Modern Restaurant Management

SEPTEMBER 3, 2021

Businesses have long searched for ways to optimize communications to specifically target people in close proximity with advertisements. The majority of marketers use location-based advertising to personalize their customer experience and create hyper-engaged audiences. Location-Based Advertising (LBA) Techniques. A Few Caveats.

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Advertising Marketing Coupons Customer Service 198

Modern Restaurant Management

APRIL 13, 2021

Luckily that’s easier today with mobile advertising and restaurant owners should consider embracing this modern technology to market their business effectively. Location Based Advertising , which allows you to message your target consumers based on hyper local geography.

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Advertising Mobile Ordering Website Management Customer Service 196

Indoor Media

DECEMBER 11, 2020

Just as online advertising has evolved, so has print. We call it Unconventional Print Advertising. By combining the strengths of grocery store advertising with specific print mediums, we’ve created countless platforms for small businesses to increase their profits. Why Grocery Store Advertising?

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Advertising Coupons Tip Distribution Small Business 147

Indoor Media

MAY 28, 2020

Great advertising can make you feel on top of the world! A successful advertising investment should return 4-5 times your initial investment and drive increased business from both new and existing customers. Unfortunately, not every advertising campaign is created equally. What does RATE stand for? Repetition. Buying a home?

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Advertising Coupons White Paper Back of House 143

Indoor Media

JUNE 17, 2020

While we are a bit biased and believe our advertising is the first, best way to advertise for all small businesses, we also believe that every business owner should explore the best way to advertise for themselves. Step 1: Define Advertising Success. The purpose of advertising is to increase profits.

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Small Business Advertising Coupons Point of Sale 143

Indoor Media

JANUARY 16, 2019

Which is why just about every restaurant either considers offering or actually runs special discounts through coupon advertising. Did you notice we said coupon advertising ? Whether you think of it this way or not, a coupon is actually an ad for your restaurant with an incentive attached. That’s right. Learn more.

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Coupons Advertising Email Marketing Seating 78

Indoor Media

DECEMBER 21, 2017

IndoorMedia’s CEO, Doug Endsley, started his career working in fast food and moved on to found the nation’s largest in-store advertising company. I’m sure you know how important making profit is, but you may not understand how exactly to measure the return on investment (ROI) for a coupon advertising campaign.

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Coupons Advertising Point of Sale Consumer Goods 78

Indoor Media

JULY 12, 2021

Digital advertising is a massive industry, with about 356 billion U.S. Businesses advertise on platforms like Yelp , Instagram , and Groupon. For example, Alphabet, the parent company of Google, one of the most recognizable websites in the world, makes about 80% of its revenue through selling advertisements.

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Advertising Email Marketing Coupons Social Media 148

Indoor Media

OCTOBER 17, 2017

Coupon advertising’s goal is the same: Offer value to draw customers. However, Groupon and coupon advertising are not the same. Understanding the differences between Groupon and coupon advertising will help you decide which is best for you. More About Register Tape Advertising. Sound familiar?

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Coupons Advertising Tip Distribution Consumer Goods 78

Indoor Media

MARCH 11, 2021

Today, whether you’re running a print ad or advertising through an online platform — you’re going to want to design the best dry cleaning coupons possible. Coupons are one of the easiest promotions to keep track of because customers must turn them in to take advantage of your special. Why Use Coupons?

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Coupons Design Advertising Loyalty Program 148

Indoor Media

JULY 8, 2021

Truth in advertising is of crucial importance. What you might not know is that truth in advertising is actually the law. The Federal Trade Commission (FTC) takes action to prevent fraud perpetrated against consumers, including false advertising. This applies to any advertisement , physical or digital.

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Advertising Social Media Consumer Goods Cash Management 148

Indoor Media

AUGUST 1, 2017

more…) The post The Biggest Misconceptions About Coupon Advertising appeared first on IndoorMedia. Compare that to reviews, which only influenced 14 percent of diners, and it becomes clear that these proven promotional methods work.

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Coupons Advertising Social Media Influencer 78

Indoor Media

AUGUST 17, 2017

Think that coupon advertising is obsolete in the digital age? While many assume that deal-hunters and coupon-clippers are the only ones looking for a bargain, according to a survey by Visa, 72 percent of Americans who earn more than $125,000 use coupons. Think again. What does this mean? Loyalty Cards.

