As Inflation Rises, Restaurants Look to Gift Cards to Attract Newly Cost-Conscious Consumers
Modern Restaurant Management
OCTOBER 24, 2022
Recent economic data forecasts a stormy season ahead for restaurant owners. Inflation in the U.S. is holding around eight percent, which is causing the cost of eating out to rise alongside price increases for everyday items such as gas and groceries. As business owners know well, when inflation rises consumers often cut discretionary spending. For restaurants, this presents a challenge: How can you keep attracting customers to your restaurant when consumer purse strings tighten?
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