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The restaurant experience was once solely comprised of human-to-human, in-person experiences. In 2022, with the introduction of ChatGPT, we saw restaurants – and just about everyother industry – look for ways to incorporate artificial intelligence within their customer operations.
As digital transactions become ubiquitous, businesses across all sectors are embracing innovations that reshape the way they interact with customers. The simplicity and convenience of these payment methods will boost customer satisfaction and increase revenue by reducing checkout hesitation and encouraging higher spending.
"The pandemic forced the restaurant industry to reinvent itself overnight, moving from a primarily in-store dining experience to an omnichannel, digital-first business. These changes have become permanent shifts in how they target customers, market themselves, and design their offerings." How Do You Stack Up?
As we reflect on 2024, it’s clear these forces will only accelerate in 2025, bringing both challenges and opportunities for operators. Restaurants Will Leave 2025 Stronger Than They Did in 2024 The last few years have tested the restaurant industry like never before.
This generation prioritizes social responsibility over traditional brand loyalty and gravitates toward integrity, sustainability, and values-driven experiences. Below are five key approaches we at Groucho’s Deli have successfully implemented to attract and retain Gen Z customers.
In California, annual fees for a liquor license can also reach up to $1M, depending on factors like operating hours, customer policies, and whether the establishment offers on-site brewing. This trend highlights a shift in consumer behavior, with dining places increasingly seeking unique experiences rather than just a meal.
– Frenchie Audette, VP of Food Service at Divert In 2024, the restaurant industry continued to adjust to changes sparked by 2020. With so many people leaving the industry, restaurants stepped up—raising wages, creating new opportunities, and doubling down on the employee experience.
Even though local and state orders prohibiting or severely restricting restaurants’ ability to serve customers and generate and revenue, standard business liability policies did not provide coverage, and many policies had a pandemic exclusion. as of December 2024, according to Homebase payroll data.
More than eight in ten restaurant operators expect 2025 sales to meet or exceed 2024 levels, but rising competition will require differentiation through experience, service, and innovation, according to The National Restaurant Association’s 2025 State of the Restaurant Industry report.
Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2024. Consider, for instance, a scenario in which your Point of Sale (POS) system can forecast the popularity of a new dish based on historical customer behaviour.
Value Isn’t Just About Price—It’s About Experience Price sensitivity may be at an all-time high, but focusing solely on discounts risks missing the bigger picture. Diners aren’t just looking for the cheapest meal; they’re looking for the best balance of quality, quantity, and experience.
The year 2024 promises a journey of adaptation and fierce competition for the restaurant industry as it manages stronger-than-expected economic data and slowing inflation while dealing with the headwinds of short labor supply, more demanding customers and an uncertain political environment.
In this edition of MRM Research Roundup, we feature pizza predictions, Valentine's Day menu trends and lots about loyalty. Pizza Ordering Predictions HungerRush released the results of a national dining survey on 2024 pizza ordering predictions for The Big Game (February 11) and National Pizza Day (February 9). Why the buzz?
Revenue growth in 2024 was largely driven by menu price adjustments. Although concerns about customer sensitivity influenced pricing decisions, only 9 percent of restaurants did not change prices in 2024, down 19 percent from 2023, indicating a stronger shift towards strategic price increases. Labor costs continue to rise.
Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2024. Just as the transition to renewables and electric vehicles has thrived on collaborative efforts, we foresee more collaboration for the cultivated meat industry in 2024.
Personalization is key to successful loyaltyprograms, according to the 2024 Paytronix Loyalty Trends Report. "Top "Top performers are personalizing and using data to segment their customer database," Kristin Lynch, Senior Director of Restaurant Strategy for Paytronix Systems. "They
The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.
Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2024. We look forward to another year of serving up fresh dishes and brighter mornings to every customer with care, openness and intention. Read the first part, here.
“At a time when restaurants are continuing to face increased costs of operation, owners must be cognizant of not only the customerexperience but also the impacts their changes will have on loyalty patterns. Open communication with customers is valuable in gaining insights before rolling out price changes.
But if last year was any indicator, restaurant operators are on the road to relief in 2024. In 2024, we expect these trends to shape the restaurant sector. While factors such as convenience impact that decision, the experience of dining out is important. And despite warnings of an imminent recession at the end of 2022, the U.S.
How can you keep customers returning to your restaurant when so many choices exist? This stresses the need for customer retention programs. Today, customers find restaurant brands through influencers, social media, review sites, and multiple channels. It increases the restaurant sales and builds a loyal customer base.
Behind the success of a restaurant — regardless of size — is delicious food, great service and seamless experiences across every touchpoint. Small chains often face a delicate balancing act: keeping up with larger chains and evolving customers while managing limited resources and tight profit margins.
But two non-negotiables have remained strong for diners: convenience and loyalty. With digital and frictionless experiences at the forefront, diners are seeking their favorite restaurants in new, more affordable ways. In doing so, they improve the customerexperience, which, in turn, increases loyalty.
