Modern Restaurant Management

NOVEMBER 19, 2020

In fact, as digital platforms have become more prominent during the pandemic for ordering takeout and delivery, restaurants can use the time their customers spend on their smart phones to their advantage. The Customer Online Journey Needs to be at the Forefront.

Social Media 215

Social Media Online Ordering Coupons Advertising 215

7 Shifts

OCTOBER 22, 2024

With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations. Let’s explore 26 proven online marketing strategies to help your restaurant thrive. A smooth mobile experience keeps people engaged and leads to more online bookings.

Book 195

Book Marketing Email Marketing Social Media 195

7 Shifts

JULY 25, 2024

Offering additional services, like delivery and takeout, meal kits and subscription boxes, and even catering and hosting special events can unlock new growth opportunities. Delivery and takeout 60% of American consumers reported ordering delivery or takeout once a week.

2024 243

2024 Loyalty Program Point of Sale Online Ordering 243

Modern Restaurant Management

MAY 14, 2020

Ensuring a positive digital customer experience entails optimizing various channels and technological infrastructure to improve how customers navigate a restaurant’s online persona. And with economic uncertainty looming, many consumers are ordering out less frequently and cooking at home more.

Customer Experience 223

Customer Experience Online Ordering Social Media Mobile Ordering 223

7 Shifts

OCTOBER 28, 2024

As a restaurant owner, it's easy to pour money into advertising and promotions without knowing how much it’s really costing your business. Knowing how to calculate and optimize your customer acquisition cost (CAC) can help you make smarter decisions about your marketing and advertising strategies.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

7 Shifts

OCTOBER 22, 2024

89% of people do dining research on their phones, so if you’re not making the most of your online presence, you're missing out on a huge opportunity. When a restaurant participates in local events or partners with local businesses, it becomes part of the neighborhood’s fabric.

2025 195

2025 Marketing Social Media Email Marketing 195

Modern Restaurant Management

MARCH 5, 2020

Given that restaurants, even small non-chain restaurants, possess the credit card information of thousands of customers, the restaurant sector may be one of the most appealing to cybercriminals looking to quickly accumulate credit card account information from thousands of accounts in order to engage in large-scale identity theft.

Restaurant Law 238

Restaurant Law Small Business Customer Service Online Ordering 238

Modern Restaurant Management

DECEMBER 28, 2020

Contactless ordering at the table, virtual host stands, and online staff wellness checks have all become standard operating procedures for us now. Innovative and inviting outdoor seating is going to be crucial in order for restaurants to survive. That also applies to the event space itself.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. The first thing you’re going to do is search online for a place that meets these criteria, right? A strong online brand isn’t just a nice-to-have—it’s a necessity.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

SEPTEMBER 24, 2020

According to Morgan Stanley estimates, online delivery is set to grow from $260 billion in 2017 to $325 billion in 2020 – and possibly $470 billion by 2025. And be sure to include napkins with every order to promote good hygiene. Make Takeout a Social Event. Deliver a Great Experience.

Coupons 238

Coupons Social Media 2025 Online Ordering 238

7 Shifts

JUNE 16, 2024

Restaurant marketing strategies combine online and offline techniques to help managers create a strong brand identity, attract new customers, retain old diners, promote their restaurants, and ultimately increase revenue. Offering event spaces can help your restaurant attract more customers and increase revenue, especially during off-seasons.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Modern Restaurant Management

AUGUST 7, 2024

"You want to advertise where your customers are already looking. Collaborate with local businesses or events to cross-promote and reach new audiences." A balanced mix of online marketing and local marketing is ideal. "Make Participating in local events and partnerships can enhance visibility.

Marketing 188

Marketing Email Marketing Social Media Coupons 188

Modern Restaurant Management

MAY 25, 2021

In general, the pandemic has changed leasing structures to address the inability of restaurants, bars, and nightclubs to conduct business in the event of government regulations that prohibit or limit the ability of the tenant to conduct business.

