Modern Restaurant Management

JULY 29, 2022

Given that businesses grow by acquiring new customers, many national QSR brands rely heavily on advertising to increase exposure. billion on national television advertisements, and digital spend is also on the rise given the increasing influence of social media platforms like TikTok.

Advertising 209

Advertising Take-out Marketing Social Media 209

7 Shifts

FEBRUARY 8, 2024

A full 55% of consumers consider takeout and delivery essential to their restaurant experience. ChowNow ChowNow is a customized online ordering app for restaurants. For newer restaurants hoping to bring in new customers, this app can be an effective way to get found by area visitors and locals alike. Apple | Android 8.

Management 367

Management Management Operations Mobile Ordering 367

Next Restaurants

MAY 2, 2022

Did you know that 60% of customers read an online review first before going to a restaurant? customers tried out a restaurant for the first time because of its social media posts. For restaurant owners, this means that it’s essential to keep your presence on social media active and engaging.

Social Media 139

Social Media Customer Service Customer Experience Online Ordering 139

Social Hospitality

MAY 6, 2020

Nevertheless, some brands have demonstrated how to be good to their customers, associates, healthcare providers, and communities during this time. Social Kitchen & Craft Bar: Giving Back to the Community. Social also donated and delivered 200 meals to Costa Mesa first responders. Hotel Trundle Shares Stories of Happiness.

Hospitality 388

Hospitality Airlines Healthcare Hotels 388

7 Shifts

FEBRUARY 8, 2024

A full 55% of consumers consider takeout and delivery essential to their restaurant experience. ChowNow ChowNow is a customized online ordering app for restaurants. For newer restaurants hoping to bring in new customers, this app can be an effective way to get found by area visitors and locals alike. Apple | Android 8.

Management 352

Management Management Operations Mobile Ordering 352

7 Shifts

OCTOBER 28, 2021

Let's break down the various steps where restaurant technology can dramatically improve would-be employees' experience. Advertise where your candidates are. Much like it would be if you only listed your restaurant on Yelp or Google Maps and relied on your customers to find out about you. Which leads us to.

Recruiting 370

Recruiting Technology Hiring Consumer Goods 370

Indoor Media

JULY 8, 2021

Truth in advertising is of crucial importance. If a customer sees an ad that suggests your business has a special “half-off all food during happy hour” deal, and then they come to your restaurant and find that the deal only applies to french fries…they’re not going to be too happy, and they probably won’t come back to your business.

Advertising 148

Advertising Social Media Consumer Goods Cash Management 148

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. Instagram is now reshaping the way diners consume their food, and in return restaurants have changed to accommodate the need for “ Instagrammable ” experiences. That’s where a well-rounded Instagram strategy comes in.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Culinary Cues

AUGUST 31, 2024

Every marketer insists that a company have a clear mission statement that is designed to give direction to a company and clearly articulate to the customer and employee, what the company stands for. If you can get your inspired mission across with very few words, then it is more likely that staff and customers will remember it and “buy-in”.

Customer Service 325

Customer Service Social Media Customer Experience Reference 325

7 Shifts

FEBRUARY 15, 2022

Your smartphone is your restaurant's media center. It's a full-on media company. Shawn is the host of not one but two podcasts— Digital Hospitality and Restaurant Influencers —and he stopped by ours to talk about creating a media brand out of your restaurant. That smartphone is your media center. Another way to do it?

Social Media 448

Social Media Hiring Website Management Hospitality 448

Next Restaurants

MAY 14, 2024

By Eric Tress, Contributor Do you feel overwhelmed when juggling multiple social media pages for your restaurant? social networks in a month. This means you can reach millions of people through social media marketing, which is why it is an essential aspect of running a business. Build brand awareness? Drive sales?

Social Media 106

Social Media Website Management Customer Service Online Ordering 106

Embrace the Suck

MAY 24, 2023

We're curators of memorable experiences for others. Step 3: Scout for Personality, Not Just Skills During the hiring process, we sometimes over-emphasize experience while undervaluing the importance of personality. While you may already be promoting to your customers, it's equally significant to advertise to your prospective staff.