From improving your Google listing to leveraging customer reviews, these tips will show you how to boost your visibility and drive more traffic to your restaurant. Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. It's an active marketing tool.
This final edition of Modern Restaurant Management (MRM) magazine's Research Roundup for 2024 features news of operator challenges and priorities, delivery trends, wages and hourly worker considerations. Those priorities include increased marketing and sales efforts alongside new benefits and programs to attract and retain staff.
Understanding the Drought The labor shortage has hit hard, with many restaurants operating below capacity despite a rebound in customer demand. These impacts affect not only the bottom line for businesses but also the dining experience for customers. This can ultimately lead to lower customer satisfaction and loyalty.
Many food and beverage establishments have seen success with technology — such as contactless options, automation to support changing workforces and innovative customerloyalty strategies — in their endeavors to meet the demand for safer and more convenient dining experiences.
In terms of loyalty, The Keg Steakhouse and Bar, HuHot Mongolian Grill, Texas Roadhouse, Longhorn Steakhouse, and Cheddar's Scratch Kitchen top the CustomerLoyalty Index, underscoring a strong consumer preference for steakhouse brands. The report surveyed more than 1,500 U.S.
While there was a strong desire to return to pre-pandemic norms, many businesses underestimated the lasting impact of COVID-19 on customer behaviours and preferences. Co-founder, Carbonate Looking back at 2023, I witnessed a significant shift in how restaurants approach loyaltyprograms.
Will 2024 be a comeback year for restaurants? Despite challenges including inventory costs, commission fees and staff turnover, many restaurant owners are expressing optimism about moving forward, according to TouchBistro’s 2024 State of Restaurants Report. full service restaurants surveyed plan to introduce catering services.
But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? Businesses must remain ahead of the curve by checking all the correct boxes as customer tastes evolve at an unparalleled pace.
In the fast-paced world of fast food, integrating Artificial Intelligence (AI) has been a topic of heated discussion, especially with giant brands adopting (…or, ahem, dropping) this new technology to enhance customerexperience and operational efficiency.
Earning customerloyalty takes time and effort! but the first and most important step is to choose the best loyaltyprogram which can help to gain customerloyalty, engagement, retention and of course revenue generation. That is where a restaurant loyaltyprogram plays a crucial role.
Enhanced Customer Engagement – Restaurants intensified their commitment to customer engagement, using strategies including personalization, loyaltyprograms, and data analytics to customize offerings and experiences. This helped them improve customer relationships, loyalty, satisfaction, and retention.
Delivery apps help boost your restaurant's visibility and attract new customers. The only tradeoff to this is that you and your customers have to pay additional fees, which typically fall between $0.49 Subscription boxes take the concept of meal kits a step further by providing customers with regular deliveries of meals or ingredients.
With data showing that 65 percent of gift card recipients spend approximately 38 percent more than the face value of their cards, restaurant brands should be taking action to optimize their gift card programs for the holiday season. By 2024, global digital gift card sales are projected to hit $698.2
Earning customerloyalty takes time and effort! but the first and most important step is to choose the best loyaltyprogram which can help to gain customerloyalty, engagement, retention and of course revenue generation. That is where a restaurant loyaltyprogram plays a crucial role.
This is, perhaps, where expectations for a birthday experience first emerged. Now, birthdays are a method of getting patrons to sign up for loyaltyprograms and other restaurant perks. Non-rewards members aren’t entirely left out, though: Those who aren’t a part of the program are still treated to a petite sundae on the house.
Restaurant email marketing is one of the most cost-effective ideas to stay top of mind, engage with your customers, and increase sales. . Online ordering has become extremely popular, so much so that digital sales will account for more than half of limited-service and quick-service sales by 2024. Feature a staff member.
. – Frances Allen, President and CEO, Checkers Brand loyalty took priority in 2023. Building these relationships with customers is key to attracting new guests and fostering long-term brand loyalty across locations. We’ve seen how robotics can improve not only the customerexperience, but the employee experience.
After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back. Customers today strongly believe in the importance of social responsibility.
Having a strategy for plant-based is now a business imperative–your customers want it and your competitors are doing it. Qdoba Mexican Eats’ nation-wide Impossible Foods launch in 2019 made it a standout, with the restaurant chain allowing customers to add Impossible Foods’ plant-based meat to any of its core dishes.
This finding from Expert Market’s 2024 F&B Industry Report sheds light on a clear culinary gap within the industry's workforce. This insight seems unsurprising, considering that data from April 2024 revealed 43 percent of small business owners in the US were unable to pay their full rent on time.
We believe we will continue to see improvements in business models and technology that will advance the delivery experience for target audiences including logistics, restaurants and especially the consumer. percent by 2024, and 2020 will be a catalyst year that could drive that number up. Dark kitchens gain more real estate.
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