Indoor Media

OCTOBER 17, 2017

Groupon was a commercial darling in the early 2010s, and though its popularity has cooled over the years, it remains a consideration for restaurants and other local businesses that are looking to increase their customer base. Coupon advertising’s goal is the same: Offer value to draw customers. Sound familiar?

Coupons 78

Coupons Advertising Tip Distribution Consumer Goods 78

Indoor Media

AUGUST 17, 2017

Think that coupon advertising is obsolete in the digital age? While many assume that deal-hunters and coupon-clippers are the only ones looking for a bargain, according to a survey by Visa, 72 percent of Americans who earn more than $125,000 use coupons. What’s the big deal with repeat customers? Think again.

Coupons 78

Coupons Advertising Loyalty Program Consumer Goods 78

7 Shifts

JUNE 16, 2024

After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back. How do you create a good restaurant marketing strategy?

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Indoor Media

SEPTEMBER 2, 2020

Have you ever thought about posting your auto repair coupons online? If you’ve done even a little bit of research, you’ve probably noticed that few coupon sites accommodate small businesses. Coupons.com , RetailMeNot.com , and the like primarily distribute coupons for consumer packaged goods and big-box retailers.

Coupons 109

Coupons Advertising Small Business Customer Experience 109

Indoor Media

JULY 8, 2021

Truth in advertising is of crucial importance. If a customer sees an ad that suggests your business has a special “half-off all food during happy hour” deal, and then they come to your restaurant and find that the deal only applies to french fries…they’re not going to be too happy, and they probably won’t come back to your business.

Advertising 148

Advertising Social Media Consumer Goods Cash Management 148

Modern Restaurant Management

OCTOBER 2, 2024

If everyone is advertising “value,” is it really value? The real winners of the value war will be restaurants providing value in non-monetary ways through tactics like menu innovation, hyper-personalization and providing seamless digital ordering experiences that appease convenience-driven diners.

Loyalty Program 179

Loyalty Program Mobile Ordering Coupons Customer Experience 179

7 Shifts

AUGUST 18, 2024

Opening and owning a bar is one of those unique life experiences; you have no idea what it will be like until you actually go for it. This could be a good choice if you find a business that is already established and has a loyal customer base. These elements need to work together to ensure your customers understand what you're about.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

AUGUST 7, 2024

One way to avoid this is by following an 'always-on'approach to marketing that focuses on attracting new customers, increased repeat business, and overall brand awareness. "You want to advertise where your customers are already looking. "Consistency is key. ." "Consistency is key.

Marketing 188

Marketing Email Marketing Social Media Coupons 188

Modern Restaurant Management

JANUARY 24, 2024

To capitalize on this momentum, here’s how to use QR codes as part of your recipe for creating brand awareness and improving customer experience. Customers can choose the content they’d like to see before being redirected to their final destination. Include social media in your digital marketing strategy.

Loyalty Program 197

Loyalty Program Social Media Coupons Customer Experience 197

7 Shifts

OCTOBER 22, 2024

Whether through supporting local charities or participating in food drives, local restaurants can become go-to places for customers who want to support their community. It helps allocate resources directly to those who are most likely to become loyal, repeat customers.

2025 195

2025 Marketing Social Media Email Marketing 195

Modern Restaurant Management

JUNE 3, 2024

This digital transformation is not just about technology; it’s about reimagining the relationship between a brand and its customers. During my time in the ecommerce field, many online retailers faced similar challenges regarding customer retention.

Loyalty Program 203

Loyalty Program Coupons Customer Experience Seasonal Menu 203

Indoor Media

APRIL 26, 2021

These same ads can also link users directly to your website, menu, or appointment book, so they are something to experiment with, but only if you’re ready to cash in on one big promotion. The strength of Facebook Ads is they use all the information people have put into their personal Facebook profiles to target potential customers online.

Advertising 78

Advertising Social Media Coupons Customer Service 78

Indoor Media

JUNE 28, 2021

As long as you, as someone who works at or runs an auto body shop, can attract customers, business should be good. If you’re talented, thorough, and efficient in your work (and your customer service is solid), people will keep coming back. The challenge is attracting those customers in the first place.

