Remove Communication Remove Influencer Remove Merchandise
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The Enduring Appeal of Signature Staples at QSRs and Beyond

Modern Restaurant Management

Consistency across all communication channels, from signage and advertising to social media and packaging, reinforces the unique selling points of a specific menu item, creating a cohesive brand experience that resonates with customers at every touchpoint. Founder stories are a great way to shed light on the origin of popular menu items.

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How I Got My Job: Designing NYC’s Coolest Restaurant Merch and Food Labels

EATER

My designs range from branding (logos, menus, merchandise) to physical assets (wallpapers, lighting, and events) to digital assets (social media, emails). When I started designing merchandise for brands, I really wanted to create something people would constantly want to wear and feel cool in. The second part of my job is design.

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How to Handle Temporary Restaurant Closure during COVID-19

7 Shifts

Consider things like merchandise sales, inventory sales, or private cooking lessons. How to communicate your COVID-19 restaurant closure. Whether you decide to close your restaurant partially or fully, it’s important to communicate your decision properly to staff and customers. We’ll talk about this more later on.

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How Martha Moments Creator Andrew Ritchie Built a Martha Stewart Community

EATER

The idea of creating my own online presence to celebrate Martha’s talent and influence came from a conversation with John Small, the creator of SaveMartha.com. I’ve been with Anthropologie for over a decade, sitting in numerous creative roles including visual merchandiser. Prison poked a hole in that perfect facade for many people.

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MRM Research Roundup: Mid-December 2020 Edition

Modern Restaurant Management

“It’s encouraging to see consumers continue to rally and support local businesses, with many planning to purchase merchandise, specialty items and gift cards as holiday gifts.” 22 percent of customers are looking to buy restaurant merchandise. 24 percent of people are interested in gifting signature sauces.

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Alison Roman, Bon Appétit, and the Global Pantry Problem

EATER

It stemmed from a recent interview that Roman gave in which she criticized both minimalism icon Marie Kondo and cookbook author Chrissy Teigen for peddling branded merchandise, implying that they were sellouts — while discussing her own “capsule collection” of cooking tools, no less. You cannot have influence without authority.

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Are specialty coffee shops becoming more common in airports?

Perfect Daily Grind

As well as beverages, coffee shops should also think about their retail products, such as whole bean coffee, merchandise, and brewing equipment. “A Ultimately, these factors will also influence staff training and store layout – especially with significantly smaller floor and counter space.

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