Modern Restaurant Management

DECEMBER 22, 2021

While there is plenty of technology out there to optimize your establishment, one food service trend is becoming a mainstay: Internet of Things. Internet of Things, or IoT for short, lets one digital device communicate with multiple devices over an internet connection without human intervention. But where can you start?

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Modern Restaurant Management

MARCH 30, 2022

Restaurants are making use of workflow automation to increase efficiency in numerous ways inlcuding customer service automation and sales and marketing automation. Automating customer service tasks helps to improve the customer experience. Improving customer service. Improving customer service.

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Front of House Social Media Email Marketing Point of Sale 450

Modern Restaurant Management

DECEMBER 9, 2020

Restaurants across the country are adding and expanding their curbside services out of necessity, and consumers have started using them more, also out of necessity. The reason behind the combination of SMS and curbside pickup is simple: customers love texting. There is no physical contact with customers whatsoever.

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Email Marketing Online Ordering Food Safety Customer Service 533

Modern Restaurant Management

OCTOBER 11, 2022

While digital tools help solve these problems and open up a new world of marketing possibilities, they can also help brands create more personalized experiences, and therefore, a more meaningful relationship with their guests. These communications were heavy on discounts and had little brand voice or personality.

Social Media 542

Social Media Email Marketing Customer Experience Communication 542

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 508

Marketing Social Media Mobile Ordering Website Management 508

Modern Restaurant Management

APRIL 15, 2024

One of the most important parts of being a successful restaurant manager is having the ability to hear their customers’ concerns. However, it can sometimes take time to get customers to respond to surveys they're given. Customers can be lost to boredom or quit halfway if a survey is too long.

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Management Management Loyalty Program Social Media 490

Modern Restaurant Management

AUGUST 3, 2021

As we return to in-person dining across the country, restaurants are facing yet another challenge: delivering an exceptional customer experience (CX) for guests who come with high expectations after more than a year stuck at home. Consumers expect more in terms of atmosphere, service and memorable experiences. Here are some strategies.

Customer Experience 539

Customer Experience Email Marketing Social Media Online Ordering 539

Modern Restaurant Management

SEPTEMBER 27, 2021

Some leaders, including brands like Wingstop, Chipotle, Starbucks, and others, as a result of early investments in the digital customer experience, were already experiencing well-above-average digital sales numbers, and were much better prepared for what came next. Customer Engagement, Redefined. The Real Treasure: Customer Data.

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Mobile Ordering Email Marketing Online Ordering Website Management 496

Modern Restaurant Management

DECEMBER 4, 2023

Not much sours a customer’s perception of a restaurant as fast as unwieldy lines and long waits. Although management can’t always eliminate the wait for service entirely, they can use modern technology to set reliable wait time expectations from the start.

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Customer Experience Customer Service Technology Communication 506

Modern Restaurant Management

JULY 12, 2022

With deep roots in the restaurant industry, we’ve worked with our clients to test a number of strategies to take on Restaurant Week as an opportunity to attract new customers. The best solutions always put the focus on providing a fulfilling end-to-end experience for both your your customers and your staff.

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Loyalty Program Online Ordering Point of Sale Customer Experience 558

Modern Restaurant Management

OCTOBER 9, 2020

Brick-and-mortar businesses have thus had to adapt their marketing strategies in order to survive in the long run. Communicate, Communicate, Communicate. Once you have put those safety measures in place, make sure to let your customers know. Know Your Top Customers. Don’t Stop Marketing.

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Modern Restaurant Management

AUGUST 8, 2022

But one thing is a universal truth: Without customers at your tables you will fail. Customers come in many forms, so often the focus is on new customers, but the reality is that repeat, loyal customers are really the starting point. According to Cisco, 96 percent of customers prefer a business that offers free WiFi.

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Social Media Loyalty Program Email Marketing Point of Sale 468

Modern Restaurant Management

OCTOBER 1, 2020

Some have white-labeled those same delivery services for integration within their organizations, and others have built out programs for pick up or delivery entirely in house. In fact, almost half of the surveyed customers – 46 and 42 percent respectively – had utilized curbside or carry out during the earlier mentioned period.