Recruiting 335

Recruiting Hiring Coaching Customer Experience 335

Culinary Cues

APRIL 3, 2020

Possible strategy: More space between tables and controlled limits on customers allowed at one time. How do we balance lower volume with financial needs of the operation? [] CUSTOMERS ARE CONCERNED ABOUT THE SAFETY OF THE FOOD THEY ORDER. Let your customers know that safety and sanitation is your most important job.

Guest Recovery 318

Guest Recovery Social Media Kitchen Safety Food Safety 318

7 Shifts

OCTOBER 28, 2024

As a restaurant owner, it's easy to pour money into advertising and promotions without knowing how much it’s really costing your business. However, it’s best to understand how cost-effective your current customer acquisition efforts are before dedicating resources to it.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

7 Shifts

AUGUST 18, 2024

Opening and owning a bar is one of those unique life experiences; you have no idea what it will be like until you actually go for it. This could be a good choice if you find a business that is already established and has a loyal customer base. These elements need to work together to ensure your customers understand what you're about.

Bar 370

Bar License Email Marketing Customer Service 370

7 Shifts

OCTOBER 22, 2024

To do so, you must have an optimized website and engaging social media profiles. From improving your Google listing to leveraging customer reviews, these tips will show you how to boost your visibility and drive more traffic to your restaurant. A smooth mobile experience keeps people engaged and leads to more online bookings.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

NOVEMBER 19, 2020

However, as the bill works its way through further approvals, restaurants are in a position where they must continue honing their strategies for handling the consequences of the pandemic while keeping customers coming through the doors. New Marketing Tactics Can Help Reach Target Customers.

Social Media 216

Social Media Online Ordering Coupons Advertising 216

Modern Restaurant Management

JANUARY 24, 2024

To capitalize on this momentum, here’s how to use QR codes as part of your recipe for creating brand awareness and improving customer experience. Spice Up Your Social Media Presence Want to connect with your patrons in the digital age? Include social media in your digital marketing strategy.

Loyalty Program 198

Loyalty Program Social Media Coupons Customer Experience 198

7 Shifts

DECEMBER 18, 2019

Hootsuite’s top three benefits of implementing a UGC strategy include: Promoting authenticity; Building trust; and Driving purchasing decisions Put UGC to work for your restaurant by inviting diners to post a photo of their lunch on social media (tagging your business, of course) for a chance to win a meal on the house.

Specials 362

Specials Food Truck Seasonal Menu Social Media 362

Modern Restaurant Management

SEPTEMBER 16, 2020

Customers are going to be hesitant to dine indoors. By providing a safe, pleasant and healthy indoor dining experience, and promoting and marketing it to your new and past customers, restaurants can help to hasten the return of customers and keep everyone safe. An app-first experience for restaurant chains.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

The Rail

APRIL 4, 2023

You’re sharing an edible experience. When it comes to video marketing for your restaurant on social media, there are a myriad of tips, tricks, topics, and trends that you can implement as soon as today in order to leverage your audience and turn it into a sea of loyal, cash-paying patrons. And the video captures it best.

Social Media 105

Social Media Front of House Advertising 2022 105

MadMobile

APRIL 20, 2023

Social media is today’s most influential networking tool. However, sometimes managing social media marketing can feel overwhelming and almost like a second job. That’s because social media platforms are advancing and growing every day. The cost: why is it important for restaurants to be on social media?

Social Media 98

Social Media Online Ordering Customer Experience Back of House 98

Modern Restaurant Management

JANUARY 26, 2022

In fact, before COVID in 2016, both single people and couples spent a total of 35 million dollars on Valentine’s day experiences. A prix fixe menu features a fixed multi-course meal that is served to all customers on a specific night, often for holidays like Christmas and Valentine’s Day. Create a Prix Fixe Menu.

Social Media 225

Social Media Seasonal Menu Advertising Events 225

Modern Restaurant Management

JULY 14, 2021

Despite many stores wanting to actually recruit candidates from their most loyal customers, they don’t apply the same consumer marketing strategies to attracting candidates. experience already). Social Media Advertising. Search Advertising. ones with hospitality, restaurant, cooking, etc.

