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While overall interest in AI-driven restaurant features remains low, loyalty is increasingly influenced by personalized promotions, according to the Summer 2025 Consumer Trends Report from Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine.
Elevated Snacking Redefining snacking with creative flair and global influence, tapas and shareable boards will evolve in new directions such as Middle Eastern-inspired mezze platters, top photo. ” Guests will have the opportunity to experience many of these trends come to life at Kimpton restaurants and bars across the globe.
In the restaurant industry, advances in payment processing and payment technology are driving significant changes, influencing everything from customer experience and operational efficiency to revenue generation and security. According to Statista , the global online food delivery market size was valued at $151.5
But such is the world of giant quick-service and fast-casual business : Find interesting, “trendy,” flavorful ideas from any culture, dilute them into their most mass-marketable forms, and reap monetary gain without acknowledging the sources. billion in revenue and close to 2,500 locations as of 2018 , Chipotle’s influence is undeniable.
based diners who recently ordered from a QSR, fast-food or fast-casual chai also found that value is about more than just price. Guests are significantly pulling back their discretionary spending, which is directly influencing when, how, and what they choose to order at quick-service and fast-casual restaurants.
Creating pieces that look great in a casual or nightlife setting. Partnerships : Collaborating with influencers or loyal patrons to showcase merch in organic and engaging ways. Accessories : Hats, tote bags, and fun foam fingers that resonate with our audience and extend the bar’s social vibe.
Miami-based brand I Heart Fries teamed with Artist, Athlete, Activist, Celebrity Influencer Dylan Gonzalez to launch an international franchise expansion effort. Our partnership with an influencer makes our reach even bigger and more authentic. How important is social media promotion for the brand and guest engagement?
Sixty-one percent of delivery customers, 54 percent of quickservice patrons, and 41 percent of tableservice diners indicate that being part of a rewards program influences their dining choices. This is especially important to 90 percent of fine dining operators and 87 percent of casual dining operators.
Marketing trends, mobile data insights show that Gen Z has a considerable appetite for restaurants, clean eating, fast-casual, and exciting twists on healthy dining options. Insights from Gen Z data and behavior show that marketing opportunities for this group are far more influencer-driven than Millennials.
For casual dining habits at restaurants like Olive Garden: 56 percent said they ate at casual restaurants frequently or occasionally. 29 percent said they rarely ate at casual restaurants. More likely to occasionally eat at casual restaurants. When we asked about fast food: 29 percent said they eat fast food frequently.
They influence dining decisions, impact how and where your restaurant shows up online, and play a huge role in how your brand is perceived by people who havent placed an order yet. Local media outlets, food bloggers, and influencers often use review platforms to scout out new places to feature.
In contrast, if a vegan pop-up shop wants to evoke casual, light-hearted energy, it may feature pastel tones. Or, modern font typology can influence feelings of power, confidence, and style. Not only can color transform customers' moods and views of the restaurant overall, but it's also a great way to maximize interior design.
It needs to be visible to casual browsers who simply won’t take the time to download information that should be easily accessible. The Influencer Question. The rise of the “influencer” has seen a lot of criticism. Instead, look at macro-influencers. That needs to go. Restaurant Marketing in 2022.
Erling Wu-Bower, chef partner at Maxwells Trading in Chicago, describes his food as city food by city kids, a swirl of influences and fun that shouldnt resemble any sort of European tradition. Okay, so his menu still has Beginnings, which he says are more casual bites meant to be eaten with your hands and with a cocktail.
To say Sri Lanka has one cuisine ignores its deep culinary influences and strengths. The British also brought down South Indian laborers to work the plantations, and their descendants now form the Malaiyaha Tamil community in tea towns like Nuwara Eliya, where theres a strong South Indian influence at vegetarian-only restaurants.
The research stems from in-person chef interviews and a nationwide survey of more than 400 restaurant owners and operators spanning 47 states with respondents ranging from fine dining establishments to fast-casual venues, breweries, and caterers. "This Revenue growth in 2024 was largely driven by menu price adjustments.
Among the findings: Casual experiential dining appeals on many fronts to consumers of varying ages in different parts of the country looking for affordable culinary experiences. Chef driven fast casual restaurants feed consumers’ desires for high quality menu items delivered quickly and on the go.
At the same time, QSRs and fast casual establishments are turning to technology to improve operations and customer interactions as they continue to increase output. Better Order Accuracy Equals More Satisfied Customers If a customer has a good experience at a restaurant, it will influence their decision to return.
This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the National Restaurant Association's State of the Indusrty Report, food industry pressures, foodservice opportunities, influencer marketing, foot traffic analysis and the dining-out dollar. State of Influencer Marketing.
The data collected will help create future strategies to identify customer preferences influencing a company's sales and marketing strategies. We predict the rise of 'bougie' ingredients like caviar, lobster and truffle popping up at restaurants at more affordable prices and in more casual settings like fast casuals and QSRs.
In the short term, it’s QSR that will experience labor improvement, then fast-casual. Times have certainly changed for the everyday restaurant owner as hyper-connectivity and busy lifestyles continue to influence consumer behavior and where society eats. Restaurants will become increasingly casual.
Key customer factors that influence dining preferences, from demographics to behavior. Demographics help you define the basic characteristics of your target diners, giving you insight into who they are, what they can afford, and how their lifestyle influences their dining choices. Lets get started and find your target audience.