Hospitality 189

Hospitality Insurance Online Ordering Government 189

Modern Restaurant Management

JANUARY 24, 2024

QR codes bridge the gap between online and offline customer experiences, offering valuable and necessary information that increases engagement. When used on promotional materials or in advertisements, QR codes invite diners to immediately engage with your restaurant by linking them to your website or customized landing page.

Loyalty Program 197

Loyalty Program Social Media Coupons Customer Experience 197

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. See how they're branding themselves online and across social media and what kind of promotions they're running throughout the week. What is a restaurant marketing plan, and why do you need one?

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

APRIL 30, 2021

Consumers and customers have changed their behavior due to the events of the previous year. Prominently advertise your commitment to these safety and health guidelines in your social media page and website. People are looking up restaurants more and more online. Enforce face-mask wearing for both employees and customers.

Marketing 227

Marketing Food Safety Social Media Small Business 227

Modern Restaurant Management

JUNE 15, 2021

The ingrained customer behavior over the past year, delivery, mobile orders, curbside pick-up, will likely continue. Digitize Your Ordering Function and Enhance Your Presence. Just prior to the pandemic, off-premises orders accounted for 60 percent of restaurant engagements, according to a National Restaurant Association report.

Technology 203

Technology Loyalty Program Front of House Online Ordering 203

Modern Restaurant Management

JANUARY 3, 2024

Let’s look at some of them: relaxing with a cup of coffee ordering food home strolling with a drink in the park holding a meeting hanging out with friends in the evening going to a concert taking photos for social media. For example, consider a post idea: “You can order your morning takeaway coffee in our cafe.”

2024 208

2024 Social Media Customer Experience Events 208

Modern Restaurant Management

SEPTEMBER 21, 2023

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. Compared to other advertising forms, like TV or radio ads, local SEO can be a more budget-friendly option for businesses with limited funds. What Is Local SEO?

SEO 203

SEO Website Management Email Marketing Online Ordering 203

Social Hospitality

JUNE 22, 2020

Restaurants across the globe now use Instagram to advertise their wares and, many even create bespoke dishes which are designed specifically to be shown off on the platform. High Days and Holidays If you run a special offer for a major event or national holiday, advertise it on Instagram well in advance.

Marketing 195

Marketing Social Media Advertising Influencer 195

Modern Restaurant Management

JANUARY 22, 2024

It’s critical to provide a seamless eating experience, which includes simple payment choices and online reservations. Using technology to facilitate contactless payments, online ordering, and quick table rotation can increase consumers’ satisfaction and loyalty.

Loyalty Program 181

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 181

Modern Restaurant Management

APRIL 14, 2020

The National Restaurant Association launched an industry grassroots education and engagement resource available online at RestaurantsAct.com. With Rakuten Takeout, local restaurants benefits include: A free custom website to offer takeout with online payment directly to customers.

Online Ordering 212

Online Ordering Back of House Customer Service Small Business 212

7 Shifts

JANUARY 31, 2023

Order Now FOR ONLY $21.99 +tax! Online ordering and pickup packages Perhaps the most important part of structuring your restaurant’s menu for Valentine’s Day is how takeout orders will work. Order a Valentine's Day Cocktail 4 Pack from Gramercy Tavern in NYC. So you’ll want to do your best to stand out online.

Specials 195

Specials Online Ordering Email Marketing Loyalty Program 195

7 Shifts

JANUARY 7, 2021

To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. What are they ordering?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Modern Restaurant Management

SEPTEMBER 16, 2020

Pizza chains still getting orders via phone 70 percent of the time. People want to know about safety measures in order to know what rules they must follow. Up to date info and employee processes will make the research and dining/ordering experience all the more impressive. Make sure your online presence is locked in.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Modern Restaurant Management

APRIL 20, 2021

Event Planning Is Back. With summer around the corner, and an imminent surge of demand for experiences and events in the months ahead, Tripleseat and SevenRooms partnered to survey 1,000 U.S. consumers to better understand their feelings about planning events in 2021.

