ChowNow

JUNE 20, 2024

That’s where SEO for restaurants comes in and can be incredibly important. SEO can feel incredibly technical and overwhelming, especially if it’s new to you, but this beginner’s guide will help you get started. What is SEO? Why is SEO for restaurants so important?

SEO 195

SEO Social Media Website Management Mobile Ordering 195

7 Shifts

OCTOBER 28, 2024

As a restaurant owner, it's easy to pour money into advertising and promotions without knowing how much it’s really costing your business. Knowing how to calculate and optimize your customer acquisition cost (CAC) can help you make smarter decisions about your marketing and advertising strategies.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

Modern Restaurant Management

FEBRUARY 12, 2024

Beyond the brick and mortar, there are many digital assets to manage during the transition phase. If a domain name is lost, the valuable search engine optimization (SEO) associated with it is erased. There are many details to keep track of during the process of buying or selling a restaurant.

Social Media 454

Social Media SEO Online Ordering Website Management 454

Modern Restaurant Management

NOVEMBER 3, 2022

To help you out, here's what this SEO expert has to say. Using the power of QR codes on print advertising is a very effective way to bolster your Google reviews. Download the QR code, and add it where relevant to your print advertising process. Ask for Reviews – They Won’t Always Come to You.

Email Marketing 508

Email Marketing Customer Service Website Management Customer Experience 508

ChowNow

FEBRUARY 12, 2025

SEO Best Practices for Restaurants : Search engine optimization (SEO) helps your restaurant show up in top online search results, displaying your website to more customers. Reach a wider audience with online advertising. Local SEO and Online Presence Most customers find restaurants online before ever stepping through the door.

2025 195

2025 Marketing Email Marketing Operations 195

7 Shifts

AUGUST 12, 2021

Aside from paid advertising, ranking high in local organic search results is critical. In that sense, make sure to double-check your NAP across the web to ensure its consistency and accuracy, as this directly influences your SEO ranking and search visibility. NAP is an abbreviation for Name, Address, and Phone Number.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

Modern Restaurant Management

JUNE 18, 2020

In the new business landscape, resilience and optimism will play a key role in meeting and managing the challenges. For example, if you were previously using long-term marketing strategies such as SEO, maybe now is the time to innovate with more fast-acting connections to Search customers, such as Pay-Per-Click (PPC). Creativity.

Marketing 568

Marketing Social Media Email Marketing Innovation 568

Modern Restaurant Management

JULY 20, 2022

Industry advertisers have needed to remain nimble as economic conditions have turned on a dime, reevaluating their campaigns to reflect changing restrictions, consumer behaviors and more, sometimes at a mere moment’s notice. Last mile similarly applies when looking at the advertising industry. Or all of those?

Advertising 474

Advertising Consumer Goods Transportation Retail 474

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. Blaze Bullock, SEO Strategist, Blaze Digital Marketing. Here are their insights. Impressions are everything.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Modern Restaurant Management

MAY 27, 2022

Alt text is important for SEO as it allows search engines to index the images correctly. A large image can slow load times, take up unnecessary space, and cause SEO problems, especially if displayed incorrectly on a device. Alt text is text inserted as an attribute in HTML that tells the web visitor what the image means.

Email Marketing 508

Email Marketing Marketing SEO Social Media 508

Modern Restaurant Management

OCTOBER 4, 2021

But the advertising and marketing also sells a snarky sense of humor , elevating the simplistic brand design to create a funky, unique personality that appeals to the target market. Manage Social Media. Research key search terms to make sure that SEO opportunities are being utilized, and add in plenty of pictures!

