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2024 was a year of experimentation with AI, with restaurants testing it on customer-facing interactions, like AI drive-thru ordering, with varying degrees of success. 2024 was a year of experimentation with AI, with restaurants testing it on customer-facing interactions, like AI drive-thru ordering, with varying degrees of success.
As we reflect on 2024, it’s clear these forces will only accelerate in 2025, bringing both challenges and opportunities for operators. Restaurants Will Leave 2025 Stronger Than They Did in 2024 The last few years have tested the restaurant industry like never before. Humans Will Replace AI in 2025 You read that correctly.
As digital transactions become ubiquitous, businesses across all sectors are embracing innovations that reshape the way they interact with customers. In 2025, the restaurant industry will continue to adapt to these payment innovations, with a focus on eliminating cash transactions and prioritizing seamless, digital payment methods.
The restaurant industry is undergoing a significant shift as Gen Z diners reshape dining expectations. This generation prioritizes social responsibility over traditional brand loyalty and gravitates toward integrity, sustainability, and values-driven experiences. By actively investing in the community through events such as LOOK!
"The pandemic forced the restaurant industry to reinvent itself overnight, moving from a primarily in-store dining experience to an omnichannel, digital-first business. Special events have become a big reason for going out, making unique dining experiences more important than ever. This trend has held on in the last five years.
This trend highlights a shift in consumer behavior, with dining places increasingly seeking unique experiences rather than just a meal. By curating a distinctive cocktail program, restaurants can tap into this demand, attract a broader audience, and encourage repeat business. Bureau of Labor Statistics.
Delivery/Takeout : COVID created a shift from in-person dining to takeout and delivery options, increasing reliance on third party delivery services, and on attractive takeout options. Many restaurant owners had believed they would be covered in the event of something like the pandemic, and found themselves without a safety net.
On October 1st in Chicago, Meta’s Restaurant Summit brought together more than 100 marketers from some of the most recognizable franchises in the industry for a buffet of diverse programming, discussion, and exploration into the world of restaurants. Today’s digital consumers want more than one-way messaging.
More than eight in ten restaurant operators expect 2025 sales to meet or exceed 2024 levels, but rising competition will require differentiation through experience, service, and innovation, according to The National Restaurant Association’s 2025 State of the Restaurant Industry report.
– Frenchie Audette, VP of Food Service at Divert In 2024, the restaurant industry continued to adjust to changes sparked by 2020. After a challenging 2024, it’s promising to see restaurant operators looking ahead to 2025 with optimism.
Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2024. This trend reflects the growing popularity of drive-thru and fast-casual dining, coupled with the demand for digital technologies such as QSR digital signage and QR codes.
Are people dining out more or less? The findings tell a story of shifting behaviors, digital transformation, and a new definition of value in dining. The findings tell a story of shifting behaviors, digital transformation, and a new definition of value in dining. What’s driving their choices? The reason?
Cracking the Code of Restaurant App Usage, November 2023 ) What Customers Value RMS segmented respondents by generation, and while preferences varied, all ages placed the most value on: Exclusive deals Loyalty-based incentives Customization What They Don’t Value On the other hand, crashes or technical issues ranked as the biggest pet peeve.
In this edition of MRM Research Roundup, we feature pizza predictions, Valentine's Day menu trends and lots about loyalty. Pizza Ordering Predictions HungerRush released the results of a national dining survey on 2024 pizza ordering predictions for The Big Game (February 11) and National Pizza Day (February 9).
The year 2024 promises a journey of adaptation and fierce competition for the restaurant industry as it manages stronger-than-expected economic data and slowing inflation while dealing with the headwinds of short labor supply, more demanding customers and an uncertain political environment.
Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2024. Just as the transition to renewables and electric vehicles has thrived on collaborative efforts, we foresee more collaboration for the cultivated meat industry in 2024.
The research stems from in-person chef interviews and a nationwide survey of more than 400 restaurant owners and operators spanning 47 states with respondents ranging from fine dining establishments to fast-casual venues, breweries, and caterers. "This Revenue growth in 2024 was largely driven by menu price adjustments.
The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.
Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2024. We will rely heavily on the travel industry in 2024 to continue bringing us customers from local cities like Philadelphia, DC, Baltimore, New York, NJ, etc.
But if last year was any indicator, restaurant operators are on the road to relief in 2024. In 2024, we expect these trends to shape the restaurant sector. While factors such as convenience impact that decision, the experience of dining out is important. And despite warnings of an imminent recession at the end of 2022, the U.S.
Though restaurant technology isn't one-size-fits-all, especially for small and medium business (SMB) operations looking to scale efficiently, finding the right solutions can make all the difference between a bustling business with customers lined around the block and a chaotic, disconnected dining experience.
Despite the bite from inflation, TouchBistro’s 2024 U.S. “Gen Z is an incredibly important audience for restaurants because this group dines out more than any other generation,” Pendrill continued. Diner Report found Gen Z diners are willing to cash out for immediate gratification. average of 43 percent.”
But two non-negotiables have remained strong for diners: convenience and loyalty. The NCR Voyix 2024 Digital Commerce Index revealed nearly half (48 percent) of consumers dine out less than they used to because inflation is top of the menu. In doing so, they improve the customer experience, which, in turn, increases loyalty.
