Next Restaurants

AUGUST 2, 2022

Of all the industries to have been touched by this cascade of events, however, few have been as deeply impacted as the restaurant industry. One particularly promising revenue stream is to rent out your restaurant for private events. However, the rental income is far from the only perk you can derive from hosting private events.

Events 141

Events Marketing Social Media Customer Service 141

Modern Restaurant Management

JANUARY 26, 2022

Holidays provide restaurants with the opportunity to capitalize on the special moment by offering specials, events, and so much more exclusive to the holiday. With delectable pre-selected courses, the meal can feel more upscale and thus create an event that feels more special and memorable. Host a Party or Event.

Social Media 225

Social Media Seasonal Menu Advertising Events 225

Modern Restaurant Management

OCTOBER 12, 2022

As a restaurant, you’ve got the opportunity to feed into that joyful excitement with special events for the season, so grab the chance before the winter holidays takeover! Serve Special (Spooky) Food and Drinks. Half the fun of Halloween is dressing up in something special. Incentivize.

Advertising 196

Advertising Social Media Food Truck Seasonal Menu 196

Restaurant Engine

DECEMBER 11, 2024

Promote your special events and themed nights to both current customers and your target audience. One way to do this is with special events and theme nights. Not only do these special events bring in new people, but they may also help you gain back customers who havent dined with you in a while.

Events 52

Events Specials Workshop Entertainment 52

Restaurant Engine

JULY 28, 2021

You want to price your daily dinner specials just right for repeat business. One of your diners’ favorite lines to hear from their server is, “Would you like to hear about our specials?”. You know that offering your customers specials is a terrific marketing tool. You must know exactly what those specials cost you to create.

Specials 111

Specials Pricing Email Marketing Advertising 111

7 Shifts

AUGUST 18, 2024

It's easy to focus on getting customers through the door with advertisements and discounts, but if you're not working on keeping them there—and bringing new ones back—then your business could be at risk. Recommended Reading: 22 Advertising Ideas Driving Guests To Tables 14. You can also host events like bingo or have a quiz night.

Bar 370

Bar License Email Marketing Customer Service 370

7 Shifts

JULY 25, 2024

Offering additional services, like delivery and takeout, meal kits and subscription boxes, and even catering and hosting special events can unlock new growth opportunities. Additionally, catering large events can help you manage your inventory more efficiently, reducing food waste and maximizing profit.

2024 243

2024 Loyalty Program Point of Sale Online Ordering 243

Modern Restaurant Management

APRIL 25, 2022

Yes, when customers sign up for a loyalty program that offers benefits like discounts, or the opportunity to earn points, they are more likely to take interest in other ongoing or upcoming events and special offers in your company. This will ultimately create a positive impression about your business in the minds of your customers.

Loyalty Program 218

Loyalty Program Advertising Point of Sale Customer Service 218

7 Shifts

NOVEMBER 24, 2024

Consider the channels you'll use to reach potential customers, such as social media, local advertising, or community events. Restaurant owners can also personally visit tables, giving customers a personal touch and making the process feel more special.

Marketing 370

Marketing Social Media SEO Customer Service 370

7 Shifts

OCTOBER 22, 2024

Collaborate with nearby businesses for events or promotions, and ask them to include a link to your website on their site. Use it to share updates, special events, or new menu items. For example, you can promote your seasonal dishes or happy hour specials. It's an active marketing tool.

Book 195

Book Marketing Email Marketing Social Media 195

7 Shifts

OCTOBER 22, 2024

When a restaurant participates in local events or partners with local businesses, it becomes part of the neighborhood’s fabric. Keep your hours updated as well, especially if you have special holiday hours or seasonal changes. Special offers are one of the top restaurant marketing strategies that bring in a regular crowd.

2025 195

2025 Marketing Social Media Email Marketing 195

Modern Restaurant Management

FEBRUARY 2, 2023

Host a Speed Dating Event COVID impacted everyone’s love life. A speed dating event is a fun and classic way to meet new people. Establishments that choose a theme ahead of time and advertise accordingly will drum up interest for patrons as well. Invest in Games Board games are no longer just for the kids table.