Recruiting 213

Recruiting Hiring Marketing Advertising 213

Bingage

DECEMBER 5, 2019

Well, social media is a quite familiar term for everyone! When it comes to building a marketing strategy to increase restaurant business sales , social media and online marketing is an unavoidable element. and how to take photos that are customer-friendly and proper social media monitoring.

Social Media 98

Social Media Marketing Consumer Goods Influencer 98

Indoor Media

JANUARY 14, 2021

When you first start your organic social media strategy , it probably feels easy to develop social media prompts for your company’s profiles. Organic social media is seemingly easy. How Often Should I Post to Social Media? Consistency is key in social media.

Social Media 88

Social Media Small Business Coupons Advertising 88

Modern Restaurant Management

AUGUST 18, 2020

Beyond just ensuring consumer health and safety , restaurants now reopening to the public need to create new marketing, entertainment and advertising strategies for incoming customers—especially now that live music could be unsafe, and just playing songs on a speaker might not be enough.

Entertainment 180

Entertainment Social Media Sports Advertising 180

Modern Restaurant Management

OCTOBER 22, 2021

Seventy-two percent of people choose a restaurant based on comments and images shared by others on Facebook, according to a study by Social Media Monthly. Those stats demonstrate the power and influence of social media. This article will explore seven tips on using Facebook Ads to increase your market share of customers.

Social Media 198

Social Media Advertising Events Customer Experience 198

7 Shifts

JANUARY 31, 2024

This includes greeting guests and thanking them for their patronage, conducting tableside checks, and resolving any customer complaints quickly, effectively, and empathetically. The best restaurant managers take customer service a step further, recognizing regulars and personalizing service for a more memorable guest experience.

Management 397

Management Management Kitchen Safety Front of House 397

Modern Restaurant Management

SEPTEMBER 24, 2020

Even as restaurants reopen to some on-premise dining, takeout presents distinct advantages: Takeout can help make up for those “missing tables” resulting from social distancing requirements, even as it requires less of a restaurant’s biggest expense item: labor. Delight Your Customers. Deliver a Great Experience.

Coupons 238

Coupons Social Media 2025 Online Ordering 238

Modern Restaurant Management

JANUARY 3, 2024

We will discuss how to build customer communication and what aspects to prioritize to make your establishment stand out and thrive. Trend One: Offering Ready-Made Solutions for Customers In today’s world, restaurant operators face guest attention deficit. A social media presentation is crucial.

2024 209

2024 Social Media Customer Experience Events 209

Modern Restaurant Management

OCTOBER 15, 2020

Even restaurants traditionally associated with their unique dine-in experiences, such as Benihana and Fogo de Chão, now have branded delivery programs. Are We Engaging with Customers Often Enough? In a way, brands need to think of themselves as media companies. Do We Own Our Customer Data? Facebook’s 1.62

Delivery 223

Delivery Social Media Loyalty Program Customer Service 223

Modern Restaurant Management

NOVEMBER 29, 2023

Cultivating a positive brand image, building customer affinity and differentiating from the competition are essential components of any forward-thinking business strategy. This can be achieved through a variety of tactics, such as media coverage, influencer partnerships and social media campaigns.

Social Media 198

Social Media Employee Relations Food Safety Influencer 198

7 Shifts

OCTOBER 22, 2024

Whether through supporting local charities or participating in food drives, local restaurants can become go-to places for customers who want to support their community. It helps allocate resources directly to those who are most likely to become loyal, repeat customers.

2025 195

2025 Marketing Social Media Email Marketing 195

Modern Restaurant Management

AUGUST 8, 2022

But one thing is a universal truth: Without customers at your tables you will fail. Customers come in many forms, so often the focus is on new customers, but the reality is that repeat, loyal customers are really the starting point. According to Cisco, 96 percent of customers prefer a business that offers free WiFi.

Social Media 188

Social Media Loyalty Program Email Marketing Point of Sale 188

Modern Restaurant Management

MARCH 30, 2022

Restaurants are making use of workflow automation to increase efficiency in numerous ways inlcuding customer service automation and sales and marketing automation. Automating customer service tasks helps to improve the customer experience. Improving customer service. Benefits of Workflow Automation.

Front of House 180

Front of House Social Media Email Marketing Point of Sale 180