7 Shifts

NOVEMBER 1, 2022

Your marketing plan is a central place that outlines and informs your marketing strategy. Knowing they have a lunch special on Wednesdays is invaluable knowledge and can inform your decision-making. Creating an SEO-optimized website. One key aspect of your restaurant website is search engine optimization (SEO).

Seating 221

Seating Email Marketing Marketing SEO 221

7 Shifts

JANUARY 7, 2021

Complete a competitor analysis This will not only inform decisions such as pricing and menu ideas—but it can serve as inspiration too. Knowing they have a lunch special on Wednesdays is invaluable knowledge to have, and can inform your own decision making. One key aspect of your website is search engine optimization (SEO).

Marketing 195

Marketing 2021 SEO Loyalty Program 195

7 Shifts

OCTOBER 22, 2024

Local SEO strategies, like targeting location-specific searches, will help your site show up when people look for nearby dining options on search engines. Use data from your POS system, online ordering platform, or loyalty program to divide your customers based on factors like their dining frequency, preferences, or location.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

OCTOBER 1, 2022

Most prospects use Google search to find a local restaurant, so make SEO optimization a priority. SEO (search engine optimization) covers strategies to improve the website positions in search results. Include such information in the footer to appear wherever visitors go on the website and make a dedicated page with contact details.

Marketing 203

Marketing Email Marketing Social Media SEO 203

7 Shifts

OCTOBER 9, 2019

And if that information isn’t there, people will go somewhere else. Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system. That’s why digital marketing is so important.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

OCTOBER 4, 2021

This is a great marketing opportunity, since it gives you the chance to connect on a more meaningful level and build loyalty with your diners. These are usually the first results that come up when a business is searched for, so it’s vital that the information is correct. Begin a Loyalty Program. Start a Food Blog.

Marketing 189

Marketing Loyalty Program Social Media Online Ordering 189

Goliath Consulting

SEPTEMBER 7, 2023

Local SEO: Claim Your Territory When “best restaurants near me” is searched, your restaurant should be the top recommendation. Beyond basic information, include detailed menus, daily specials, and an events calendar. Local SEO also benefits from: Regularly updating Google My Business listings.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

Next Restaurants

MAY 8, 2024

Leverage effective content marketing and local SEO by sharing informative and entertaining content about your business. Drive Repeat Business with Discounts or Exclusive Perks Implementing a loyalty program is a smart strategy to enhance customer satisfaction, drive more customers, boost sales, and encourage repeat visits.

Loyalty Program 106

Loyalty Program Social Media Point of Sale Online Ordering 106

ChowNow

SEPTEMBER 9, 2024

If your marketing efforts are focused on increasing loyalty, this is a great KPI to measure. Once you have a web presence, Search Engine Optimization (SEO) helps ensure diners are actually finding your site. That means optimizing your Google profile with up-to-date information and managing Google reviews.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

Bingage

JULY 18, 2023

Leverage Search Engine Optimization (SEO) Conduct keyword research: Identify relevant keywords and integrate them strategically into your website’s content, meta tags, and product descriptions. Create valuable content: Develop a content marketing strategy that focuses on producing high-quality, informative content.

Loyalty Program 69

Loyalty Program Email Marketing Social Media SEO 69

Bingage

JULY 18, 2023

Leverage Search Engine Optimization (SEO) Conduct keyword research: Identify relevant keywords and integrate them strategically into your website’s content, meta tags, and product descriptions. Create valuable content: Develop a content marketing strategy that focuses on producing high-quality, informative content.

Loyalty Program 61

Loyalty Program Email Marketing Social Media SEO 61

7 Shifts

OCTOBER 22, 2024

Implementing a local SEO strategy helps your restaurant appear higher on the results page, increasing your chances of attracting customers looking for dining options near them. This can help build trust and loyalty among residents who appreciate businesses that give back. It’s important not to come across as overly promotional.

2025 195

2025 Marketing Social Media Email Marketing 195

Modern Restaurant Management

OCTOBER 15, 2020

Even restaurants traditionally associated with their unique dine-in experiences, such as Benihana and Fogo de Chão, now have branded delivery programs. As delivery becomes a larger part of the sales mix, brands should think about the factors that contribute to a successful delivery program. Putting it All Together.

