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Your Guide To Restaurant Email Marketing In 2025

ChowNow

Email marketing might not be as flashy as social media marketing, but for restaurants, its possibly the most effective way to stay connected with customers. When used correctly, restaurant email marketing keeps your restaurant top of mind, turning occasional diners into loyal regulars.

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Here’s Why Your Restaurant Should Use SMS for Curbside Pickup

Modern Restaurant Management

Our 2020 SMS Marketing Report found that checking, sending, and answering text messages is the number way people spend this time. Emails can get caught in SPAM filters or get lost in the jungle that is a typical email inbox. After someone places an order, they receive an email confirmation and receipt.

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Why Takeout Is the Key to Restaurant Success (And How to Use It to Build Customer Loyalty)

ChowNow

To improve efficiency and ensure every order meets expectations, consider these strategies: Automate order management to reduce errors and streamline communication between your kitchen and front-of-house staff. One of the easiest and most effective ways to do this is email marketing.

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Teriyaki Madness: From Oops to Opportunity

Modern Restaurant Management

Teriyaki Madness (TMAD) had the "bowls" to admit they messed up and turned the mistake into a unique marketing opportunity. In late February, a marketing team member was training a coworker on how to send five winners of a “Free Bowls for a Year” drawing their notifications at once instead of one at a time.

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Delivery Is the Hot Topic, but Curbside Is Driving the Sales 

Modern Restaurant Management

Secondarily, how to streamline those customers and the various channels they arrive from into an email subscription, a loyalty program addition or an app downloaded for future marketing purposes. Instead, the question is how to shift operations internally to deliver on guest expectations as a primary interest.

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The Restaurant Operator’s Guide to Restaurant Apps in 2025

ChowNow

They help with reservations and table management, staff scheduling and time management, inventory tracking, rewards programs, automated marketing, and more. Many platforms also include built-in messaging features, making it easier for teams to communicate, trade shifts, and stay informed about important updates.

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Restaurant Marketing in the Coronavirus Era

Modern Restaurant Management

Proactive marketing can be an effective tool for restaurants that can remain in operation during the COVID-19 crisis. As one way to help restaurants navigate this uncertain time, our team has created a short e-Book with marketing tips for restaurants. Among the highlights: Pickup Incentives. Bulk Is Best. Rotating Pre-Fixed Menu.

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