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This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Ninety-five percent of Americans and 87 percent of those in the UK noted they often ordered take-out before stay-at-home orders began.
Rewards Network, together with American Airlines AAdvantage Dining and United Airlines MileagePlus Dining, surveyed their members to learn more about what they anticipate their dining habits will look like over the next few months. How Comfortable are Diners? Most Important safety initiatives. 73 percent said social distanced tables.
and Canada through free delivery and marketing efforts.” The training program is distributed to their Flex mobile app and educates hospitality workers on how to prevent acquiring and/or transmitting COVID-19. “These are challenging times for restaurants. " To learn more and register, click here. or call 0117 325 8535.
Restaurants, retailers and airlines have been using loyalty programs to drive revenue for nearly three centuries. From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools.
When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. Yes, and it’s a big thing in marketing that we often talk about: psychographics vs. demographics. There’s a certain segment of the market that likes to shop at Whole Foods, or out here we have Sprouts.
A POS targets pinpointed messages that match customer interests, thus aiding marketing initiatives, including gift cards and loyalty programs. There are a wide array of options on the market today. POS hardware examples include: A mobile device, such as a smartphone or tablet, and any proprietary hardware options.
Many restaurants go further than this, checking each guest’s temperature and requiring every diner to sign a declaration in order to track the spread should a confirmed case be recorded. But they also may be well placed to pick up the slack from other areas of the restaurant business given their flexible mobile nature.
All markets within Texas experience negative trends in the week to April 17, following a week of positive trends to April 10. “With almost 40 million alcoholic drinks sold weekly in America’s casual dining chains, small $ gains per beverage order can very quickly add up to some serious revenue gains. Paytronix Systems, Inc.,
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