Delivery 223

Delivery Social Media Loyalty Program Customer Service 223

7 Shifts

JUNE 16, 2024

Best restaurant marketing ideas for 2024 Here are some of the proven and tested restaurant marketing ideas you can try in 2024: Offer your customers rewards using loyalty programs 47% of diners in loyalty programs say they use their memberships a couple of times monthly, and 32% use them several times weekly.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Lavu

MARCH 6, 2020

This information helps in adjusting services to offer better customer experiences. The aim is to encourage repeat customers and cultivate customer loyalty. They demonstrate more loyalty towards the restaurant and promote it more. . This information is helpful in: . Restaurant rewards and loyalty programs.

Technology 78

Technology Marketing Loyalty Program Social Media 78

Chowly

MAY 25, 2023

Even a negative review can provide valuable information about how to improve and allows you to respond to them professionally, expressing the desire to serve them again. It builds a sense of community and brand loyalty. Social media platforms can help strengthen your brand’s SEO (search engine optimization).

Social Media 52

Social Media SEO Loyalty Program Online Ordering 52

7 Shifts

AUGUST 18, 2024

Another option is to look into government programs that might offer financial assistance for small businesses. The best way to get people in your bar is by using website marketing and SEO. In the early days: The owner, Ryder, used Excel to create schedules before transferring the information over to Google Calendar.

Bar 370

Bar License Email Marketing Customer Service 370

Sling

JULY 4, 2021

Text message marketing is a great way to gather customer information and keep them thinking about your food. Use that contact information to send out weekly specials to keep customers coming back. You can then use that information to expand your text-message or email marketing list. 23) Start A Customer Loyalty Program.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Focus POS

NOVEMBER 19, 2019

Prioritize Local SEO. Loyalty programs are an easy way to improve your restaurant marketing strategy for current customers. The best part about this marketing idea is that a loyalty program integrated with your point of sale will collect and organize crucial customer data for you. Get Personal.

2020 74

2020 Marketing Loyalty Program Email Marketing 74

The Restaurant Times

SEPTEMBER 22, 2021

Be consistent with your social media management and tell the customers about special promotions or events, loyalty programs, gift cards, and other restaurant news. . Online bookings are a must-have for any restaurant website, as foodies increasingly rely on the internet for information. Source: Shake Shack Website.

Social Media 59

Social Media SEO Website Management Online Ordering 59

Bingage

JULY 18, 2020

Do Register Locally (Basic SEO). Have an SEO Friendly Website. If you wanna increase online food ordering traffic, then having an SEO friendly website could help with it. Tips for making an SEO friendly website – 1. Run offers & loyalty programs exclusively on social media. Let’s start – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

Do Register Locally (Basic SEO). Have an SEO Friendly Website . If you wanna increase online food ordering traffic, then having an SEO friendly website could help with it. Tips for making an SEO friendly website – . Run offers & loyalty programs exclusively on social media. Let’s start – .

Delivery 98

Delivery Marketing Social Media Email Marketing 98

Restaurant365

APRIL 9, 2020

Prioritize local SEO. Local Search Engine Optimization (SEO) is optimizing your local restaurant website to rank highly on Google pages for the keywords that local area users will search about your city or state (like “best pizza Chicago”). Local SEO is not simple to do, but it can have big rewards. Conclusion.

Marketing 88

Marketing Social Media Mobile Ordering Email Marketing 88

The Restaurant Times

JANUARY 30, 2022

You can use the information you’ve gathered about your actual customers in both online and offline marketing. To give you a sense of what SEO for restaurants entails, it primarily entails optimizing your website and content for local searches. Customer Loyalty . – can lead to loyalty. .

Innovation 52

Innovation Marketing Loyalty Program Social Media 52

Lavu

NOVEMBER 27, 2019

Across the country, food truck operators are relying on the latest technology to streamline operations, manage wait times, inform customers, and so much more. With a digital inventory tracker integrated with your mobile POS system, you can schedule automatic orders and get demographic information for your best sellers.

