7 Shifts

OCTOBER 22, 2024

Traditional marketing strategies, like national TV ads, billboards, or widespread social media campaigns, can generate awareness, but they aren’t that effective when it comes to connecting with local customers. Use local keywords in your social media posts, too. Keep the entry process simple.

2025 195

2025 Marketing Social Media Email Marketing 195

7 Shifts

SEPTEMBER 9, 2024

Restaurant employee scheduling software can make this process easier, letting employees manage their shifts while allowing you to keep track of changes. Train your managers well In the same survey we did for 1,500 active restaurant employees, nearly half of them mentioned leaving their jobs due to poor management.

2024 335

2024 Social Media Insurance Leadership 335

The Restaurant Times

SEPTEMBER 30, 2021

Social media presence is an important part of running a contemporary business, and it’s quickly becoming a popular restaurant marketing tool for attracting new customers and converting them into regulars. Transform Your Restaurant’s Social Media Presence Into A Huge Success . Posts Tell Stories . Source: Thrillax.

Social Media 59

Social Media Website Management Online Ordering Customer Service 59

7 Shifts

FEBRUARY 8, 2024

Restaurants turned to restaurant management apps to navigate this change, and it appears there’s no going back. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. Apple | Android 3.

Management 367

Management Management Operations Mobile Ordering 367

Modern Restaurant Management

JULY 26, 2024

If your restaurant was involved in a food recall, would you know how to properly communicate about the incident to key stakeholders – including media, customers, employees, supply chain partners, and regulatory agencies? Decide in advance who the spokesperson will be, which media contacts will get your press release, etc.

Communication 185

Communication Food Safety Social Media Loyalty Program 185

7 Shifts

FEBRUARY 8, 2024

Restaurants turned to restaurant management apps to navigate this change, and it appears there’s no going back. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. 7shifts Most managers are familiar (and frustrated) with traditional paper scheduling techniques. Apple | Android 3.

Management 352

Management Management Operations Mobile Ordering 352

Modern Restaurant Management

JANUARY 24, 2023

In the digital age, online reputation management is critical for business success. Many depend on social media reviews and posts about a particular restaurant before deciding whether they will dine there or not. Nearly half of your market depends on social media comments for their restaurant reviews.

Social Media 197

Social Media Website Management SEO Customer Experience 197

Modern Restaurant Management

AUGUST 7, 2024

"It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting " For cost-effective marketing, Chirone advises operators to leverage social media channels such as Yelp and local Google ads, utilize email and seek out local partnerships. "You

Marketing 188

Marketing Email Marketing Social Media Coupons 188

7 Shifts

MAY 23, 2024

This is a restaurant revenue management strategy that can help ensure optimal ingredient usage and prevent over-portioning. It can also be a great step to creating more accurate inventory management! Check your menu pricing Did you know that 35% of diners consider price to be the second most important factor when choosing a restaurant?

Social Media 195

Social Media Loyalty Program Email Marketing SEO 195

7 Shifts

OCTOBER 9, 2020

This rise in digital interactions has made it critical for restaurants to have well-designed websites. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. In this ultimate restaurant website design guide for beginners, you’ll learn: How to prepare for a website makeover.

Design 397

Design Online Ordering Mobile Ordering Social Media 397

Bingage

DECEMBER 5, 2019

Well, social media is a quite familiar term for everyone! When it comes to building a marketing strategy to increase restaurant business sales , social media and online marketing is an unavoidable element. and how to take photos that are customer-friendly and proper social media monitoring. Image Source.

Social Media 98

Social Media Marketing Consumer Goods Influencer 98

7 Shifts

JULY 30, 2021

From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! From managing your budget to accounting and bookkeeping for national holidays and events, this document will be your year-long guide to tracking your restaurant's promotional strategy.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

Modern Restaurant Management

MARCH 22, 2024

During a recall, the biggest challenge for restaurants is getting complete, accurate information from their suppliers and passing it along to all their locations. This should include clear roles and responsibilities, outlining what needs to happen and who will manage each activity (e.g., Data is integral to recall management.

