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Long Live Digital Dining: How Consumers’ Appetite for Mobile Apps and Online Ordering Will Continue

Modern Restaurant Management

Mobile orders were expected to drive $38 billion in restaurant revenue in 2020. What’s more, digital consultancy Mobiquity in June 2020 reported a 36 percent year-over-year increase in the number of restaurant mobile app reviewers who said it was their first time using such an app. Evolve to Meet New Customer Expectations.

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Avoiding Mistakes in Loyalty Programs

Modern Restaurant Management

Loyalty expert Hope Neiman, CMO at Tillster, says these are the four things she sees that restaurants often get wrong when building loyalty programs + brand champions: Lack of clarity and consistency. How did the pandemic affect loyalty programs? What do guests want from loyalty efforts now?

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Menu Prices Are Rising, But Loyalty Programs Can Help Restaurants Stay Ahead

Modern Restaurant Management

A recent Bluedot survey of just over 1,500 American consumers found that nearly two-thirds (63 percent) of participants indicated they have ordered from or visited restaurants less due to higher prices. Rewards for Loyalty. Many restaurants woo diners by offering them incentives in the form of rewards for their loyalty.

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How Loyalty Programs Give Customers the Biggest Bang for Their Buck

Modern Restaurant Management

Digital loyalty programs surged 124 percent during the height of the pandemic, helping restaurants drive more frequent visits and higher check averages from devoted customers, according to market researcher NPD Group. Having a loyalty program today is table stakes. Loyalty Lessons Learned.

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Restaurant Loyalty Program Ideas: How to Start

7 Shifts

If you aim to increase customer retention, one of the most important investments is loyalty programs. According to Shoes for Crews Europe , 57% of adult consumers are more likely to visit restaurants with a loyalty program. Why get a loyalty program? Why get a loyalty program?

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Staying In Is Here to Stay. What Does that Mean for Restaurant Loyalty Programs? 

Modern Restaurant Management

Over the past year, many restaurants have reduced the stress of the system by having consumers order online, by phone or mobile app, while additionally offering curbside delivery at the nearest point of retail. Throughout 2021 and beyond, that answer will largely depend on how restaurants adjust their loyalty programs.

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Restaurant Loyalty Programs to Boost Revenues

Cheetah

Restaurants, retailers and airlines have been using loyalty programs to drive revenue for nearly three centuries. From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools.