Social Hospitality

AUGUST 25, 2019

When it comes to digital marketing for restaurants , there are various avenues to explore. C ustomer interaction points can range from mobile apps, third-party food aggregator apps, social media, and chat apps. But many small restaurants haven’t yet adopted emerging restaurant technology for customer communication.

Social Media 253

Social Media Mobile Ordering Email Marketing Website Management 253

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 203

Marketing Social Media Mobile Ordering Website Management 203

7 Shifts

MARCH 16, 2022

In order to deliver on both these accounts, it's critical to cultivate an environment where people — customers and staff alike — want to be. These incentivize employees to stick around and perform better in order to attain their bonus. Communicate Company Goals and Values. If they aren't, consider quarterly bonuses.

Front of House 370

Front of House Back of House Communication Customer Service 370

Modern Restaurant Management

FEBRUARY 9, 2021

This article includes some simple digital marketing strategies that restaurants can quickly implement ahead of the Valentine’s Day holiday. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place. This means fast-loading and easy to navigate on a phone while on the go.

Marketing 221

Marketing Email Marketing Website Management Social Media 221

7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. A mobile app in particular allows customers to create a profile, track their rewards, get exposed to the brand more frequently, and, most importantly, receive new offers.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. It combines different online and offline strategies to promote a restaurant and increase orders. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Optimize the website for mobile screens. Send Relevant Emails.

Marketing 203

Marketing Email Marketing Social Media SEO 203

Modern Restaurant Management

SEPTEMBER 27, 2021

Suddenly, the ability to engage customers digitally – to take orders via apps and websites, to fulfill orders via delivery and curbside pickup, all occurring “outside the four walls” – became existential. In March of 2020, the world changed. The results are profound.

Mobile Ordering 198

Mobile Ordering Email Marketing Online Ordering Website Management 198

Modern Restaurant Management

JANUARY 22, 2021

Marketing a restaurant looks completely different today than it did heading into 2020. Not only are marketers in the restaurant space facing the fallout of the pandemic, they are dealing with the implications of ever-increasing privacy concerns. One of the best places to meet your customers is in their email inbox.

Marketing 203

Marketing Email Marketing Loyalty Program Point of Sale 203

Modern Restaurant Management

DECEMBER 28, 2020

And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Restaurant owners are as busy as they’ve ever been, so they will look for marketing platforms that allow them to efficiently and effectively set their marketing campaigns, to drive traffic and growth without added effort.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Modern Restaurant Management

JANUARY 22, 2024

How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist. But precisely, how can you determine what customers want?

Loyalty Program 181

Loyalty Program Mobile Ordering Dietary Restrictions Social Media 181

Modern Restaurant Management

JUNE 1, 2021

Just a few short years ago, customers paid for their meals in cash or credit cards, orders were totaled on analog cash registers, and customers called restaurants to place orders over the landline phone. The New Norm: Text to Order. These solutions work in tandem, making it easier than ever for customers to order and pay.

Ordering 180

Ordering Technology Mobile Ordering Online Ordering 180

7 Shifts

DECEMBER 18, 2023

This keeps information from getting lost in the text and email shuffle. Employee communications tools When it comes to employee communications, texting and phone calls get the job done. Having a secure, business-centric communication tool allows you to share schedules and announcements instantly.

Management 195

Management Management Email Marketing Point of Sale 195

Modern Restaurant Management

JULY 1, 2021

Almost one in four Americans (22 percent) say that the ability to join a virtual waitlist before they arrive would convince them to dine in, while 17 percent noted that contactless ordering would inspire a visit.

Dietary Restrictions 177

Dietary Restrictions Email Marketing Customer Experience Mobile Ordering 177

Next Restaurants

JUNE 30, 2020

According to a report by marketing research firm Nielsen, there has been a 15% increase in social media app usage since the pandemic. So, save on your marketing budget and use social media marketing tools for best results on social media. . Eggslut informs customers that you can order their egg sandwiches on UberEats.

Social Media 164

Social Media Email Marketing Online Ordering Food Safety 164

Modern Restaurant Management

JULY 23, 2021

This is no surprise given that mobile has now become the restaurant industry standard, especially as the pandemic accelerated the need for digital ordering technologies. In 2020, Starbucks reported that nearly a quarter of all its orders in the U.S. Mobile engagement is extremely valuable for restaurants, as timing is critical.

Loyalty Program 223

Loyalty Program Mobile Ordering Download Email Marketing 223

7 Shifts

MARCH 10, 2022

7shifts provides a cloud-based team management and scheduling solution, allowing owners and managers to schedule restaurant employees , approve shift trades, and communicate with staff from one easy-to-use mobile app. Team Communication. Toast Order & Pay. Look no further than Toast Order & Pay. QuickBooks.

Management 195

Management Management Operations Point of Sale 195

Modern Restaurant Management

FEBRUARY 2, 2022

For example, a handheld POS device will allow you to turn tables faster, improve order accuracy, and speed up service. A kitchen display system (KDS) can significantly improve your operations by digitally routing orders to the kitchen and then tracking them. And that's not all. Go Digital. Don't forget QR codes.

Loyalty Program 197

Loyalty Program Online Ordering Social Media Mobile Ordering 197

Modern Restaurant Management

JUNE 24, 2020

Square is launching On-Demand Delivery for Square Online Store where sellers can dispatch a courier through delivery partners for orders placed directly on their website. This approach is often expensive because these platforms charge a commission to fulfill the delivery for each order. On-Demand Delivery for Square Online Store.

Guest Recovery 215

Guest Recovery Mobile Ordering Kitchen Safety Food Safety 215

Next Restaurants

SEPTEMBER 3, 2020

Optimize Your Restaurant’s Website for Mobile Access. Failure to fully optimize a website for mobile access is one of the biggest mistakes a web designer can do when it comes to eCommerce presentation. Mobile access recently overtook the computer and that gap is only going to grow as the years roll by. Simple Website Navigation.

Design 184

Design Loyalty Program Mobile Ordering Online Ordering 184

Modern Restaurant Management

APRIL 2, 2020

Toast's Rally for Restaurants initiative, uniting top brands across the technology and foodservice sectors in support of the foodservice community during the COVID-19 health crisis. Customers can also sign up on the website to receive email updates as new information is posted on the site. restaurants.

Healthcare 206

Healthcare Employee Relations Online Ordering Customer Service 206

Open for Business

NOVEMBER 21, 2022

Today’s tools are high-tech, user-friendly, and mobile so you don’t have to be physically in the restaurant to stay on top of the business. Communicate with guests. Better yet, it can send email and text confirmations without restaurant staff ever picking up the phone. Here’s an overview of what’s available. Quick links.

Technology 147

Technology Front of House Back of House Online Ordering 147

Modern Restaurant Management

SEPTEMBER 30, 2020

More than half of survey respondents said they will order more than usual, with only one in 10 saying less than usual. Followed (not surprisingly) by restaurants and delivery drivers following proper safety protocols, price, and ease of ordering from the restaurant. Most Important safety initiatives.

2020 189

2020 Mobile Ordering Guest Recovery Customer Service 189

Modern Restaurant Management

JANUARY 8, 2024

For example, there will be fewer human interactions when ordering takeaways during busy lunch hours, quick customer seating, or bill payments. – Corin Camenisch, Product Marketing Lead at SumUp 1 + 0 = 3: The New Math of Marketing!

2024 215

2024 Loyalty Program Cash Management Customer Experience 215

Restaurant Engine

APRIL 26, 2023

That’s because it’s one of the most critical marketing tactics you can utilize to grow your restaurant. With text messaging, you can do the following things to increase engagement: Notify customers when their pick-up orders are ready. Let customers text to place an order. Let diners know when their table is ready.

Email Marketing 105

Email Marketing Loyalty Program Social Media Mobile Ordering 105

Modern Restaurant Management

MAY 5, 2021

All markets within Texas experience negative trends in the week to April 17, following a week of positive trends to April 10. “With almost 40 million alcoholic drinks sold weekly in America’s casual dining chains, small $ gains per beverage order can very quickly add up to some serious revenue gains. Paytronix Systems, Inc.,

2021 196

2021 Coupons Loyalty Program Fast Casual 196

The Restaurant Times

JUNE 29, 2020

Despite the favorable dynamics, a proper cloud kitchen marketing plan is integral for ensuring business longevity. Your cloud kitchen brand might be serving top-quality food, but effective marketing is necessary to amplify your brand’s reach. How To Market Your Cloud Kitchen In Saudi Arabia. Create An Appealing Website.

Loyalty Program 98

Loyalty Program Email Marketing Marketing Mobile Ordering 98

Restaurant365

JANUARY 7, 2020

With unemployment hovering around 4% , today’s labor market is one of the toughest in three decades. The new tool many restaurants are turning to, in order to improve employee retention and engage with today’s modern workforce? Overview of How Employee Mobile Apps Have Improved Restaurant Management.

Mobile Ordering 120

Mobile Ordering Employee Relations Hiring Point of Sale 120

Deliverect

MARCH 4, 2021

In this interview JP Then, the founder of Slerp , an e-commerce platform and order management system for the UK hospitality sector, shares valuable tips and tricks for the modern omni-channel restaurant that wants to optimize their online sales channels. How has online and mobile ordering changed the restaurant industry?

Online Ordering 145

Online Ordering Mobile Ordering Email Marketing Website Management 145

Modern Restaurant Management

DECEMBER 21, 2020

We have also learned that our guests are willing to try new things and have really embraced our touchless ordering system as well as our new takeout offerings. We realized how important transparency and communication were this year, both with our staff and our customers, in order to make everyone feel comfortable and feel safe.

2020 197

2020 Kitchen Safety Food Safety Loyalty Program 197

Focus POS

SEPTEMBER 10, 2020

While it’s possible to get by on manual processes, these are outdated, and won’t give you proper tools you need in order to handle the competition. It can increase mobility within your restaurant, and more importantly, improve communication between systems and staff. Online ordering.

POS 97

POS Loyalty Program Email Marketing Mobile Ordering 97

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. In today’s world, that means their mobile devices. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing?

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

Restaurant365

JULY 24, 2020

Shelter-in-place orders, dine-in restrictions and diners’ hesitation to eat out have combined to prompt restaurants to shift their focus to takeout and delivery. Sometimes called a virtual restaurant, virtual kitchen or cloud kitchen, a ghost kitchen is a food-service business that serves customers exclusively through online orders.

Front of House 147

Front of House Online Ordering Kitchen Safety Customer Service 147

The Restaurant Times

JULY 31, 2020

According to research, the global cloud kitchen market is expected to reach USD 2.63 Therefore, apart from following the necessary operational processes in setting a cloud kitchen business, operators must adopt effective marketing strategies that will increase the overall sales and help retain customers. . Incentive Programs.

Loyalty Program 95

Loyalty Program Marketing Mobile Ordering Online Ordering 95

Perfect Daily Grind

APRIL 4, 2023

It’s fair to say that many specialty coffee brands base their marketing strategies around the idea that coffee consumers want to be more connected to farmers. You may also like our article on why more producers don’t market their own coffee. It’s an industry that was born from marketing, rather than consumer demand.”

Consumer Goods 144

Consumer Goods Sustainability Email Marketing Café 144

BNG Point of Sale

NOVEMBER 20, 2020

The answer lies in restaurant ordering systems. This easy add-on feature gives you the power to stay efficient while managing food orders, all the while providing a wealth of backend information to help you manage your restaurant teams for improved performance. What is a restaurant ordering system? Multiple methods for ordering.

POS 98

POS Ordering Online Ordering Mobile Ordering 98

Cheetah

MAY 1, 2020

Before the COVID-19 pandemic, restaurants that could afford it enjoyed the additional marketing and new customers outreach service these apps provided. Encourage Customers to Order Food Directly from Your Restaurant Customers are eager to support their favorite mom-and-pop restaurant by ordering takeout food.

Delivery 109

Delivery Food Mobile Ordering Insurance 109