Fine Dining 189

Fine Dining Events Customer Experience Seasonal Menu 189

7 Shifts

JUNE 16, 2024

These strategies can combine traditional restaurant advertising techniques like pamphlets, billboards, and radio promotions with modern ideas like running paid ads, advertising on social media, and collaborating with influencers.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

7 Shifts

JANUARY 31, 2024

Some restaurant managers work directly with the chef to plan menu item selection or daily specials. Marketing & advertising It's your job to ensure the restaurant's seats are full, especially if you're not part of a massive franchise that benefits from corporate advertising.

Management 397

Management Management Kitchen Safety Front of House 397

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. Knowing they have a lunch special on Wednesdays is invaluable knowledge and can inform your decision-making. This is where special offers, newsletters, and SMS marketing can come in handy.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

NOVEMBER 19, 2020

By creating a social media presence, restaurant owners can utilize tools that these platforms offer such as localized advertising using demographic filters or using cookies and remarketing techniques to find repeating customers. This is key for collecting data, and enables the restaurant to create targeted advertising materials.

Social Media 215

Social Media Online Ordering Coupons Advertising 215

Indoor Media

FEBRUARY 1, 2021

One of the reasons it’s so difficult for small businesses to compete with national chains is the sheer amount of advertising resources big brands have in their pocket. These specials don’t have to be exclusive per se but can rather piggyback on a community event. Host an Event . Locals Only.

Advertising 148

Advertising Small Business Coupons Customer Service 148

Modern Restaurant Management

MAY 14, 2020

Additionally, a branded mobile app enables your business to send notifications to customers in real-time with special offers that allows your business to drive traffic during slow days. Analyze Online Conversations to Adjust Current and Future Strategies.

Customer Experience 223

Customer Experience Online Ordering Social Media Mobile Ordering 223

Indoor Media

MAY 10, 2018

An established foundation of trust can make all the difference when a person’s policy expires or a life-changing event occurs and they’re looking to buy from their friendly neighborhood agent. Why Shopping Cart Advertising Works. This frequency is hard to beat with other advertising mediums. Choose Your Placement.

Insurance 78

Insurance Advertising Front of House Point of Sale 78

7 Shifts

OCTOBER 31, 2022

you'll use, and what makes your new business special. Talk about things like foot traffic, day-parts, local events, and what that part of the city looks like in the future. Detail your plans for using social media, local advertising, promotions, and how you're going to reach your target audience. Mission Statement.

Point of Sale 397

Point of Sale Back of House Document Download 397

7 Shifts

OCTOBER 28, 2024

As a restaurant owner, it's easy to pour money into advertising and promotions without knowing how much it’s really costing your business. Knowing how to calculate and optimize your customer acquisition cost (CAC) can help you make smarter decisions about your marketing and advertising strategies.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

Modern Restaurant Management

DECEMBER 10, 2021

Promotion and advertising are what we call a restaurant’s “secret sauce.” ” Let’s look at seven ingredients that you should include in advertising and promotional campaigns for your restaurants. Provide Free Meals on Special Occasions. Then prepare to wow them with a special offer.

Marketing 226

Marketing SEO Front of House Website Management 226

Social Hospitality

JUNE 22, 2020

Restaurants across the globe now use Instagram to advertise their wares and, many even create bespoke dishes which are designed specifically to be shown off on the platform. High Days and Holidays If you run a special offer for a major event or national holiday, advertise it on Instagram well in advance.

Marketing 195

Marketing Social Media Advertising Influencer 195

Modern Restaurant Management

OCTOBER 3, 2023

This means tailoring marketing campaigns and activations to local events and holidays, forming charitable partnerships and introducing new product launches through street teams and boots-on-the-ground support. Finally, don't underestimate the power of word-of-mouth advertising, either.

Social Media 177

Social Media Customer Experience 2009 Customer Service 177

Modern Restaurant Management

JANUARY 3, 2024

Trend Two: Increasing the Importance of User-Generated Content (UGC) UGC serves as social proof and is more effective than direct advertising. Participate in local events, such as festivals, quests, fundraisers, or sports tournaments. Host thematic city events. Here, I propose you become an organizer of an event.

2024 208

2024 Social Media Customer Experience Events 208

Touch Bistro

JULY 26, 2021

We’re sharing ideas for Labor Day restaurant specials that will help you maximize profits and make your restaurant a Labor Day destination for years to come. In this article you’ll learn: How Labor Day can impact your restaurant How to plan Labor Day promotions 14 Labor Day restaurant specials to try this September. All hands on deck?

