The Restaurant Group

NOVEMBER 20, 2024

Ensure it’s easy to navigate and mobile-friendly. Optimize for Search Engines (SEO) Use relevant keywords and keep your content updated to climb the search engine ranks. Collaborate with Influencers and Food Bloggers Partnering with local influencers and food bloggers can expand your reach.

Loyalty Program 78

Loyalty Program Customer Experience Social Media Customer Service 78

Next Restaurants

APRIL 15, 2022

Sure, it might be about the reviews or the type of food you serve, but your website’s design also plays a critical role in influencing the visitors’ decisions. . When it comes to ordering food online, website design is that much more important. . Optimize for Mobile Devices .

Online Ordering 112

Online Ordering Design Ordering Mobile Ordering 112

Modern Restaurant Management

MAY 28, 2021

While we do live in a mobile world where smartphone pictures have become the norm, professional photography is still needed for restaurants. Consider the fact that nearly 50 percent of diners are influenced by social media. Managing SEO. But, chances are you got into the restaurant business to manage or cook, not to market.

Social Media 218

Social Media Website Management Mobile Ordering Food Order 218

7 Shifts

JUNE 16, 2024

These strategies can combine traditional restaurant advertising techniques like pamphlets, billboards, and radio promotions with modern ideas like running paid ads, advertising on social media, and collaborating with influencers. For instance, you can make them your freebie whenever a customer orders a single-receipt purchase of $15.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Restaurant365

APRIL 9, 2020

Prioritize local SEO. Local Search Engine Optimization (SEO) is optimizing your local restaurant website to rank highly on Google pages for the keywords that local area users will search about your city or state (like “best pizza Chicago”). Local SEO is not simple to do, but it can have big rewards.

Marketing 88

Marketing Social Media Mobile Ordering Email Marketing 88

Modern Restaurant Management

MAY 18, 2021

But as reality of the pandemic sunk in and dining rooms remained closed, it became apparent that ordering delivery and takeout was the best way to help restaurants weather the storm — and there was a significant consumer appetite to do so. By August 2020, Americans reported ordering takeout 2.4

Delivery 168

Delivery Kitchen Safety Social Media Online Ordering 168

Touch Bistro

JULY 15, 2021

Everything you need to know about social media, digital marketing, SEO, and more! In order to make sure customers remember your restaurant long after they’ve dined with you, it’s important to define your brand identity. and adding a reservation or online ordering widget. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

RGU

FEBRUARY 11, 2020

Just think of the change in the identities of some brands, changing national regulations, TV commercials themselves and trends on social media, spontaneously, or through the decisive push of influencers and micro-influencers (we will return to this point later). From this we can see the importance of strategies being mobile-first.

Marketing 52

Marketing SEO Food Social Media 52

RGU

FEBRUARY 11, 2020

Just think of the change in the identities of some brands, changing national regulations, TV commercials themselves and trends on social media, spontaneously, or through the decisive push of influencers and micro-influencers (we will return to this point later). From this we can see the importance of strategies being mobile-first.

Marketing 52

Marketing SEO Food Social Media 52

Modern Restaurant Management

SEPTEMBER 16, 2020

Pizza chains still getting orders via phone 70 percent of the time. People want to know about safety measures in order to know what rules they must follow. Up to date info and employee processes will make the research and dining/ordering experience all the more impressive. Blaze Bullock, SEO Strategist, Blaze Digital Marketing.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

The Restaurant Times

JANUARY 18, 2022

Guest expectations have shifted, making it imperative for restaurants to effectively adapt and modify their processes to improve safety and provide contactless experiences, or digital ordering. . The goal here instead is to position your business as the most appropriate option for local enquiries using off-site SEO. Menu Engineering .

Marketing 52

Marketing Social Media SEO Email Marketing 52

RGU

FEBRUARY 11, 2020

Just think of the change in the identities of some brands, changing national regulations, TV commercials themselves and trends on social media, spontaneously, or through the decisive push of influencers and micro-influencers (we will return to this point later). From this we can see the importance of strategies being mobile-first.

Marketing 52

Marketing SEO Food Social Media 52

Restaurant365

NOVEMBER 19, 2019

Tools like cloud-based scheduling and centralized mobile apps for employees can help make labor scheduling more efficient. Tools based on accurate inventory, like smart ordering, suggested purchasing amounts, or smart receiving (tracking when vendor ingredient costs are above normal), help maintain the profit margin of individual menu items.

2020 92

2020 Operations Mobile Ordering Social Media 92

Gourmet Marketing

SEPTEMBER 23, 2021

As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Your restaurant can be adorned with large and unique posters in order to draw the attention of people passing by. Work with food influencers and marketing services. In-restaurant ideas. Source: [link].

Marketing 61

Marketing 2021 Social Media Website Management 61

7 Shifts

MAY 31, 2024

But the revenue restaurants get from digital channels like their mobile apps and websites surpasses the 32% of revenue they generate onsite and 26% over the phone. This is why Jim McCormick, Toast's SEO Lead , emphasizes how “SEO is one of the most effective marketing channels restaurants can use.”

2024 221

2024 Marketing Email Marketing SEO 221

Modern Restaurant Management

JULY 20, 2021

COVID-19 triggered an increase in remote, app-based ordering in the US On Premise. More than two thirds (69 percent) of consumers say it is still their preferred method, compared to 9 percent who want to order through their phone. While many younger people have embraced digital order and pay, older ones haven’t.

2021 189

2021 Guest Recovery Online Ordering Point of Sale 189

Lavu

MARCH 11, 2020

Some of the elements to put into considerations include: Deciding between a legacy system and a mobile system. A legacy POS system includes hardware that’s placed inside your restaurant, while a mobile POS system uses multiple stations that are run via cloud-based software. Choosing a POS system with a variety of features.

Management 78

Management Management Cash Management Mobile Ordering 78

Modern Restaurant Management

FEBRUARY 10, 2023

Local optimization for restaurants works best when targeting diners within a neighborhood or community, and SEO is ideal when you’re not targeting a specific location (like if you want more brand awareness of a multi-chain business, for example). Online ordering Delivery and takeout have risen since the pandemic.

Mobile Ordering 196

Mobile Ordering Social Media Email Marketing Online Ordering 196

Touch Bistro

MAY 18, 2021

A whopping 59% of people say that marketing emails influence their purchase decisions. Many Email Service Providers (ESPs) have made it incredibly easy to create and send email campaigns with mobile-friendly email templates, drag-and-drop builders, marketing automation, and more. The Ultimate Guide to Restaurant Marketing.

Email Marketing 97

Email Marketing Marketing Loyalty Program Mobile Ordering 97