Food Safety 188

Food Safety Social Media Food Supply Allergens 188

7 Shifts

AUGUST 18, 2024

Specialty bars focus on a particular type of drink or theme, such as wine bars or cigar bars, but can be much more expensive to manage. Hiring a Strong Team You'll need a manager, bartenders, waiters, and security. They should also be outgoing and able to socialize with customers. Step 2: Track job candidates.

Bar 370

Bar License Email Marketing Customer Service 370

7 Shifts

OCTOBER 28, 2024

How to calculate your restaurant customer acquisition cost (CAC) As a business owner, understanding CAC is important if you want to make informed decisions about your marketing investments. For example, if you run a social media campaign or pay for online ordering integrations, all of these contribute to your overall marketing expenses.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

ChowNow

JUNE 5, 2024

Since 98% of consumers read reviews to help inform their decisions , it’s crucial for restaurants to encourage satisfied customers to provide feedback and manage their online reputation effectively. Social Media Engagement: Remind followers to leave reviews using your social media platforms.

Email Marketing 157

Email Marketing Social Media Website Management Online Ordering 157

Modern Restaurant Management

DECEMBER 10, 2020

Some of these strategies include: Optimizing the Website. Optimizing restaurant websites is an important part of driving sales in any business climate but is critical in the pandemic environment. Optimized websites have a clean, uncluttered, navigable design and, most importantly, are Google-friendly. Keep them updated.

Marketing 225

Marketing Social Media SEO Website Management 225

Modern Restaurant Management

APRIL 15, 2024

Restaurant managers balance several responsibilities while taking care of staff and guest needs. One of the most important parts of being a successful restaurant manager is having the ability to hear their customers’ concerns. Fortunately, managers can apply multiple strategies to increase their response rates.

Management 196

Management Management Loyalty Program Social Media 196

7 Shifts

JUNE 25, 2021

Usually, those in charge of hiring will share their job posting on multiple job boards, social media platforms, and share those links among staff to then spread to their networks. When candidates come in, they come through multiple mediums such as website notifications, site notifications, multiple email inboxes, texts, and walk-ins.

Hiring 370

Hiring Website Management Social Media Certification 370

Modern Restaurant Management

NOVEMBER 7, 2023

Invest in an Online Presence Social media platforms provide an unparalleled opportunity to get in front of the right audience at the right time. Prioritize Building and Managing Your Website There’s a new trend where restaurants are opening locations without creating a website.

Marketing 203

Marketing Social Media SEO Front of House 203

Modern Restaurant Management

JULY 3, 2024

A well-crafted website serves as the virtual storefront for your restaurant, providing potential diners with a glimpse into your establishment's unique offerings, ambiance, and culinary delights. Stunning visuals play a significant role in enticing visitors to explore your website further.

SEO 195

SEO Website Management Online Ordering Mobile Ordering 195

SpotOn

AUGUST 12, 2024

You’ll also find out how to integrate social media accounts into your business profile, upload the best images, respond to reviews and comments most effectively, and find relevant keywords. The first entries on a Google search results page are typically the websites most relevant to that specific search.

SEO 98

SEO Social Media Website Management Customer Service 98

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. You need a marketing plan.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

SEPTEMBER 21, 2023

Or, if you want information about another city, state, or country, you just need to enter the desired location, like “restaurants in Orlando.” Register with Google My Business : It's a free platform that allows businesses to manage their online information and appear in Google search results.

SEO 203

SEO Website Management Email Marketing Online Ordering 203

7 Shifts

JUNE 16, 2024

Restaurant marketing strategies combine online and offline techniques to help managers create a strong brand identity, attract new customers, retain old diners, promote their restaurants, and ultimately increase revenue. Customers today strongly believe in the importance of social responsibility. a boycott).

Marketing 195

Marketing 2024 Email Marketing Social Media 195

7 Shifts

DECEMBER 17, 2020

Simple customer retention strategies for restaurants Collect customer information (and use it!) ?? One of the most important steps in building your customer retention strategy is the collection of customer information. Many restaurant website builders also allow you to put a sign-up form on your website.

