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On October 1st in Chicago, Meta’s Restaurant Summit brought together more than 100 marketers from some of the most recognizable franchises in the industry for a buffet of diverse programming, discussion, and exploration into the world of restaurants. Today’s digital consumers want more than one-way messaging.
Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2025. At the same time, it can result in consumers creating more waste if they order more than they can eat.
The research found that businesses worldwide – particularly restaurants – intend to experiment more in 2025, especially with customer retention programs like loyalty, as they face the triple challenge of sustained high inflation, shrinking consumer wallets and the need to raise prices across the board.
This level of customization not only enhances guest satisfaction but also drives customer loyalty, which is crucial in our competitive market. Hoteliers and restaurant operators are increasingly demanding POS systems that seamlessly connect with CRM, loyaltyprograms, reservation systems, inventory management, and payroll.
By now, loyaltyprograms have shifted from a “nice-to-have” to a “need-to-have” for restaurants looking to retain customers and drive revenue amid record inflation figures and increased prices. In fact, research from Accenture found that more than 90 percent of companies have some sort of loyaltyprogram.
But two non-negotiables have remained strong for diners: convenience and loyalty. The NCR Voyix 2024 Digital Commerce Index revealed nearly half (48 percent) of consumers dine out less than they used to because inflation is top of the menu. In doing so, they improve the customer experience, which, in turn, increases loyalty.
In this edition of MRM Research Roundup, we have news on understanding customer loyalty, beverage insights, restaurant supply loyalty, the influence of discounts, the state of payments and the evolution of gift cards. Customer satisfaction has traditionally been the main driver of loyalty. The Value of Trust.
More interesting for the dining public on this issue is how restaurants will rely more on premade products in 2025, which have almost zero waste and will help lower labor costs (fewer employees needed to make the products from scratch). History will show that COVID was the line of demarcation for the hospitality industry in the 21st century.
This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. COVID-19 Consumer Dining Trends. Mixed take-out bag.
QSRs Shift Focus from Slow-Paced Dining to Swift, Transactional Experiences Quick Service Restaurants (QSRs) are reimagining their dining spaces to prioritize speed, convenience, and personalization over traditional, slow-paced dining experiences. Read the first part, here. For the second part, click here.
As mentioned before, this expands the need for loyaltyprograms, and also demands an agile technology stack that can go where customers are, as well as bring customers in. Loyalty will continue to get more personal and less transactional. For part two, click here.
This year, 42 percent of restaurant brands plan to invest in customer loyaltyprograms. As consumer adoption continues to grow, restaurants can look to three key mobile marketing strategies to increase visits and drive loyalty and engagement across mobile. Restaurants must make loyaltyprograms accessible and convenient.
Many food and beverage establishments have seen success with technology — such as contactless options, automation to support changing workforces and innovative customer loyalty strategies — in their endeavors to meet the demand for safer and more convenient dining experiences.
“As QSRs make it increasingly easier to order off-premise with the rollouts of mobile applications and loyaltyprograms, they provide a convenience to customers that may take the sting out of higher prices,” said Acerra. . In short, consumers are ordering more food, and for larger parties. percent compared to 2019.
In terms of trends, it is clear that in 2023 technology will continue to shape and enhance the restaurant industry and we will see operators adopting new technologies to create an even more seamless and frictionless experience for guests, while still maintaining unique and engaging dining experiences. For part one, click here.
As a result, the restaurant saw a 62 percent increase in loyalty member sign ups and received over 7,000 check-ins from existing loyalty members in just two weeks. As a result, the restaurant saw a 62 percent increase in loyalty member sign ups and received over 7,000 check-ins from existing loyalty members in just two weeks.
43 percent plan to add an outdoor on-site dining space. "What More than half (55 percent) said they were fed up after five minutes of waiting for food in a drive-thru, and 54 percent were annoyed waiting more than 10 minutes for food while dining at a restaurant. Investment in delivery and mobile ordering pays off.
For eateries trying to survive, many are implementing programs and technologies that address hygiene and safety protocols to mitigate risk and protect their employees and guests. This is best achieved by developing strict guidelines to address every aspect of the dining experience in a manner like never before.
Many dining establishments found ways to use AI to track and flag stock quantities, automate schedule-making for staff, implement customer service chatbots and process online orders. Each year, Modern Restaurant Management (MRM) magazine asks experts for their views on the state of the industry. Here are some of their insights.
We hope you enjoy your dining experience with us. AI is a program developed by humans to respond to a set of instructions under specific environments. AI is a program developed by humans to respond to a set of instructions under specific environments. To get a receipt for your order, reply with Hi. What are AI and ML?
Additional funding has been allocated for the Paycheck Protection Program (PPP ). “The post-COVID dining experience will no doubt be different. . “The post-COVID dining experience will no doubt be different. For more information, visit: sba.gov/paycheckprotection. According to Administrator of the U.S.
In this edition of MRM News Bites, we feature a lot of tech news, a celebrity-owned virtual dining concept, and the annual Neighborhood to Nation Restaurant Recipe Contest. TouchBistro acquired Boston-based TableUp, a provider of loyalty and marketing solutions for the restaurant industry. TouchBistro Acquires TableUp.
The Power of Visual Storytelling The food and beverage industry is inherently visual. From sizzling dishes to a vibrant dining atmosphere, video content allows potential customers to experience the restaurants ambiance and imagine the sounds and aromas before the even set foot inside. The same is true of videos.