Marketing 474

Marketing Loyalty Program Social Media Online Ordering 474

Modern Restaurant Management

OCTOBER 15, 2020

As marketplaces and your competitors continue to invest in SEM and SEO you may be losing upwards of 60 percent of search traffic and paying commissions on a larger percentage of orders. Beyond unique creative, social media advertising can help your brand engage with new audiences. Facebook’s 1.62

Delivery 558

Delivery Social Media Loyalty Program Customer Service 558

7 Shifts

OCTOBER 22, 2019

These help you define the goals you want to achieve for benchmarking success, assist with SEO discoverability , and establish the overall visual and copywriting guidelines to follow. That’s why optimizing your profile for SEO is essential, and core to this is crafting a good bio. Write your full brand name for your display name.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

EATER

MARCH 1, 2021

Following a heated debate on Twitter, the site has been replaced with an apology Over the weekend, product manager and engineer Tom Redman announced on Twitter that he and two friends were launching Recipeasly, a website for those looking to collect online recipes without having to read the many words of the recipe’s creator.

Website Management 326

Website Management 2021 Advertising SEO 326

Modern Restaurant Management

MAY 18, 2021

At PepsiCo, our Foodservice Digital Lab and Black Restaurants Deliver programs work with our restaurant partners to optimize online presence and online ordering and delivery capabilities through tailored plans, which can include search engine optimization (SEO), website development, and digital advertising strategy.

Delivery 421

Delivery Kitchen Safety Social Media Online Ordering 421

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. Creating an SEO-optimized website.

Seating 221

Seating Email Marketing Marketing SEO 221

Restaurant Engine

APRIL 9, 2025

This is why its essential to manage your restaurants online reviews effectively. In this article, we look at managing your online reviews and how to turn feedback into positive outcomes. These reviews influence your customers choices of where to eat in your hometown more than traditional advertising.

Management 52

Management Management Website Management Email Marketing 52

7 Shifts

AUGUST 18, 2024

Specialty bars focus on a particular type of drink or theme, such as wine bars or cigar bars, but can be much more expensive to manage. Hiring a Strong Team You'll need a manager, bartenders, waiters, and security. The best way to get people in your bar is by using website marketing and SEO. End with a launch party!

Bar 370

Bar License Email Marketing Customer Service 370

Indoor Media

APRIL 9, 2018

Digital advertising has become a practically mandatory element of marketing. Measuring the success of advertising relies heavily on your expectations. Advertising itself can’t build your business if you have poor customer service or failed to acquire the right permits or licenses. Purchase and register a domain name.

Advertising 78

Advertising Social Media Website Management Email Marketing 78

Modern Restaurant Management

OCTOBER 9, 2024

To learn more about how restaurants can optimize and create craveworthy catering menus, Modern Restaurant Management (MRM) magazine reached out to Michelle Smart, Chief Customer Care Officer at ezCater, for real-world examples and tips. Restaurants require different menus, operations, and technology to manage their catering business.

Catering 221

Catering Dietary Restrictions Seasonal Menu Tip Distribution 221

7 Shifts

OCTOBER 22, 2024

Local SEO strategies, like targeting location-specific searches, will help your site show up when people look for nearby dining options on search engines. Online reviews influence 57% of millennials’ restaurant choices , which is why it's crucial to actively manage your online reputation.

Book 195

Book Marketing Email Marketing Social Media 195

ChowNow

SEPTEMBER 9, 2024

There’s no one-size-fits-all here, but your budget should be flexible to accommodate unexpected advertising opportunities. Investing in an automated marketing solution, like ChowNow’s automated email marketing, can help keep expenses predictable and manageable.

Marketing 195

Marketing Email Marketing Social Media Loyalty Program 195

7 Shifts

JUNE 16, 2024

Restaurant marketing strategies combine online and offline techniques to help managers create a strong brand identity, attract new customers, retain old diners, promote their restaurants, and ultimately increase revenue. However, setting up a food truck requires a huge investment and elaborate planning.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Gourmet Marketing

JUNE 27, 2022

Off-page SEO is the SEO that happens outside the website. The mentions on social media, links from other websites, and the consistency of your information affect your SEO. It is a sign of how the users, other websites, and search engines perceive your site.