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Delivery Loyalty Program Download Online Ordering 493

Modern Restaurant Management

JULY 1, 2021

In fact, tech solutions can directly spur customers to visit restaurants. Operators can also use SMS messaging to seamlessly communicate with diners about wait times and health and safety measures, provide more details about the experience, and offer personalized perks to guests. Connecting with Customers Beyond the Front Door.

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Dietary Restrictions Email Marketing Customer Experience Mobile Ordering 443

Modern Restaurant Management

JULY 8, 2024

The first step in building a successful loyalty program is understanding your customers. Hooters has done a great job of creating a community in stores over the past 40 years, and we knew that the foundation of our loyalty program needed to be based on research about our audience, the market and what motivates them to dine at our restaurants.

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Loyalty Program Customer Experience Customer Service Communication 467

Modern Restaurant Management

JULY 11, 2022

In today’s market, it seems that just about every restaurant is hiring. As a result, instead of overseeing customer service or reviewing sales, many managers lose time preparing for interviews and waiting for candidates who never arrive. Sometimes they’ve lost track of where they have applied. Reduce No-Shows.

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Modern Restaurant Management

JULY 16, 2024

. "Top performers are personalizing and using data to segment their customer database," Kristin Lynch, Senior Director of Restaurant Strategy for Paytronix Systems. "They "They are differentiating, delivering an emotional connection and recognizing their most valuable customers."

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Innovation Loyalty Program Email Marketing Customer Experience 492

Modern Restaurant Management

MAY 21, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. With less inventory and even fewer customers coming in, we recommend that you widen your margins and revamp your offerings. Offer Safe and Contact-Free Services.

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Social Media Food Safety Cash Management Customer Service 539

Modern Restaurant Management

MAY 1, 2023

Cybercriminals are increasingly targeting restaurants, seeking to steal sensitive customer data and disrupt business operations. First, they typically store significant customer and employee data, including names, addresses, and credit card information. Restaurants are attractive targets for cybercriminals for several reasons.

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Insurance Email Marketing Employee Relations Customer Experience 508

Modern Restaurant Management

MARCH 10, 2021

Customer segmentation should be a fundamental aspect of maintaining relationships and growing your customer base. Understanding Customer Segmentation. Technology and data are continually changing the landscape of the restaurant industry, altering how and where customers eat and how the industry operates at its utmost potential.

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Email Marketing Communication Small Business Customer Service 395

Modern Restaurant Management

JANUARY 22, 2024

But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? Businesses must remain ahead of the curve by checking all the correct boxes as customer tastes evolve at an unparalleled pace.

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Loyalty Program Mobile Ordering Dietary Restrictions Social Media 453

Modern Restaurant Management

OCTOBER 21, 2020

Raise your hand if your 2020 marketing plan included messaging about wearing a mask. And when it comes to those marketing plans, 2020’s lessons will, at least, provide good advice for 2021 and the years to come. Teaching is one of the themes when it comes to communicating through the pandemic. Still nothing? Be a Teacher.

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Modern Restaurant Management

JULY 22, 2022

For fast food and quick serve restaurants, nothing is more essential than providing high-quality food services to customers quickly. Right now, the restaurant industry has experienced rapid employee turnover and staffing shortages, which is impacting how recruiters are bringing on new talent for food service roles.

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Technology Recruiting Email Marketing Hiring 450

Modern Restaurant Management

DECEMBER 28, 2020

Two, there will continue to be pushback on high commission fees from third-party delivery services, and more and more restaurants will find that, given the commission-free alternatives, they simply don’t need them. And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond.

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Modern Restaurant Management

MARCH 23, 2020

Proactive marketing can be an effective tool for restaurants that can remain in operation during the COVID-19 crisis. As one way to help restaurants navigate this uncertain time, our team has created a short e-Book with marketing tips for restaurants. Among the highlights: Pickup Incentives. Bulk Is Best. Gift Cards. Get Creative.