Specials 99

Specials 2021 Seasonal Menu Email Marketing 99

Modern Restaurant Management

NOVEMBER 1, 2022

“Restaurants should use their advertising channels, such as email, social media, and their website, to promote all the benefits of dining with them during the holidays. For fast food, it may be promotions or discounts, while for more upscale, it can include experiences, special events, or even new technologies.”

Fine Dining 189

Fine Dining Seasonal Menu Social Media 2022 189

Next Restaurants

AUGUST 7, 2020

When you’re trying to market your restaurant and your brand, the first things that likely come to mind are improving SEO , creating unique campaigns to draw attention, and perhaps even holding special events to draw customers into your space. Encouraging Event Excitement. Finally, don’t be afraid to use colors to promote events.

Marketing 177

Marketing Social Media SEO Customer Experience 177

Modern Restaurant Management

OCTOBER 25, 2021

Plant-based food businesses, events, and pop-ups are frequently entering the market and it has become exceedingly clear that this is not just a fad. Not only will advertising the meat alternative and its ingredients draw in vegans and flexitarians, but it will also accommodate those with dietary restrictions, or allergies.

Dietary Restrictions 218

Dietary Restrictions Food Front of House Back of House 218

Modern Restaurant Management

JANUARY 9, 2020

Here are three top places to advertise: Online. Or, you can invest in social advertising, which places your ads on target users’ Facebook or Instagram newsfeed. Besides digital marketing, it’s smart to invest in some forms of traditional advertising. Out-Of-Home.

Marketing 146

Marketing Email Marketing Loyalty Program Social Media 146

Modern Restaurant Management

AUGUST 7, 2024

Then, layer on seasonal promotions and specials that help boost sales during slower seasons." " Cutting a marketing budget creates a ripple effect that may not be felt until months down the road when the damage has already been done. "You want to advertise where your customers are already looking.

Marketing 188

Marketing Email Marketing Social Media Coupons 188

Modern Restaurant Management

JULY 28, 2023

Restaurant operators are always looking for new tools, promotion channels, and advertising options, but they might not be quite sure what they need to say to tempt a potential guest. It was challenging to differentiate one from the other, as they had similar menus, interiors, advertising messages, and social media posts. Most likely.

Social Media 167

Social Media Events Customer Experience Advertising 167

Modern Restaurant Management

JANUARY 28, 2022

Your business name should make it immediately apparent what kind of cuisine you specialize in. You can display images and descriptions of your food and advertise special offers. You can also use your mouth-watering images for advertising your food on your website. Don’t leave your customer expectations to chance.

Social Media 211

Social Media Small Business Advertising Food Order 211

Modern Restaurant Management

NOVEMBER 29, 2023

Responding to customer feedback on social media, offering personalized experiences and creating original events are all PR strategies for building an engaged customer base. You’ve launched a special initiative to help those in your community that are in need. Proactively Share Big News You’re opening another location.

Social Media 197

Social Media Employee Relations Food Safety Influencer 197

Indoor Media

SEPTEMBER 26, 2017

What is the best restaurant advertising campaign you can run? Traditional advertising tends to have a broad reach. Here are 5 restaurant advertising ideas you can use locally for a higher return on investment. Register Tape Coupon Advertising for Restaurants. Learn more. Custom-Printed Receipts. Learn more.

Advertising 78

Advertising Coupons Email Marketing Social Media 78

7 Shifts

NOVEMBER 9, 2022

You can use a newsletter to update them about a new location opening , special offers, menu upgrades, or food-based events. Body : include visuals, such as a photo of the special dish you offer, and don't forget to add a short text followed by actionable call-to-action button (CTA button). Special offers & promotions.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Indoor Media

NOVEMBER 23, 2020

Let’s face it, everyone needs to advertise. Today, restaurants face some tough decisions, and it can be difficult to prioritize new advertising when you’re already on a tight budget. Post Tasty Photos to Instagram Many restaurants use Instagram to post daily specials, seasonal promotions, or holiday closures.

Advertising 78

Advertising Blog Loyalty Program Seasonal Menu 78