In early March at Oracle's Food & Beverage conference held prior to the COVID-19 outbreak shutdown, Modern Restaurant Management (MRM) magazine discussed the company's plans for products and services designed to help Mom and Pop restaurants with Chris Adams, VP of Strategy for Oracle F+B about their future plans in the above video.
Rewards Network, together with American Airlines AAdvantage Dining and United Airlines MileagePlus Dining, surveyed their members to learn more about what they anticipate their dining habits will look like over the next few months. Some highlights inlcude: Consumers' projected dining out frequency.
In this edition of MRM Research Roundup, we feature pizza predictions, Valentine's Day menu trends and lots about loyalty. Pizza Ordering Predictions HungerRush released the results of a national dining survey on 2024 pizza ordering predictions for The Big Game (February 11) and National Pizza Day (February 9).
Variable costs Variable costs depend on your restaurant’s level of activity, including food and beverage costs, labor costs, and supplies. Avoid overordering and focus on essential items since you still need to determine which dishes and beverages are popular. Your inventory is one aspect to keep track of to avoid overordering.
Robert Earl is Founder of Earl Enterprises (Buca di Beppo, Earl of Sandwich, Bertucci’s, Mixology Grill & Lounge), Founder of Virtual Dining Concepts (Wing Squad), Co-Founder of Chicken Guy! Paul Wahlberg is Chef/Co-Owner of Wahlburgers, a casual dining restaurant and bar founded by the chef and his brothers Mark and Donnie.
Loyaltyprograms offer a rare win-win for restaurant operators and guests alike. 💡 According to the National Restaurant Association , 96% of restaurantgoers say that loyaltyprograms are a way to earn more "bang for their buck." Like most facets of the industry, restaurant loyalty is easier said than done.
Additional funding has been allocated for the Paycheck Protection Program (PPP ). “The post-COVID dining experience will no doubt be different. . “The post-COVID dining experience will no doubt be different. For more information, visit: sba.gov/paycheckprotection. According to Administrator of the U.S.
This edition of MRM Research Roundup features the latest facts and figures of restaurant operations, the state of business dining, and the mid-year gift card report. With most of their business reliant on dine-in visits, full service restaurants (FSR) bore the brunt of the COVID dine-in restrictions. foodservice industry.
The bar where you always feel welcome after a long day's work. Or the restaurant that always delivers on-time and throws in some extras. The ideal customer for your business is the one who comes back time and time again. When it comes to getting people in the door, it’s always easier to get someone back then to find brand-new customers.
The entire industry was forced to adopt a decade’s worth of delivery and curbside technology in a matter of months just to stay functional as consumers first battled lockdowns and later their own hesitancy to return to dining-in. The so-called Great Resignation has also taken a heavy tol l on the food service industry.
In addition to the emergence of indoor dining, it explores rising competition between fast food and fast casual restaurant brands with COVID restrictions loosening. . Fast food far outpaced fast casual and casual dining restaurants by more than 2X in the past month. ” Highlights from the report include: Fast Food. Drive-Thrus.
In this edition of MRM News Bites, we feature a webinar that looks into the future of restaurants, face pay, delivery robots, drone delivery and a new venture for MRM. The Main Course. "We always viewed a podcast as a natural extension of the MRM brand," said Executive Editor Barbara Castiglia. "When Creating a Face-Pay Network.
This was the top craving identified in the sixth wave of the Consumer Coronavirus Behavior research conducted by TheCustomer, Brand Keys, the New York-based brand loyalty and customer engagement consultancy, and Suzy, the on-demand research software platform. Those measures will continue in the future.”
Chris Adams, VP of Strategy, Oracle Food & Beverage. Predictive analytics, AI and ML streamline and expand the omnichannel dining experience – Restaurants have pivoted their businesses this year to greatly expand the digital dining experience, to a point where customers can interact however they want, whenever they want.
This edition of MRM Research Roundup features Canadian dining trends, American eating patterns, best and worst cities for burgers and pumpkin spice to the rescue. Dining Trends in Canada. Hiring Crisis Facts. That's because a whopping 85 percent of restaurant owners now report it’s very difficult to find the right help.
This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the dismal March restaurant sales, security, loyalty, trends and teen consumer behaviors. March Sales Decline. Same-store sales for restaurants dropped by 28.3 percent in March. ” Guest Counts Plummet as their Guests Shelter in Place.
Vetting dining room, bar, and kitchen staff over the next decade will require probing more during job interviews, seeking candidates with more responsible lifestyles, advanced educational aspirations, and other evidence of a disciplined, drug-free work ethic will become even more of an HR imperative. Christopher Baron of RedBaron Consulting.
Unique experiential opportunities will further enhance customer engagement, providing memorable moments beyond just the act of dining. Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2024. Read the first part, here.
Not everyone shows up, but for the majority who do, that's where our culture of trust, loyalty, and fun are built and solidified." According to the Auguste Escoffier School of Culinary Art , fast-casual eateries and fine-dining restaurants average between 10 and 40 employees. Do show gratitude in a personal way.
Additionally, as a result of the ongoing labor shortage, we anticipate more automated chatbots to support on-site team members and help streamline their work as well as operators looking for locations with smaller dine-in square footage in favor of adding more drive-thru lanes. Here are their insights. You order online and receive a code.
introduced its "Make It This Winter" platform, which offers a collection of resources, including one-on-one consultations with US Foods experts, informational webinars, new outdoor dining products, and updated online materials and tools for restaurant operators to tackle the ongoing challenges brought on by the COVID-19 pandemic. "With
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