Jay Coldren, Alex Barrow, and Greer Kimsey, Street Sense Team

Jay has spent over 30 years in the restaurant and hospitality sector and has served as Managing Director for Dean & Deluca, Global Brand Leader for EDITION Hotels, VP of Lifestyle Brands for Marriott International, and has held key leadership roles at iconic properties such as The Inn of the Anasazi, La Mansion del Rio, and the Inn at Little Washington. As an independent restaurateur, Jay has co-developed concepts in Santa Fe, Baltimore, and Washington DC.

Alex brings nine years of experience to his role as Senior Strategist on the Eat + Drink team. With a background in training, new store development, culinary strategy, and operations, Alex worked as the COO of the DC-fan favorite Taylor Gourmet, and built Simple Food Consulting to provide systems and launch support to other fast-casual and full-service concepts. Before diving into the restaurant industry, Alex earned his bachelor’s at VCU and worked toward his master’s at the Elliott School of International Affairs whilst studying, living, and working in Belgium, Hungary, and Italy.

In her role as Senior Director of Marketing, Greer oversees digital strategy, paid media, and earned media teams at Streetsense. She has worked in the marketing space for the past 10 years, with a primary focus on digital strategy and consumer engagement. During this time, she has worked with a variety of industries and lifestyle brands. Clients have included numerous luxury and boutique hotels and resorts across the country (including well-known brands such as Four Seasons Hotels and JW Marriott), national developers and real estate companies (such as JBG Smith Companies and Greystar), and global consumer brands like Logitech. Her expertise ranges from analytics to strategy conception and marketing plan development – building brand equity and driving leads, sales, and loyalty.