7 Shifts

OCTOBER 22, 2024

With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations. Let’s explore 26 proven online marketing strategies to help your restaurant thrive. A smooth mobile experience keeps people engaged and leads to more online bookings.

Book 195

Book Marketing Email Marketing Social Media 195

7 Shifts

JANUARY 26, 2021

Ordering online, paying with mobile phones, scanning QR codes for a menu, and a ton of takeout, are just a part of dining out now. diners prefer to view menus, order, and pay for their meal using their phones rather than interacting with servers during the pandemic. According to a study from Appetize , 45% of U.S.

2021 370

2021 Front of House Social Media Mobile Ordering 370

7 Shifts

AUGUST 2, 2024

By tracking metrics like customer retention and employee turnover rate, contribution margin, and menu item profitability, restaurant managers can identify each area’s strengths and what areas need improvement. Table turnover rate The table turnover rate refers to the number of times you have served new customers at the same table.

Point of Sale 397

Point of Sale Inventory Seasonal Menu Cash Management 397

7 Shifts

NOVEMBER 14, 2024

Have you ever walked into a restaurant, excited for a great meal, but the server can’t answer your questions about the menu? Without the right training, even the best menu or ambiance can fall short due to poor service, leading to dissatisfied customers and lost revenue.

Training 195

Training Kitchen Safety Food Safety Customer Service 195

7 Shifts

JANUARY 31, 2024

Restaurant managers also either oversee or directly respond to online reviews. One other way you may need to manage inventory is with menu planning. Some restaurant managers work directly with the chef to plan menu item selection or daily specials. And Toast found that turnover averaged around 80% over the past decade.

Management 397

Management Management Kitchen Safety Front of House 397

Modern Restaurant Management

JANUARY 24, 2022

They’re demanding increased levels of immediacy, having grown accustomed to ordering and paying — even ordering ahead — with a few taps of a smartphone. Meanwhile, diners can scan a QR code to easily view and order from your menu, as well as alter and route items to the correct kitchen location in real time.

Technology 223

Technology Front of House Back of House Online Ordering 223

7 Shifts

SEPTEMBER 26, 2022

What those technologies are completely depends on the role, but here are a few of the more popular examples: Servers and front-of-house roles tend to familiarize themselves with point-of-sale (POS) technology, scheduling software , online ordering integrations, and perhaps even reservation software. Cooking specific menu items.

Front of House 370

Front of House Back of House Kitchen Safety Food Safety 370

7 Shifts

AUGUST 4, 2020

There are simpler alternatives than investing in new energy-efficient equipment or reworking your menu with plant-based dishes—though they would help! Positioning the challenge of creating a restaurant with a small carbon footprint is much easier when you think of the people you’ll be serving. You’re supporting the local economy.

Food Supply 300

Food Supply Waste Seasonal Menu Equipment 300

Modern Restaurant Management

DECEMBER 3, 2020

Many restaurants have had to alter how they serve customers, and some have had to close their indoor dining and become creative with extending patio season. Offering both physical and digital gift cards (also known as eGift cards) is a great tactic to help increase revenue during the holiday season. Make Your Menu Seasonal.

Loyalty Program 215

Loyalty Program Seasonal Menu Social Media Email Marketing 215

7 Shifts

JULY 25, 2024

Delivery and takeout 60% of American consumers reported ordering delivery or takeout once a week. To maximize this revenue stream, you must have an efficient online ordering system. For example, you can take orders from your social media profiles, like Facebook and Instagram, using a form or direct message.

2024 243

2024 Loyalty Program Point of Sale Online Ordering 243

7 Shifts

NOVEMBER 5, 2019

It gives you a strong online presence when potential customers are searching for nearby restaurants. It allows you to provide a menu link that helps customers immediately connect with your restaurant and make a faster decision. They can visit your website to learn about the menu, order ahead before arriving, or book a table.

Website Management 253

Website Management Customer Service Customer Experience Book 253

Modern Restaurant Management

FEBRUARY 4, 2022

Restaurants will also explore delivery options beyond costly third-party partnerships, and hike delivery menu prices to make the channel more lucrative as off-premise demand holds steady. Simplified Menus. Menu variety plays a substantial role in every dining experience. Health-Conscious Food Will Dominate Menus.

2022 218

2022 Customer Service Online Ordering Website Management 218

7 Shifts

OCTOBER 28, 2024

The average profit margin for bars typically ranges between 10-15% , but this can vary depending on the type of bar you run, the location, and the types of drinks you serve. For instance, a pub that serves both food and alcohol may have lower profit margins compared to a bar that only serves drinks because the cost of food is higher.