QSRs and fast casuals are right to innovate and add to the drive-thru lane, but the investment is only as good as the execution, according to consumers. 78 percent never or rarely change their order based on the suggestions made by the drive-thru operator, yet 61 percent are influenced by menu boards.
PART ONE: An Immigrant Nation Melting Pot: America was the land of opportunity and tens of thousands came to our shores, through Ellis Island, and stood at the gates of New York ready to become American and bring their ethnic influence the country’s profile.
When asked more specifically what type of restaurant they plan to visit for Valentine’s Day, nearly half of respondents indicated they would visit a casual restaurant, followed by fine dining establishments (35 percent). However: 41 percent said they planned to dine at home instead of dining out.
A quick scroll through your Instagram or Facebook feed and you’re sure to find both influencers and people you know standing in front of beautiful backdrops. Whether on an interior wall, ceiling, floor or on the restaurant’s exterior, murals make a great backdrop for social media check-ins and geotagging when guests arrive.
Limited-service restaurants (those in quick service and fast casual) had a sharp acceleration in their guest check growth, as consumers likely shifted to larger off-premise orders to feed multiple people at home. Fine dining and upscale casual were the worst performing segments during March based on same-store sales growth.
Thats the real power of successful restaurant brandingit influences what people expect, how much theyre willing to pay, and whether or not theyll tell their friends about it. Are you casual and playful? Ask yourself: Why does my restaurant exist beyond serving great food? Think of it as your restaurants personality in words.
Personalize the Customer Experience Dale Carnegie, author of How to Win Friends and Influence People , once said: A persons name is, to that person, the sweetest, most important sound in any language. Servers or managers can casually inquire, How was everything today? or Is there anything we can do better?
Its influence has created challenges, restructured social settings, and redefined meanings of common words and phrases. COVID-19 has indelibly changed every aspect of our lives.
We were entering the saturated fast-casual burger space and knew we needed to make an impact. Digging deeper, heat maps and dwell times show how guests interact with a space, influencing layout and service flow. One example is Harriet’s Hamburgers in Charlotte, NC, top photo.
The National Restaurant Association’s State of the Industry Report found 46 percent of family-dining and fine-dining restaurants added delivery options between March and December 2020, along with 44 percent of casual-dining and fast-casual restaurants. So what’s next? Will these habits stick?
Youre not at the mercy of an algorithm or fighting to get seen between cat videos and influencer dance trends. You can also train staff to mention sign-ups casually during checkout. Because a restaurant email list is an owned audience, meaning youre not renting space on someone elses platform.
When people search online to find a local business, they're usually ready to make a purchase and are more likely to become customers than those casually browsing the web or social media platforms. Reviews can affect your business's ranking on Google search results and influence customers' purchasing decisions.
If they take the risk of stepping outside their homes, diners look for more than casual, throw-away experiences. Restaurateurs don’t all have the skill set for social media; they’re not trained marketers, photographers, or influencers. Making a dining experience Instagrammable is an elusive task.
Groups of friends, cousins extending a birthday celebration, and solo diners matched the restaurant’s beach-casual vibe with relaxed clothing, statement accessories, and pops of color worthy of the season’s first 80-degree day. How did the restaurant influence what you decided to wear? I’m either super casual or all the way dressy.
Illustration by Bea Hayward Once a luxury reserved for posh dinners, fish roe has become the snack du jour at restaurants across the country — and it’s blurring the lines between casual and formal dining Caviar has gone on a journey over the past few years. At Ladder 4 Wine Bar in Detroit, you can add 28 grams of Kaluga caviar to hash browns.
“Immediately after the event the team meets to gather feedback and create a recap,” Kurt Pahlitzsch, Vice President of Casual Dining at Doherty Enterprises, franchisee of Chevys, told Modern Restaurant Management (MRM) magazine.
This sudden interest in food has led to the rise of social media influencer “foodies” whose star power rivals Food Network hosts. If your restaurant is fast casual and does a lot of business throughout the day (not just at dinner), EDDM might be the best list for you. Of all participants surveyed, around one-fifth (20.5
But mixed in with these are decades-old noodle stalls, casual curry shacks, legendary restaurants, and bustling markets — most of which can be reached on foot, a rarity in Thailand. The casual, almost rural atmosphere, low prices, and solid cooking may make you want to come back every day. A vendor at Cham-Cha Market, Phuket Town.
A Gallup study of casual dining customers found that those who are fully engaged with a restaurant make 56 percent more visits per month than actively disengaged customers.
Restaurateurs may very well look to expand beyond the typical pop up, food truck, festival or off-premises event to more interesting, intimate venues like social influencer kitchens, dining rooms and gardens. Fast casual will continue to shine as it has since the pandemic generating the highest asking prices in the marketplace.
Fine dining establishments may require staff to have in-depth knowledge of each dish, including wine pairings and ingredient sourcing, while a fast-casual restaurant may focus on quick service and consistent food prep. Let’s say you run a fast-casual restaurant.
Casual Dining Preferences Market Force Information unveiled a survey on casual dining preferences across the United States highlighting shifting trends influenced by economic factors and evolving consumer tastes. Read the full Summer Employment Forecast, which includes a state-by-state forecast of summer jobs, here.
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