C-suite, and give you an edge in this unpredictable economy. Download Paycor’s guide and learn how to calculate your: Cost-per-Hire Total Financial Impact of Absences Voluntary Turnover Rate And more!

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Back of House Restaurant Guide: Integrating FOH and BOH for Seamless Operations 

Apicbase

Restaurant back-of-house operations form the backbone of a restaurant’s success. The back-of-house (or BOH) manages crucial elements that impact cost control and profitability. These include food production and inventory management. Additionally, the BOH handles food safety and restaurant administration. The back of the house supports the front of the house (FOH), enabling the customer-facing team to focus on serving a memorable experience.

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How to become a successful restaurant manager

The Eat Restaurant

Are you seeking a leadership role in the hospitality industry that combines a passion for food, providing excellent customer service, and inspiring the best in your team members? If so, managing a restaurant could be something you'd be interested in doing.

More Trending

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It’s Time to Embrace the ‘Bad Mug’ — Even If That Means Never Using It

EATER

Marcus Eakers Despite its lame typography or weird texture, the dumbest cup in your cupboard serves an invaluable purpose The reason people often talk about having a favorite or even a “best” mug, but far less often of a favorite bowl (and hardly ever claim to have a favorite plate) is because even in these informal times, most people still buy their dishes in matching sets, whereas they accumulate mugs.

Casual 351
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7 Ways Data Can Help Supercharge Your Restaurant

The Rail

By Emma Carter, Contributor The 2024 National Restaurant Association report shows that sales are up and restaurants are hiring. However, labor and food costs have gone up and consumers have become more value-conscious. Guests are also looking for more personalized dining experiences. Restaurants need to find ways to analyze the large amount of data they generate if they want to supercharge their success.

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Why a Customer Service Strategy Is Important in a Restaurant

Modern Restaurant Management

Attracting new customers is important to every business owner. While there are many marketing strategies to get customers in the door, it is just as important to create customer service strategies that keep them coming back. The restaurant industry has very low retention rates , estimated at only 55 percent. With the impact a dissatisfied consumer can have on your bottom line, it is important to create a customer service strategy that sets your restaurant apart from the competition.

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Save Time And Labor With Highly Efficient Equipment

Restaurant Business

Labor challenges are ongoing for restaurants in all segments. Whether operators are having trouble finding trained employees or are facing difficulty with retention, the outcome is the same—stressed workers in the back of house, restaurants running on a skeleton crew and potential service interruptions as staff is spread too thin. Operators looking for a solution to ongoing labor struggles, however, are in luck.

Equipment 274
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Navigating Payroll Compliance: Future-Proofing Payroll in an Evolving Regulatory Landscape

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

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New-Wave Bakeries Are on the Rise in Puerto Rico

EATER

José Rodriguez piping local herb cream cheese for his smoked salmon cups at Levain Artisan Breads. | Rafael Ruiz Mederos After decades of industrialized baked goods, Puerto Rico welcomes a generation of bakeries redefining the island’s traditions with local ingredients and global techniques Soft, doughy pan sobao is ubiquitous in Puerto Rico. The popular sweet bread is sold in almost every bakery, supermarket, and corner colmadito.

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ChowNow acquires Cuboh and its POS expertise

ChowNow

We’re thrilled to announce a significant leap forward for ChowNow: we’ve acquired Cuboh, a leader in POS integration for restaurants! Cuboh’s impressive technology consolidates multiple online ordering platforms into one easy-to-manage system, and we’re excited to integrate their innovation into the ChowNow family. “We’re excited to welcome Cuboh to the ChowNow family,” says Chris Webb, CEO of ChowNow. “This acquisition puts a step closer to fulfil

POS 221
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New 2D Barcodes Offer Easy Access to Dynamic Information for Food Traceability and More

Modern Restaurant Management

Restaurants started using 2D barcodes (such as QR codes) at dining tables to offer digital menus and even allow patrons to order with their smartphones during the pandemic, when contactless transactions were necessary. Since then, the practice has become ubiquitous. While a QR code can connect users to a host of static information, a more powerful 2D barcode is on the horizon to offer a wider suite of capabilities with virtually unlimited data storage capacity for instantaneous retrieval with th

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Panera Bread digital channels suffer national outage

Restaurant Business

Panera cafes are open, but digital ordering systems are down, including kiosks in stores. Workers say they have been given no explanation.