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Coupons Advertising Loyalty Program Consumer Goods 78

Indoor Media

AUGUST 18, 2020

Coupons for auto repair service are a proven, profitable way to do just that. By offering a coupon discount on service, you can reach these consumers and generate big bucks for your shop. 4 Steps to Create Effective Coupons for Auto Repair Service. Create Your Coupon. Choose a Trusted Coupon Advertising Program.

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Coupons Advertising Customer Service Consumer Goods 140

Indoor Media

SEPTEMBER 2, 2020

Have you ever thought about posting your auto repair coupons online? If you’ve done even a little bit of research, you’ve probably noticed that few coupon sites accommodate small businesses. Coupons.com , RetailMeNot.com , and the like primarily distribute coupons for consumer packaged goods and big-box retailers.

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Coupons Advertising Small Business Customer Experience 109

Indoor Media

JULY 29, 2020

The coupon giant boasts some significant benefits — targeted, local ads — but many users have seen its pitfalls. Groupon is a website that allows businesses to promote coupons through their website and email list. Groupon is a website that allows businesses to promote coupons through their website and email list.

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Coupons Advertising Website Management Small Business 154

7 Shifts

AUGUST 18, 2024

It's easy to focus on getting customers through the door with advertisements and discounts, but if you're not working on keeping them there—and bringing new ones back—then your business could be at risk. People love coupons because they allow them to try something they might not have otherwise tried. End with a launch party!

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Bar License Email Marketing Customer Service 370

Indoor Media

DECEMBER 9, 2020

Why don’t we see more dry cleaning advertisements? Advertise locally, and hone in on your image within your community. All it takes is a little research into the best ways to advertise your business, and that’s where we come in. The trick is to offer an enticing but profitable coupon or promotion that drives the customer to action.

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Advertising Coupons Back of House Front of House 88

Indoor Media

JULY 1, 2020

With the right car wash coupons, you can set yourself apart from that “other” car wash down the street. There are ways to get your coupon in the hands of those dirty car-owners in your community. But first, let’s take a look at some examples of coupons that can attract customers to YOUR car wash. Great Offer. Highlight Value.

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Coupons Advertising Customer Service Pricing 113

Indoor Media

OCTOBER 25, 2021

One of the most popular ways is through coupons. Coupons can bring in new customers and retain your existing client base. Well-designed and adequately crafted coupons can increase your business’ revenue and create more loyal customers. Design Your Coupon You can design your coupons once you identify your target audience.

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Coupons Social Media Advertising Customer Service 78

Modern Restaurant Management

NOVEMBER 19, 2020

By creating a social media presence, restaurant owners can utilize tools that these platforms offer such as localized advertising using demographic filters or using cookies and remarketing techniques to find repeating customers. This is key for collecting data, and enables the restaurant to create targeted advertising materials.

Social Media 215

Social Media Online Ordering Coupons Advertising 215

Indoor Media

OCTOBER 15, 2020

For many, the major drawback of advertising is the cost. Some people believe it will be too expensive to advertise their business, or that their specific audience doesn’t need to be reminded they exist. Often, one of the best places to advertise are grocery stores. Neither attitude is going to bring in any business.

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Coupons Advertising Food Supply Customer Experience 149

Indoor Media

APRIL 8, 2021

When it comes to advertising, it’s best to feel out all your options. Similarly, looking into grocery store advertising around the holidays is an easy way to reach your customers when they’re shopping for their families. Use Facebook Targeting Another way to advertise locally is through Facebook Location ads.

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Advertising Coupons Small Business Take-out 135

Modern Restaurant Management

SEPTEMBER 24, 2020

With takeout, that might mean including the unexpected in their bags: a free appetizer, a sample of a new dessert, a coupon for their next meal, or a fun kid’s activity. One great way to do this is to use napkin dispensers with advertising panels where you can create custom content and simultaneously post on social media.

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Coupons Social Media 2025 Online Ordering 238

Indoor Media

AUGUST 29, 2017

Give consumers a coupon, and they are more likely to use it at your restaurant; with any luck, they will be impressed by your food and service and return. Register tape advertising has become an effective way of delivering restaurant coupon ads via receipts given to customers at grocery stores. Double-sized Ads. Twin Offers.