2021 189

2021 Online Ordering Mobile Ordering Guest Recovery 189

Indoor Media

MAY 17, 2021

Recently, thousands of companies replaced their large in-person parties and conferences with virtual events. While many hope to move back to hosting regular events soon, the truth is that virtual events are a format that is here to stay. Then, if the responses flood in, you know you’ve got an audience for your event.

Small Business 78

Small Business Events Advertising Social Media 78

7 Shifts

NOVEMBER 9, 2022

When done right, email marketing works wonders—you stay top of mind and increase order values. You can use a newsletter to update them about a new location opening , special offers, menu upgrades, or food-based events. Increase online orders? One way to keep customers coming back? A great email newsletter. Use automation.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

MAY 21, 2020

You can save up on ingredients by discontinuing the more niche dishes that rarely get ordered. For their safety and convenience, enable delivery and payment services that allow customers to pay without cash, as well as choose when and how their order should be delivered. Online Ads. Offer Safe and Contact-Free Services.

Social Media 215

Social Media Food Safety Cash Management Kitchen Safety 215

Next Restaurants

AUGUST 7, 2020

When you’re trying to market your restaurant and your brand, the first things that likely come to mind are improving SEO , creating unique campaigns to draw attention, and perhaps even holding special events to draw customers into your space. Spreading your brand involves growing your online presence. Encouraging Event Excitement.

Marketing 177

Marketing Social Media SEO Customer Experience 177

Cheetah

JANUARY 13, 2022

Regularly recurring personalized deals, seamless ordering, and cardless payment all help bring diners back to Starbucks again and again. . They can find the nearest restaurant on a map, as well as quickly order and pay through the app. Online Ordering With Loyalty Perks. They have roughly 14.2

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

ChowNow

MARCH 8, 2022

I don’t know about you, but the discount code “123get50percent0FF456” wouldn’t necessarily have me reaching for my phone to place an order. Restaurants that advertised as a “PokeStop” were suddenly flooded with hungry gamers. Does your restaurant have a mobile ordering app ? Especially if it’s a holiday or big event (e.g.,

Mobile Ordering 148

Mobile Ordering Online Ordering Demo Customer Service 148

Sling

NOVEMBER 24, 2021

It’s vital to get it just right in order to set the best tone for your business going forward. Our experts have created a list of proven grand opening ideas for small businesses that will help you get the word out and host the best event possible. It’s remained an advertising mainstay because it’s inexpensive and it works.

Small Business 148

Small Business Social Media Advertising Events 148

Indoor Media

NOVEMBER 23, 2020

Let’s face it, everyone needs to advertise. Today, restaurants face some tough decisions, and it can be difficult to prioritize new advertising when you’re already on a tight budget. A lot of this information has to do with perfecting your online presence so if you’re new to the game, listen up.

Advertising 78

Advertising Blog Loyalty Program Seasonal Menu 78

Modern Restaurant Management

NOVEMBER 12, 2020

According to the Wall Street Journal's recent article on virtual kitchens , 82 percent of diners said they plan to continue ordering online at the same frequency they are now, even post-pandemic – that's a lot of food being delivered. Flexibility Can Help You Reap Rewards. City permitting guidance.

Food Truck 203

Food Truck Front of House 2030 Delivery 203

Modern Restaurant Management

NOVEMBER 10, 2022

Advertising protection. In the middle of an event, your generator breaks down, leaving you without a means to power your food truck. It is vital to extend your coverage to their space in the event that you accidentally cause damage to it. Locations can include sporting events, concerts, and festivals. Dram shop law.

Insurance 189

Insurance Food Truck Food Mobile Ordering 189

7 Shifts

JANUARY 31, 2024

Restaurant managers also either oversee or directly respond to online reviews. Marketing & advertising It's your job to ensure the restaurant's seats are full, especially if you're not part of a massive franchise that benefits from corporate advertising. Yeah—it can be a lot of software and tech to keep track of.

Management 195

Management Management Kitchen Safety Front of House 195