Ordering 313
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The Funding Recipe for Your Restaurant – A Guide To Growing Your Business

Fuel your restaurant’s success with our comprehensive 2025 funding guide! Running a restaurant comes with unique financial challenges, from managing seasonal fluctuations to covering unexpected expenses like equipment repairs or ingredient shortages. This guide dives into fast, flexible financing options for restaurant owners. Discover how to bridge cash flow gaps, fund expansions, or navigate slow seasons without compromising service quality.

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How England’s Cadbury Creme Egg Became an American Easter Icon

EATER

Photo-illustration by Lille Allen; Cadbury Creme Egg by David Cooper/Getty In the U.S., Cadbury chocolate is a uniquely seasonal treat There is no clearer sign that Easter — and thus, spring — is approaching than the appearance of Cadbury Creme Eggs on candy shelves across the country. With its ovoid chocolate shell and sweet filling, visually reminiscent of the inside of an egg, the Cadbury Creme Egg is arguably Easter’s most recognizable candy.

License 336
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225. Restaurant Technology Guys Podcast Ep. 225 – Revolutionizing Inventory Management in the Hospitality Industry with Nomad-Go

Restaurant Technology Guys

In any restaurant, inventory management plays a pivotal role in seamless operations. However, conducted traditionally, it can be time-consuming and prone to errors. That’s where Nomad-Go steps in. In this blog post, as Jeremy Julian converses with David Greschler, the Co-founder and CEO of Nomad-Go, we explore how this company is transforming the inventory management of the food service industry with its innovative technology.

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Maximizing March Madness Profits for Restaurants Through Advanced Technology Solutions

Modern Restaurant Management

Armed with an omni-channel POS platform, restaurant operators can not only bring an immediate boost in sales during one of the busiest times of the year, but also lay the groundwork for long-term customer engagement and loyalty. With an average viewership of about 10 million , March Madness presents a prime opportunity for restaurant operators to boost revenue as consumers rush to order their favorite game-time meals.

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MasterCard and Visa offer temporary reductions in swipe fees

Restaurant Business

The credit card giants have agreed to roll back the charges and freeze those rates for five years. But industry advocates aren't enthused about the offer.

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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

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I Baked the Bisquick Coffee Cake So You Don’t Have to

EATER

Lille Allen/Eater Sometimes, you can’t trust the recipe on the back of the box One August afternoon at an antique store in Downeast Maine, I was flipping through a box of old print advertisements when a Bisquick ad from the 1960s stopped me in my tracks. A photo of the back of a Bisquick box listed recipes for things like pancakes, biscuits and shortcake, but most memorably, a coffee cake that called for Bisquick in its batter and crumb topping.

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Restaurant Public Relations: How to Promote Your Restaurant Like a Pro

The Rail

By Owen Baker, Contributor Like any other business, a successful restaurant must be promoted properly. In previous years, word of mouth may have been enough in terms of restaurant marketing. Not anymore. A good restaurant marketing strategy must also leverage public relations (PR). Just look at the statistics. A staggering 94% of diners choose restaurant establishments based on a restaurant’s reputation.

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Inspiring Hourly Workers

Modern Restaurant Management

Retaining quality staff members is always a key challenge for restaurant operators. Scott Greenberg addresses that challenge in his new book, Stop the Shift Show: Turn Your Struggling Hourly Workers Into a Top-Performing Team. Greenberg is an internationally recognized speaker, author and coach with franchise clients that include McDonalds, Great Clips, GNC, RE/MAX, Smoothie King, Global Franchise Group and many more.

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Swig's CEO is leaving the company

Restaurant Business

No reason was given for the departure of Rian McCartan. Alex Dunn, managing partner of the beverage chain’s owner The Larry Miller Co., was named interim CEO.