Food Truck 78

Food Truck Technology Food Mobile Ordering 78

Indoor Media

SEPTEMBER 9, 2021

It’s a way for your customers (your audience) to find information like your most up-to-date hours, your location, any special deals or promotions, new products, and so on. So take care of them and reward them, whether it’s with loyalty programs, punch cards, or whatever specific benefit is relevant to your business.

Small Business 78

Small Business Marketing Social Media Advertising 78

Aaron Allen & Associates

MARCH 3, 2022

It needs to be linked to the other systems to pull the information in a centralized way. Some popular programs include QuickBooks, Sage 50cloud, and Xero. The tools leveraged range from e-mail marketing to social media , mobile, ads, local campaigns, pay-per-click, loyalty rewards, SEO, online ordering, and more.

Management 120

Management Management Mobile Ordering Point of Sale 120

Touch Bistro

JULY 15, 2021

Everything you need to know about social media, digital marketing, SEO, and more! Step 2: Decide on the colors and layout for your site, then start collecting all the information you want to include. Step 4: Hit publish and inform family and friends that your site is up and running. Loyalty Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

BNG Point of Sale

SEPTEMBER 8, 2021

Search engine optimization begins with your website, specifically with your web optimization (SEO). Your website will not be found by search engines if it is not SEO-friendly. Begin with a good base of knowledge: look to Google’s SEO guide. However, this is a chance to develop customer loyalty, so it will be worth it.

Delivery 52

Delivery Point of Sale Food Online Ordering 52

Lavu

APRIL 17, 2020

Panera is reaching its audience on Facebook with engaging posts like this one outlining their new Panera grocery program. These are no-cost ways to get your restaurant’s information in front of your target audience and start taking more curbside pickup and delivery orders. Email Sequences to Your Current List and Loyalty Members.

Marketing 97

Marketing Email Marketing Social Media Loyalty Program 97

Gourmet Marketing

SEPTEMBER 23, 2021

Establish a loyalty program to offer your customers rewards. A loyalty program is a fantastic way to get your customers to come back again and again. There are a number of ways to approach a loyalty program and how it works will ultimately depend on your personal preferences. In-restaurant ideas.

Marketing 61

Marketing 2021 Social Media Website Management 61

Next Restaurants

JUNE 30, 2021

It can help for better advertisement and SEO ranking. Social media is the best channel for informing your target audience. Well-designed discount systems, loyalty programs, special promotions, and contests help your visitors remember you. Hence, your restaurant will become more recognizable.

Bar 103

Bar Seasonal Menu Advertising Restaurant Law 103

Restaurant365

NOVEMBER 19, 2019

And by connecting all of a restaurant’s up-to-date information, restaurant operators can track a daily payroll accrual and compare scheduled labor to actual numbers to proactively address any labor issues. Combined with sales data by location or period, menu engineering data can be informed by specialized sales forecasts.

2020 92

2020 Operations Mobile Ordering Social Media 92

MBB Hospitality

DECEMBER 29, 2020

1 Your Website is Not SEO Optimized. SEO is short for search engine optimization and what this basically means is how soon your website shows up on search engines like Google and Bing. If it takes your website longer than 5 seconds to load on a browser, a restaurant website redesign is absolutely crucial. 7 Generic Design.

Mobile Ordering 52

Mobile Ordering Website Management Online Ordering SEO 52

The Restaurant Times

JANUARY 28, 2022

Check their branding online, across social media, the kind of loyalty programs and promotions that they run, the kinds of specials they offer during the week. In your competitor analysis, you only looked at the immediate physical presence of similar restaurants in the proximity of your establishment. .

Marketing 52

Marketing Social Media Email Marketing Customer Experience 52

Lavu

MARCH 11, 2020

They can use information from the software to track employee effectiveness and ease the onboarding process for new employees. It also creates an audit trail that can be used to identify all processes and ensure the accuracy and completeness of the information. . Users of Restaurant Management Software. Table Management.

Management 78

Management Management Cash Management Mobile Ordering 78

Marketing4Restaurants

MAY 20, 2021

Platforms like FROLO (Free Online Ordering) help provide excellent customer experience to visitors and improve web traffic for merchants as it caters to the SEO requirements of these food businesses. Check out the Secret Sauce podcast show notes for more information on this episode. What this Means for Restaurants.

Online Ordering 52

Online Ordering Ordering Email Marketing Point of Sale 52