SEO 74

SEO Hotels Social Media Information 74

Island Media Management

SEPTEMBER 17, 2019

However, in order to get the proper exposure, engagement and reach to your audience, certain strategies have to be implemented, namely Search Engine Optimization (SEO) or Pay Per Click (PPC) advertising. Determine Advertising Budget. With PPC advertising, you can customize your spending limit that suits your budget.

SEO 56

SEO Advertising Website Management Email Marketing 56

Modern Restaurant Management

JANUARY 31, 2025

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features news of dramatic Valentine's Day shift, best food scenes, and the evolution of c-store foodservice. ” A Year of Challenges U.S.

Marketing 221

Marketing Loyalty Program 2024 2025 221

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Another 20 percent have adopted contactless payments.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

Indoor Media

AUGUST 1, 2020

Creating and claiming auto repair local listings can have a significant impact on your shop’s local SEO. In just one week, you can put your business on the map (literally and figuratively) by tackling the online directories that pack the most local SEO punch. Your NAP plays an essential role in your local SEO strategy.

SEO 147

SEO Social Media Website Management Customer Service 147

Indoor Media

AUGUST 5, 2020

A well-thought-out domain name is critical to your marketing and advertising. Note, when printing your domain name on advertising, it helps to capitalize each letter to make it easier to read and remember. If you want to go to the next level of SEO, there are SEO tools available to optimize your site. Before You Build.

SEO 117

SEO Website Management Customer Service Advertising 117

Indoor Media

JULY 27, 2017

One major restaurant marketing tip they focus on is Search Engine Optimization (SEO). A good SEO content strategy could be the difference between landing on page 1 of Google or on page 5 (where no one will ever see you). Article You Must Read: How to use local SEO to grow your restaurant’s business. The Digital Restaurant.

Blog 88

Blog Marketing SEO Website Management 88

Restaurant365

APRIL 9, 2020

Keep in mind how different groups respond to different advertising. Prioritize local SEO. Local Search Engine Optimization (SEO) is optimizing your local restaurant website to rank highly on Google pages for the keywords that local area users will search about your city or state (like “best pizza Chicago”).

Marketing 88

Marketing Social Media Mobile Ordering Email Marketing 88

Island Media Management

SEPTEMBER 17, 2019

However, in order to get the proper exposure, engagement and reach to your audience, certain strategies have to be implemented, namely Search Engine Optimization (SEO) or Pay Per Click (PPC) advertising. Determine Advertising Budget. With PPC advertising, you can customize your spending limit that suits your budget.

SEO 40

SEO Advertising Website Management Email Marketing 40

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other food delivering business, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Do Register Locally (Basic SEO). Have an SEO Friendly Website. Tips for making an SEO friendly website – 1.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other delivering online food, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Do Register Locally (Basic SEO). Have an SEO Friendly Website . Tips for making an SEO friendly website – .

Delivery 98

Delivery Marketing Social Media Email Marketing 98

Restaurant Engine

APRIL 23, 2025

If youre a restaurant owner or manager, youll find that by collaborating with influencers you will elevate your brand, increase foot traffic in your restaurant, and build a buzz for your food that other advertising methods just cant replicate. Were going to help you take foodies and turn them into micro-creators.

Influencer 52

Influencer 2025 Website Management Email Marketing 52

Restaurant Engine

OCTOBER 11, 2023

8: Use Reviews to Improve SEO Your online reviews can improve your SEO (search engine marketing) on your website. So, track the common and even the unusual keywords customers use in reviews, and use some of them on your website to improve your SEO. #9: Comb through your reviews and look at the keywords people use.

Social Media 110

Social Media Email Marketing SEO Website Management 110

Indoor Media

MAY 13, 2021

Small business owners are asked to wear a lot of hats and manage many projects simultaneously. While you may be able to buy the domain and upload a few images and text boxes, do you know how to implement SEO? U nconventional Advertising Once your freelancer gets all your digital assets in order, it’s time to show them off.

Small Business 78

Small Business Hiring Advertising Website Management 78