Loyalty Program 370

Loyalty Program Social Media Email Marketing Customer Service 370

7 Shifts

JANUARY 26, 2021

He also operates Cali BBQ Media and hosts the Digital Hospitality Podcast, and is an advocate for digital hospitality as a means to grow your business. If you’re not sure what your customers are looking for, don’t be afraid to take to social media and ask them. The number one thing you need to fix is your website,” says Walchef.

2021 370

2021 Front of House Social Media Mobile Ordering 370

Modern Restaurant Management

FEBRUARY 25, 2022

Having a website, learning even a little about search engine optimization (SEO), and filling out your Google My Business (GMB) template should all be something you already have in place. Build and Optimize Your Website. If you do already have a website, you need to ensure it loads quickly and is easy to navigate.

2022 212

2022 Marketing Email Marketing SEO 212

7 Shifts

JULY 25, 2024

For example, you can take orders from your social media profiles, like Facebook and Instagram, using a form or direct message. Another approach is to integrate an online ordering feature or plugin into your website and leverage your FOH as delivery drivers. Combos also help manage inventory and cut down on food waste.

2024 243

2024 Loyalty Program Point of Sale Online Ordering 243

Modern Restaurant Management

OCTOBER 25, 2022

A QR code is really just a different way to distribute a website address. Similar to a traditional phishing scam, in a QR code, a fraudster will trick victims into believing a specially crafted QR code will lead them to a legitimate website or app, but instead it leads them to a site or app that they control.

Online Ordering 189

Online Ordering Website Management Social Media Mobile Ordering 189

Modern Restaurant Management

MARCH 8, 2023

That’s why social media can be a game-changer for the hospitality industry. Creating engaging experiences is vital for restaurants looking to stay competitive today, and social media is a great place to begin and end those experiences. Today, consumers often begin the journey to your restaurant on social media.

Social Media 180

Social Media Customer Experience Website Management Customer Service 180

ChowNow

JUNE 20, 2024

SEO, or Search Engine Optimization, is the practice of using a combination of keywords, tools, descriptions, linking and headings to enhance a website’s visibility and ranking on search engine result pages. The goal of SEO is to bring in organic traffic to a website by making it more appealing to search engines, like Google.

SEO 78

SEO Social Media Website Management Mobile Ordering 78

Next Restaurants

SEPTEMBER 4, 2024

Positive reviews act as social proof, encouraging new customers to try your restaurant. However, it’s not just about collecting reviews; it’s also about managing them. A well-maintained blog can drive organic traffic to your website by providing engaging content such as recipes, cooking tips, and behind-the-scenes stories.

SEO 124

SEO Online Ordering Customer Experience Website Management 124

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? These social networks don't have the capabilities your restaurant needs to become an online business. Restaurant website builders make your website easy to update and maintain.

Website Management 370

Website Management Online Ordering Hiring SEO 370

7 Shifts

OCTOBER 21, 2021

You're constantly required to think on your feet, making quick and informed Decisions to keep your business running smoothly. On the 7shifts blog and social media, we seek to provide actionable and informative content to help restaurant people learn about every corner of the industry. Daily Management Course.

Management 195

Management Management Website Management Social Media 195

Next Restaurants

JUNE 4, 2024

Building out your online presence doesn’t just mean developing a slick website, either; it’s just as important for modern owners to divert resources to the social media space. More Flexible Payment Options A key area where managers and owners might look to leverage technology on-site is during the payment process.

Technology 78

Technology Loyalty Program Social Media Customer Experience 78

7 Shifts

FEBRUARY 22, 2021

Leveraging F&B technologies solutions can entice online customers and attract traffic to your website and social media pages. Instead, customers can get information about promos, discounts and even make a purchase through the loyalty program app or website. Consider some organic or sponsored social media posts.

Loyalty Program 195

Loyalty Program Tip Distribution Email Marketing Social Media 195