Trudging Through the Tedious Swamp of Celebrity Brand Deals
EATER
MAY 7, 2024
Sometimes that happens via social media posts (actress Sydney Sweeney x lip balm brand Laneige ), or appearances in subway ads or commercials ( Jenna Ortega in the Doritos Super Bowl ad this year), or through press junkets not unlike the ones an actor might do when they’re contractually obligated to promote their latest film.
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