Beverage 284
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HR’s Blueprint for a Successful 2025

The HR industry is changing. Did you know… 1. There will be 4M more jobs than workers by 2033 ( BLS ). 2. For 84% of workers, flexibility is a top priority ( FlexJobs ). 3. 75% of employees have used AI at work ( CFO.com ). It’s time to meet the moment! Use Paycor’s guide to design a blueprint for success.

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Three New Cookbooks Celebrate Foraging

EATER

Lille Allen/Eater Written by women, they offer an inclusive and accessible approach to finding food If by now you haven’t gone foraging, eaten foraged foods at a restaurant, or at least seen a headline about foraging somewhere in your newsfeed, you might be living under a rock — though if you live under an actual rock, there’s a good chance you’ve been disturbed by foragers in search of the rich, damp soil that is an ideal habitat for fungi.

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Jersey Mike’s: Achieving Ops Excellence and Giving Back in Every Store

Crunchtime

Since 2011, Jersey Mike’s annual Month of Giving has raised more than $88 million for local charities, with last year’s total breaking the record at $21 million. During the month of March, Jersey Mike’s customers had the option to round up their purchase to the nearest dollar or donate $1, $3, or $5 when placing their order.

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Debt-Free Fine Dining

Modern Restaurant Management

Blake Aguillard and Trey Smith started with $30,000 and no outside investors when they opened Saint-Germain in New Orleans' Bywater neighborhood in 2018. The duo transfomed a dilapidated cottage themselves entirely by hand into an intimate 12-seat restaurant that has received numerous accolades. They have been recognized by the New York Times, Wine Enthusiast, Southern Living, and were named Eater NOLA's 2019 "Restaurant of the Year." The co-chefs/co-owners were listed among Food

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DoorDash hires leaders from Standard AI to help grow its AI voice product

Restaurant Business

Standard AI CEO Jordan Fisher and co-founders Brandon Ogle and Daniel Fischetti are joining the delivery company as it makes a bigger push into artificial intelligence.

Hiring 284
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2025 Payroll Calendar Templates (Biweekly, Semi-Monthly, and Monthly)

Use these handy calendar templates to stay on top of payroll in 2025! Download them today to share with your HR team or post for employees. Whether your company has biweekly, semi-monthly, or monthly pay periods, Paycor has you covered. Get your templates today!

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How England’s Cadbury Creme Egg Became an American Easter Icon

EATER

Photo-illustration by Lille Allen; Cadbury Creme Egg by David Cooper/Getty In the U.S., Cadbury chocolate is a uniquely seasonal treat There is no clearer sign that Easter — and thus, spring — is approaching than the appearance of Cadbury Creme Eggs on candy shelves across the country. With its ovoid chocolate shell and sweet filling, visually reminiscent of the inside of an egg, the Cadbury Creme Egg is arguably Easter’s most recognizable candy.

License 287
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How to improve your restaurant profitability through transformative leadership: Insights from Industry Expert Matt Rolfe

Chowly

Introduction In our recent conversation with Matt Rolfe , an experienced hospitality leadership coach, we explored strategies for improving restaurant profitability through transformative leadership and behavioral coaching. Inspired by influential figures like Tony Robbins, Matt’s coaching methodology focuses on fostering mutual support among industry peers.

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Navigating Spring Challenges

Modern Restaurant Management

With spring's arrival, I find myself reflecting on the myriad of challenges facing the restaurant industry. With rising salaries, inflation, and higher crime rates, it's clear that we need to adapt and innovate to thrive in this ever-changing landscape. Drawing from my 20 years in the industry and a decade of owning successful restaurants like Duck Duck Goose , Osteria Pirata , and Anchor Tavern , I'm excited to share some of the strategies I've developed a roadmap to "Spring

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Danny Meyer wants to bring enlightened hospitality to more than just restaurants

Restaurant Business

Noted restaurant operator Union Square Hospitality Group's consulting arm Hospitality Quotient has launched a new e-learning platform for a broader audience.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.