Marketing 507

Marketing Back of House Employee Relations Social Media 507

Modern Restaurant Management

MAY 31, 2023

With so much potential revenue on the table, Father’s Day is a key holiday that restaurant owners and operators should pay attention to and find ways to amplify through marketing efforts. This starts by implementing innovative marketing tools to drive potential revenue.

Marketing 442

Marketing Email Marketing Online Ordering Specials 442

Modern Restaurant Management

JUNE 29, 2022

The secret to success on these platforms, however, lies less in the unique new dishes restaurants promote but rather in the customer data they are able to collect. When replicated across thousands of customers, restaurants can use this data to obtain a bird’s-eye view of their takeout and delivery operations.

Ordering 474

Ordering Online Ordering Email Marketing Seasonal Menu 474

Modern Restaurant Management

DECEMBER 21, 2020

We quickly pivoted to offer Family Meals To Go and have continued to expand our third-party delivery partnerships in key markets, which has contributed to our continued growth, even during one of the most difficult years on record for so many restaurants. Dennis Becker, CEO, Mobivity.

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Modern Restaurant Management

JUNE 1, 2021

Just a few short years ago, customers paid for their meals in cash or credit cards, orders were totaled on analog cash registers, and customers called restaurants to place orders over the landline phone. Customers don’t want to be bogged down with a massive library of food apps on their phone. The New Norm: Text to Order.

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Ordering Technology Mobile Ordering Online Ordering 450

Modern Restaurant Management

MAY 31, 2023

With so much potential revenue on the table, Father’s Day is a key holiday that restaurant owners and operators should pay attention to and find ways to amplify through marketing efforts. This starts by implementing innovative marketing tools to drive potential revenue.

Marketing 419

Marketing Email Marketing Online Ordering Specials 419

7 Shifts

DECEMBER 18, 2023

This keeps information from getting lost in the text and email shuffle. When customer complaints or employee concerns come up, each manager can get up to speed just by reading the log book. Employee communications tools When it comes to employee communications, texting and phone calls get the job done.

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Management Management Email Marketing Point of Sale 397

Modern Restaurant Management

APRIL 14, 2020

This new site is a one-stop hub of critical information for restaurants, employees, customers and industry partners. Hundreds of restaurants are already taking advantage of this offer in Cox markets nationwide, with presence in ads similar to this one from Pensacola that is running today.

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Online Ordering Back of House Customer Service Small Business 530

ChowNow

SEPTEMBER 26, 2024

Email marketing is a powerful tool to drive repeat orders and boost diner loyalty. Not only do the majority of customers like to be contacted by brands via email according to surveys , the average Return on Investment for email marketing is $36 for every dollar spent. Customer frequency.

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Email Marketing Marketing Loyalty Program Online Ordering 195

Modern Restaurant Management

APRIL 2, 2020

Rally for Restaurants is a grassroots movement built to support local restaurants and stimulate cash flow by encouraging consumers to order takeout and delivery so the foodservice community can count on the income to keep their businesses running. ” NCR wants to help its restaurant customers during this difficult time.

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Employee Relations Healthcare Online Ordering Customer Service 516

7 Shifts

DECEMBER 11, 2019

Clever marketing and strong branding from a restaurant’s corporate offices can boost sales for franchised restaurants. A lack of trust and communication between both parties worsens this cycle, with franchisees of worldwide restaurants like McDonald’s, Dominos, and Subway having very public disputes with their franchisors.

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Franchise Franchising Email Marketing Communication 435

Modern Restaurant Management

JANUARY 8, 2024

QSRs Shift Focus from Slow-Paced Dining to Swift, Transactional Experiences Quick Service Restaurants (QSRs) are reimagining their dining spaces to prioritize speed, convenience, and personalization over traditional, slow-paced dining experiences. Read the first part, here. For the second part, click here.

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2024 Loyalty Program Cash Management Customer Experience 539

ChowNow

FEBRUARY 12, 2021

Bringing your restaurant into the digital space not only builds credibility, it also helps attract more customers. In the age of COVID-19, when dine-in and foot traffic are limited, being online is vital to maintaining your engagement with customers and boosting your restaurant’s success. Engage with customers using Business Posts.

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Email Marketing Online Ordering Social Media Customer Service 370