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Coupons Advertising Consumer Goods Customer Service 78

Indoor Media

SEPTEMBER 19, 2017

billion on advertising according to research from 2013. With so much being spent on advertising we have to wonder, “How much of that $6.4 billion is spent on advertising tactics that actually work?” Let’s review three types of restaurant advertising that have a great track record and are easy on the wallet.

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Advertising Coupons Social Media Loyalty Program 78

Indoor Media

NOVEMBER 21, 2018

Coupon advertising is a fantastic way to get your dry cleaner’s name and message out into your community. With the high level of local competition, you need to make sure that your advertising campaign is better than the dry cleaner down the street from you. It is a common myth that coupon advertising is not profitable.

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Coupons Advertising Point of Sale Customer Service 78

Indoor Media

JULY 25, 2020

So while you need a healthy mix of both new and returning customers, you can increase your auto repair shop profits by focusing your advertising on repeat purchases. Generate New Customers with Local Coupon Advertising. Is it possible to spend money on advertising and increase profits at the same time? Absolutely!

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Advertising Coupons Customer Service 2008 166

Indoor Media

JANUARY 1, 2018

Six months ago Rick invested in register tape advertising for his restaurant. Realizing he’s made a huge mistake, Rick rushes back to the restaurant to call his Marketing Consultant, ask for forgiveness, and get his coupon advertising campaign back on track. . What to Include.

Coupons 78

Coupons Advertising Consumer Goods Social Media 78

Indoor Media

DECEMBER 30, 2020

This pandemic has led many salons to get creative with their advertising. From highlighting their best work to curating a confident social media presence, beauty insiders are often leading the way in smart, trendy advertising. More often than not, local businesses turn to coupon advertising, and salons are no different.

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Coupons Advertising Social Media Customer Service 78

7 Shifts

JUNE 16, 2024

These strategies can combine traditional restaurant advertising techniques like pamphlets, billboards, and radio promotions with modern ideas like running paid ads, advertising on social media, and collaborating with influencers. One of the first things you should consider before offering coupons and discounts is your margins.

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Marketing 2024 Email Marketing Social Media 195

Indoor Media

NOVEMBER 5, 2020

Repetition is one of the cornerstones of any advertising campaign and especially important in today’s world of one-second pop-ups and social media hungry short-term memories. That being said, we have to think about exposure as well, which is essentially the presentation of your advertisement.

Advertising 148

Advertising Coupons Consumer Goods Customer Service 148

Indoor Media

JANUARY 2, 2018

Advertising clichés. But just because advertising clichés are unavoidable doesn’t mean you should incorporate them into your marketing and promotional strategies. Here are several clichés you should immediately stop using in your advertising … and never go back: “Check Out Our Ad”. When is a coupon not a coupon?

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Advertising Coupons Customer Service Consumer Goods 78

Modern Restaurant Management

JUNE 29, 2021

Be sure to include an enticing Call to Action, such as a BOGO coupon, to keep diners engaged and coming back to your restaurant. Consider a Small Advertising Campaign. Get Social. Google, Facebook, and Instagram offer affordable ways to reach customers searching for 4th of July meal specials in their neighborhood.

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Social Media SEO Email Marketing Seasonal Menu 212

Indoor Media

AUGUST 10, 2017

From strategically placing products in areas that inspire consumers to buy to harnessing the power of coupon advertising, grocery store chains take numerous approaches to influence how consumers purchase their products. Coupon Advertising. Coupons impact happiness, health, and stress levels.

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Advertising Coupons Consumer Goods Loyalty Program 78

Modern Restaurant Management

JANUARY 24, 2024

When used on promotional materials or in advertisements, QR codes invite diners to immediately engage with your restaurant by linking them to your website or customized landing page. QR codes bridge the gap between online and offline customer experiences, offering valuable and necessary information that increases engagement.

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Loyalty Program Social Media Coupons Customer Experience 197

Indoor Media

JUNE 10, 2019

A coupon is a coupon is a coupon. There are some coupons that offer more than others. When your coupon is a great deal, it can be the difference between a prospect eating at your restaurant versus a competitor’s. Pretty much.

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