Advertising 78

Advertising Loyalty Program 2007 Customer Service 78

Modern Restaurant Management

MARCH 27, 2024

Attracting new customers is important to every business owner. While there are many marketing strategies to get customers in the door, it is just as important to create customer service strategies that keep them coming back. Why prioritize the customer experience?

Customer Service 189

Customer Service Loyalty Program Customer Experience Employee Relations 189

Indoor Media

DECEMBER 4, 2020

If you’ve been to this blog before, you know that we believe different businesses need different advertising solutions. Most restaurants and salons will advertise in the “Awareness Phase” because it’s easy for these businesses to introduce a new product or need to people.

Advertising 78

Advertising Customer Experience Coupons Social Media 78

Indoor Media

JULY 29, 2020

The coupon giant boasts some significant benefits — targeted, local ads — but many users have seen its pitfalls. Groupon is a website that allows businesses to promote coupons through their website and email list. Groupon is a website that allows businesses to promote coupons through their website and email list.

Coupons 154

Coupons Advertising Website Management Small Business 154

Indoor Media

AUGUST 29, 2017

Give consumers a coupon, and they are more likely to use it at your restaurant; with any luck, they will be impressed by your food and service and return. Register tape advertising has become an effective way of delivering restaurant coupon ads via receipts given to customers at grocery stores. Double-sized Ads.

Coupons 78

Coupons Advertising Consumer Goods Customer Service 78

Indoor Media

MAY 29, 2019

When you think of advertising, does your mind automatically go straight to TV, radio and print ads? But… if you stop there with your idea of restaurant advertising, you could be limiting your exposure. How do you know which are the best restaurant marketing tactics to start growing your customer base? You’re not alone.

Advertising 78

Advertising Coupons White Paper Back of House 78

Indoor Media

SEPTEMBER 19, 2017

billion on advertising according to research from 2013. With so much being spent on advertising we have to wonder, “How much of that $6.4 billion is spent on advertising tactics that actually work?” Let’s review three types of restaurant advertising that have a great track record and are easy on the wallet.

Advertising 78

Advertising Coupons Social Media Loyalty Program 78

The Restaurant Times

MARCH 17, 2023

Vying for customers, then, has to be incredibly creative to stand out. The purpose of this strategy is to attract customers to your restaurant. The problem, though, is that restaurant marketing strategies can take a lot of different shapes, and only some tactics will appeal to every customer. Read along!

Advertising 52

Advertising Email Marketing Loyalty Program Social Media 52

Modern Restaurant Management

OCTOBER 20, 2023

To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. However, to best promote potential discounts, they’ll need high-quality insights into what customers want.

Marketing 197

Marketing Loyalty Program Email Marketing Coupons 197

Indoor Media

OCTOBER 15, 2020

For many, the major drawback of advertising is the cost. Some people believe it will be too expensive to advertise their business, or that their specific audience doesn’t need to be reminded they exist. Increased visibility means increased sales, and promotions can bring in new customers and increase your regular customer base.

Coupons 149

Coupons Advertising Food Supply Customer Experience 149

Indoor Media

JANUARY 2, 2018

Advertising clichés. But just because advertising clichés are unavoidable doesn’t mean you should incorporate them into your marketing and promotional strategies. Here are several clichés you should immediately stop using in your advertising … and never go back: “Check Out Our Ad”. We Deliver Great Customer Service”.

Advertising 78

Advertising Coupons Customer Service Consumer Goods 78

Indoor Media

AUGUST 10, 2017

In fact, supermarkets are actually designed to draw customers in and encourage them to purchase products they may or may not need. The more decisions your brain makes, the more fatigued your willpower becomes—and that’s why consumers sometimes reach for a Snickers bar at the end of their grocery shopping experience. Coupon Advertising.

Advertising 78

Advertising Coupons Consumer Goods Loyalty Program 78

Indoor Media

SEPTEMBER 26, 2017

Sure, friends and family were supportive when you started, and colleagues in the industry gave you advice, but it wasn’t until you were in the weeds that you fully understood the requirements of running (and advertising) your counter-service restaurant. Don’t Ignore Loyal Restaurant Customers. Rewards for Loyal Customers.

