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Catering and Event Planning Trends for 2020

Modern Restaurant Management

Wellness is a still a top trend in catered events for 2020. Caterers are going after green certifications and highlighting sustainable practices and products on their websites. This is also touted on websites, social media and proposals to clients as it can be a determining factor when choosing a caterer.

Events 558
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From Clutter to Connection: How Regional Tastes Drive Brand Success

Modern Restaurant Management

While specializing in a specific area of cuisine can be effective, designing a menu that offers a variety of dishes opens the door to new demographics, foot traffic and brand loyalty. This rigidity can stifle creativity and limit a restaurant’s appeal to a broader and more diverse range of customers.

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Optimizing Business Catering Opportunities

Modern Restaurant Management

With the post-pandemic return-to-office, business catering is in full swing. But business catering is a different beast requiring different menus, operations, and technology. What are the primary differences in business catering vs. party catering? Business catering is complex and high stakes.

Catering 221
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Key Strategies to Drive Catering Growth from Second-Generation Bojangles Franchisee

Modern Restaurant Management

As a proud, second-generation Bojangles franchisees at Georgia Foods, my family and I have tapped into a distinctive strategy that has boosted our profitability across our 41 Bojangles locations – catering. With industry data projecting the catering and food service sector to reach $477.3B

Catering 275
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What Does Lent Have to Do With Crispy Fish Sandwiches?

EATER

Ever since Lou Groen created the Filet-O-Fish in 1962 to ensure the heavily Catholic clientele at his Cincinnati McDonalds had something to eat during Lent, many beef-centric fast-food restaurants have offered some sort of limited edition seafood option to cater to Americans who observe. Its enough for fast-food restaurants to take notice.

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Value-Driven Messaging Fuels Increased Traffic

Modern Restaurant Management

"Also, leveraging demographic data to augment loyalty programs and special offers was a critical factor in successful campaigns." For example, closing poor-performing locations and opening new ones with convenience features such as drive-up windows that cater to e-commerce orders.

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How to Find the Target Market for Your Restaurant

ChowNow

Key demographic factors to consider: Age: Are you catering to college students, young professionals, families, or retirees? Key behavioral factors include: Dining Habits: Do they eat out frequently or only for special occasions? Are they catering to families, young professionals, or tourists? Whats Their Menu Like?

Marketing 195