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Modern Restaurant Management (MRM) magazine's Franchise Feed offers a glimpse at what's new in the restaurant franchise and MUFSO environment. Send news to Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com. ” Taffer's Tavern Inks Multi-Unit Deal.
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For us in Memphis, going to chain restaurants like Applebee’s or an O’Charley’s helped, since they advertised dishes on television. She’d listen to what her family ordered, and sometimes went along with them. I heard about the new Sizzling Chicken Platter, and thought, I’m gonna get that next time, because I heard it on TV.
Technology-enabled franchises are better positioned to continually evolve to meet guests’ changing expectations. The kiosk trend will be embraced like it is in the airline industry. " Then the voice-based chatbot is not sending the buyers to the highest paying pizza advertiser, but sending the buyers to Joe's Pizza.
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