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Merch with a Mission: Creating Brand Ambassadors

Modern Restaurant Management

"Merchandise is more than just a revenue stream — it’s a way to deepen the connection with your customers and expand your brand’s reach." Merchandise became a natural extension of this vision, offering customers a way to carry the brand with them and become ambassadors for the experience.

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2024 Outlook: Restaurant Trends and Challenges, Part One

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2024. As the return to office continues, we anticipate employers will jump on the latest food trends when deciding what to serve to create “office FOMO.”

2024 493
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MRM Research Roundup: Mid-April 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the dismal March restaurant sales, security, loyalty, trends and teen consumer behaviors. Fine dining and upscale casual were the worst performing segments during March based on same-store sales growth. March Sales Decline. percent in March.

2020 491
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Keeping Things Mellow for 50 Years

Modern Restaurant Management

. “With each new store, it’s like a new chapter in the Mellow story,” Anne Mejia, Senior VP Brand Development at Mellow Mushroom, told Modern Restaurant Management (MRM) magazine. “We completed a rebrand in November 2023 to solidify brand identity and jumpstart us into the next half-century.

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What Are We Wearing to Restaurants Now, Atlanta?

EATER

Groups of friends, cousins extending a birthday celebration, and solo diners matched the restaurant’s beach-casual vibe with relaxed clothing, statement accessories, and pops of color worthy of the season’s first 80-degree day. Brittany: The vibe is casual and fun, and I guess you could say that was our look today also.

Casual 288
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Alison Roman, Bon Appétit, and the Global Pantry Problem

EATER

It stemmed from a recent interview that Roman gave in which she criticized both minimalism icon Marie Kondo and cookbook author Chrissy Teigen for peddling branded merchandise, implying that they were sellouts — while discussing her own “capsule collection” of cooking tools, no less.

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MRM Franchise Feed: Sandwiches Up North and Taco John’s Gets Aggressive

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine's Franchise Feed offers a glimpse at what's new in the restaurant franchise and MUFSO environment. The drive-thru feature is a first for the fast casual brand, which has previously focused on eat-in cafés and kiosks. Allen Named CEO at Checkers & Rally's.

Franchise 305