Point of Sale 195

Point of Sale Merchandise Seasonal Menu Bar 195

Modern Restaurant Management

MAY 15, 2023

Enhance Your Digital Presence Grubhub projects 40 percent of restaurant orders in 2023 will take place online. Create or enhance your website and make sure you offer an “order online” option that is easy to find. Manages orders at peak hours so the kitchen isn’t overwhelmed.

Customer Experience 197

Customer Experience Delivery Loyalty Program Mobile Ordering 197

Modern Restaurant Management

FEBRUARY 10, 2020

A restaurant’s brand identity is the cumulative effect of what your guests see, taste, smell, feel and hear at your restaurant, online, and in the world at large. A restaurant’s brand identity is the cumulative effect of what your guests see, taste, smell, feel and hear at your restaurant, online, and in the world at large.

2020 222

2020 Uniforms Online Ordering Design 222

7 Shifts

OCTOBER 22, 2024

89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity. The good news is there are plenty of ways to engage in local marketing, both online and offline. Local restaurant marketing can help you reach your target audience more effectively.

2025 195

2025 Marketing Social Media Email Marketing 195

7 Shifts

MARCH 10, 2021

A successful business plan covers everything from the food you’ll serve to how your restaurant will look and how you want your customers to feel. The pandemic accelerated the rise of contactless solutions like mobile ordering and payment and self-ordering kiosks. Community involvement increases brand awareness.

Management 370

Management Management Small Business Email Marketing 370

7 Shifts

AUGUST 19, 2020

In order to help new staff learn the ropes, you need to create a comprehensive restaurant staff training manual. Even your most seasoned staff can forget things. Include info on how to edit and delete orders, amend bills, communicate with the kitchen, and other tips you may have in place) Shift scheduling onboarding.

Training 370

Training Kitchen Safety Customer Service Food Safety 370

Modern Restaurant Management

FEBRUARY 17, 2022

Winter can be a tough season for restaurant and bar owners. Here are a few ideas for restaurant and bar owners to consider in an effort to continue to serve up good eats and top-tier service during the winter season. This also means potential customers will desire healthy menu options at a fair price.

Social Media 189

Social Media Seasonal Menu Customer Service Delivery 189

7 Shifts

MAY 23, 2024

We’ve studied what makes the 20% of restaurateurs successful and categorized them into essential categories, including optimizing your menu, providing unforgettable experiences, hosting events, and improving takeout. When done right, menu engineering can grow your sales by as much as 15% !

Social Media 195

Social Media Loyalty Program Email Marketing SEO 195

7 Shifts

NOVEMBER 15, 2024

They also bring creative ideas to the table, such as improving the drink menu and coming up with new events and promotions to drive sales. How would you improve or refine our current drink menu? How would you improve or refine our current drink menu? What techniques would you use to prevent over-pouring and inventory shrinkage?

Bar 195

Bar Management Management Hiring 195

Modern Restaurant Management

JANUARY 18, 2021

Over the past year, many restaurants have reduced the stress of the system by having consumers order online, by phone or mobile app, while additionally offering curbside delivery at the nearest point of retail. With customers using online checkouts more often, it is easier than ever to use codes they find at checkout.

Loyalty Program 203

Loyalty Program Mobile Ordering Customer Experience Online Ordering 203

7 Shifts

APRIL 23, 2021

Staff are now tasked with policing masking, moving heavy furniture to configure outdoor dining, and packaging to-go orders. Do you need a host to seat guests or someone to hello pack up delivery orders? Do you need a prep cook or a chef to help develop a new patio menu ? This, of course, doesn't mean it's ok to serve bad food.

Hiring 370

Hiring Front of House Back of House Food Safety 370

Modern Restaurant Management

FEBRUARY 15, 2022

But while some may predict a future with burger-flipping robots, it’s hard to imagine tech taking the place of a skilled line cook, experienced server, or seasoned marketer. Enter digital tableside ordering. For fast-casual or QSR brands, digital tableside ordering is equally beneficial. Customers skip the line entirely.

Technology 225

Technology Loyalty Program Fast Casual Email Marketing 225

Modern Restaurant Management

JUNE 3, 2024

During my time in the ecommerce field, many online retailers faced similar challenges regarding customer retention. The digital landscape serves as a portal to grasp individual preferences and anticipate guest needs. You can share brand updates, social media profiles and introduce new menu items or other enticing offers.

Loyalty Program 203

Loyalty Program Coupons Customer Experience Seasonal Menu 203

Modern Restaurant Management

OCTOBER 1, 2024

‘Stay out of the weeds’ or serve more patrons? With KDS screens, staff can monitor orders from almost any location on the premises, which can enhance efficiency and help the bar or lounge serve more customers. A KDS can enable operators to serve more patrons effectively by keeping staff out of the weeds.