Fast Casual 78

Fast Casual Advertising Casual Social Media 78

Indoor Media

SEPTEMBER 26, 2017

That means you have to find ways to get new customers through the door. What is the best restaurant advertising campaign you can run? Traditional advertising tends to have a broad reach. Here are 5 restaurant advertising ideas you can use locally for a higher return on investment. Custom-Printed Receipts.

Advertising 78

Advertising Coupons Email Marketing Social Media 78

Modern Restaurant Management

NOVEMBER 19, 2020

However, as the bill works its way through further approvals, restaurants are in a position where they must continue honing their strategies for handling the consequences of the pandemic while keeping customers coming through the doors. New Marketing Tactics Can Help Reach Target Customers.

Social Media 215

Social Media Online Ordering Coupons Advertising 215

Indoor Media

JULY 25, 2020

Driving more customers and increasing margins will be moot if you spend all that extra revenue right away. Those purchases can add great comfort and service for your customers, just make sure you have the money before investing. Plus, you can add a link to a web page where customers can schedule their appointment online.

Advertising 166

Advertising Coupons Customer Service Small Business 166

Modern Restaurant Management

NOVEMBER 3, 2022

Sometimes customers will naturally come to your Google My Business profile and drop you a review – especially if they had a negative experience. But you’re missing out on a ton of opportunity if you’re not asking your customers for a review of your product or service.

Email Marketing 203

Email Marketing Customer Service Website Management Customer Experience 203

Modern Restaurant Management

SEPTEMBER 24, 2020

Delight Your Customers. With takeout, that might mean including the unexpected in their bags: a free appetizer, a sample of a new dessert, a coupon for their next meal, or a fun kid’s activity. Deliver a Great Experience. Here are six tactics you can use to make takeout as appealing and profitable as possible.

Coupons 238

Coupons Social Media 2025 Online Ordering 238

Indoor Media

DECEMBER 18, 2020

Online advertising and cyber solutions might help get customers in the door, but you’ll need tried-and-true human interaction to round out your customer outreach strategies for dry cleaners. The convenience of e-commerce and local listings have made many customers gruff, tightly-scheduled individuals.

Coupons 78

Coupons Loyalty Program Advertising Tip Distribution 78

Indoor Media

FEBRUARY 1, 2021

One of the reasons it’s so difficult for small businesses to compete with national chains is the sheer amount of advertising resources big brands have in their pocket. The closer you keep your ear to the ground, the better you’ll know your customers and be able to anticipate the best moves for your business. .

Advertising 148

Advertising Small Business Coupons Customer Service 148

Indoor Media

FEBRUARY 22, 2021

If it’s your first time advertising beyond your local means, don’t worry, we’ve got plenty of tips for reaching your community offline as well. Digital outreach can feel strange when it’s the only means by which you can reach your customers, but it’s important to take the stage.

Marketing 137

Marketing Advertising Social Media Coupons 137

Indoor Media

MAY 26, 2020

the effectiveness of grocery store advertising has remained constant. These experiences have already resulted in some people returning to in-store shopping. For advertisers, this means you’re more likely to reach the people that live within a small geographic radius of your business. i.e., your ideal customers.

Advertising 78

Advertising Back of House Online Ordering Download 78

Restaurant365

MARCH 3, 2022

Nostalgia appeals to tourists who are out creating memories, so be sure to include interesting facts in you advertising. Locally sourced, regional cuisine is always a big hit for visitors because it adds to the overall cultural experience. Knowing what to expect before they enter your restaurant sets them up for a better experience.

Travel 146

Travel Social Media Fast Casual Fine Dining 146

The Rail

AUGUST 28, 2024

By Nellia Melnyk, Contributor Relocating a restaurant to a new location is a serious event that, if not handled correctly, can negatively impact your business and customer loyalty. Managing this transition effectively is a must to ensure customer satisfaction and meet customer expectations.

Loyalty Program 59

Loyalty Program Customer Service Social Media Customer Experience 59

Indoor Media

JANUARY 8, 2021

Building a list is about providing information to your current and potential customers in a clear, accessible format so that they can make informed buying decisions. The right design will lure your customers in and give them an easy path from one service to the next. For example, you may write, “How long do gel manicures last?”

Menu 78

Menu Coupons Social Media Advertising 78