Eighty-one percent of diners said they would either stop going to a restaurant altogether or alter their dining hours to avoid prices surging during peak hours and 64 percent said they have a negative reaction to restaurants using surge and dynamic pricing, according to a HungerRush’s National Restaurant Price Surging Survey.
This stresses the need for customer retention programs. Thus, loyaltyprograms are the best ROI-driven strategy for customer retention. This customer loyalty stays strong, negating the changing market landscape. So, let us explore the top strategies to develop customer retention programs.
This final edition of Modern Restaurant Management (MRM) magazine's Research Roundup for 2024 features news of operator challenges and priorities, delivery trends, wages and hourly worker considerations. Those priorities include increased marketing and sales efforts alongside new benefits and programs to attract and retain staff.
Casual Dining Preferences Market Force Information unveiled a survey on casual dining preferences across the United States highlighting shifting trends influenced by economic factors and evolving consumer tastes. Pizza and Italian dining establishments see an almost equal split between chain and independent preference by consumers.
Establishments are grappling with a complex crisis characterized by empty seats in dining areas and behind the scenes, where a shortage of skilled workers is keenly felt. These impacts affect not only the bottom line for businesses but also the dining experience for customers.
Build a mobile-friendly restaurant website In 2024, roughly around 63% of all web traffic came from mobile devices. Local SEO strategies, like targeting location-specific searches, will help your site show up when people look for nearby dining options on search engines.
Many dining establishments found ways to use AI to track and flag stock quantities, automate schedule-making for staff, implement customer service chatbots and process online orders. Each year, Modern Restaurant Management (MRM) magazine asks experts for their views on the state of the industry. Here are some of their insights.
Many food and beverage establishments have seen success with technology — such as contactless options, automation to support changing workforces and innovative customer loyalty strategies — in their endeavors to meet the demand for safer and more convenient dining experiences. Gone are the days of cash-only transactions.
Technomic’s revised predictions for 2024 revealed a challenging road ahead for the restaurant industry, which has been plagued by rising prices and shifting consumer behavior since the onset of the pandemic. percent sales increase by 1.5 percentage points to 3.8 percent sales increase by 1.5 percentage points to 3.8
Will 2024 be a comeback year for restaurants? Despite challenges including inventory costs, commission fees and staff turnover, many restaurant owners are expressing optimism about moving forward, according to TouchBistro’s 2024 State of Restaurants Report. full service restaurants surveyed plan to introduce catering services.
This industry seeks to develop a value proposition that speaks to its consumers and convinces them to dine in their restaurants. Convenience: Simplified Dining Experiences Convenience is really what modern customers look for in a restaurant experience. But precisely, how can you determine what customers want?
7 revenue streams restaurants of every type need to pay attention to Restaurant owners must look beyond traditional dine-in revenue and diversify their income streams. 7 revenue streams restaurants of every type need to pay attention to Restaurant owners must look beyond traditional dine-in revenue and diversify their income streams.
Enhanced Customer Engagement – Restaurants intensified their commitment to customer engagement, using strategies including personalization, loyaltyprograms, and data analytics to customize offerings and experiences. This helped them improve customer relationships, loyalty, satisfaction, and retention.
This post is adapted from our “What Restaurant Employees Want” report, originally published in May 2024. Restaurant work is no easy feat, it can be repetitive, grueling, and extremely high-pressure; having a clear path forward is the light at the end of the tunnel for most positions in the kitchen and in the dining room.
Online ordering has become extremely popular, so much so that digital sales will account for more than half of limited-service and quick-service sales by 2024. Everyone on staff works hard to create a great dining experience. It only makes sense to communicate with your guests virtually too. Tell your guests about it!
Best restaurant marketing ideas for 2024 Here are some of the proven and tested restaurant marketing ideas you can try in 2024: Offer your customers rewards using loyaltyprograms 47% of diners in loyaltyprograms say they use their memberships a couple of times monthly, and 32% use them several times weekly.
This finding from Expert Market’s 2024 F&B Industry Report sheds light on a clear culinary gap within the industry's workforce. This insight seems unsurprising, considering that data from April 2024 revealed 43 percent of small business owners in the US were unable to pay their full rent on time. percent in 2018.
– Frances Allen, President and CEO, Checkers Brand loyalty took priority in 2023. Building these relationships with customers is key to attracting new guests and fostering long-term brand loyalty across locations. – Christine Barone, President, Dutch Bros. . – Christine Barone, President, Dutch Bros.
The third annual Good Food Restaurant Scorecard ranks the top 100 restaurant chains in the U.S. on the depth, breadth, and promotion of their plant-based entrées. New GFI-commissioned data also released today reveals the size of the market opportunity on offer and shows that U.S. This data covers U.S. Both Burger King and Carl’s Jr.
Entering 2024 brings uncertainty but holds hope for growth. Entering 2024 brings uncertainty but holds hope for growth. The restaurant industry’s optimism rests on customer loyalty, with 9 in 10 consumers considering dining out an essential lifestyle choice. Job opportunities expanded, with over 2.6
In fact, 45% of restaurant operators expect their competition to be much more intense in 2024 than last year. The competition in the restaurant industry is getting tighter. That said, we've compiled some of the best techniques for increasing restaurant sales and taking your business to new heights.
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