Operations 179

Operations Bar Back of House Front of House 179

Modern Restaurant Management

APRIL 11, 2024

Similarly, Taco Bell Cantina is also reinventing its dining journey by offering a shareables section on its menus, showcasing local artwork, opening kitchens, and serving alcoholic drinks like twisted freezes. Additionally, digital menus and order-ahead options enhance convenience and offer personalized customization.

2024 189

2024 Customer Experience Compost Loyalty Program 189

7 Shifts

AUGUST 4, 2020

There are simpler alternatives than investing in new energy-efficient equipment or reworking your menu with plant-based dishes—though they would help! Positioning the challenge of creating a restaurant with a small carbon footprint is much easier when you think of the people you’ll be serving. You’re supporting the local economy.

Food Supply 221

Food Supply Waste Seasonal Menu Equipment 221

Modern Restaurant Management

JANUARY 12, 2022

Early in the pandemic, 72 percent of operators invested in delivery and mobile/online ordering to boost revenue during mandated stay-at-home orders according to TD's 2020 survey, and it appears the popularity of these offerings is here to stay. Investment in delivery and mobile ordering pays off.

2022 215

2022 Mobile Ordering Guest Recovery Point of Sale 215

Modern Restaurant Management

MARCH 18, 2021

While there are clear benefits to an all-digital menu system, to get the most out them, you must first take a step back to re-examine what your menu means to you. Your menu: Part love letter, part manifesto, instructions for use and a bill of goods, all rolled into one. Should your menu move to the cloud?

Back of House 189

Back of House Seasonal Menu Customer Experience Fast Casual 189

Next Restaurants

JUNE 30, 2020

Don’t just post drool-worthy food photos of your takeout menu items (still do though!), Share photos of your delivery team picking up orders, happy customers ordering takeout, and your staff making sure your restaurant is extra clean. Eggslut informs customers that you can order their egg sandwiches on UberEats.

Social Media 164

Social Media Email Marketing Online Ordering Food Safety 164

Modern Restaurant Management

MAY 11, 2020

Online ordering systems like Upserve and third-party delivery apps have made this an increasingly realistic prospect. “If you’re a bar, you could serve coffee and pastries during the day to keep different revenue streams open while not having to use the resources of a whole restaurant."

Fine Dining 188

Fine Dining Online Ordering Dine-in Take-out 188

Modern Restaurant Management

DECEMBER 28, 2020

Those that are continuing to prosper had their technological house in order prior to the pandemic. Some of these innovations include digital menus, contactless payments, marketing solutions, and cloud-based POS. The trends for next year are going to be touchless and contactless ordering. Berekk Blackwell, President of Daily Jam.

2021 199

2021 Kitchen Safety Food Safety Mobile Ordering 199

Restaurant Clicks

SEPTEMBER 5, 2021

Bitter Ends provides window service to its customers ordering online. Some notable menu options you can choose during the weekend include a veggie hoagie, chicken cutlet sandwich, or a captain’s basket with fried shrimp, fish sticks, and hushpuppies. You can also place an order for a birthday cake or carrot cake online.

Seasonal Menu 148

Seasonal Menu Online Ordering Reservations Food Order 148

7 Shifts

MARCH 10, 2022

Their impressive list of features also includes the ability to make real-time menu and inventory changes and to split bills - a task that often produces splitting headaches - with ease. As online shopping continues to grow, make sure your restaurant is on board by signing up with ChowNow , a customized online ordering app for restaurants.

Management 195

Management Management Operations Point of Sale 195

Restaurant Clicks

OCTOBER 11, 2021

Meanwhile Brewing has an incredible menu of over 20 rotating beers and ciders, wines, and even cocktails to choose from. Pueblo Viejo offers a variety of Mexican food, Distant Relatives serves up mouth-watering BBQ, and Dough Boys churns out fresh, wood-burned pizzas. Austin Beerworks serves up the typical pub fare at the Can-tina.

Brewery 117

Brewery Serving Seasonal Menu Online Ordering 117

Modern Restaurant Management

JUNE 2, 2023

Owners of eating and drinking places have been compelled to increase menu prices as a survival strategy. Full-service menu prices jumped 8.8 percent and limited-service menu prices rose 7.1 Tweaking the menu to accommodate these more affordable ingredients can stabilize prices. percent in September year-over-year.

Seasonal Menu 148

Seasonal Menu Online Ordering Front of House Point of Sale 148