ChowNow

APRIL 4, 2025

Or a mixed bag of outdated info, unanswered complaints, and a few good reviews buried in the noise? What people say about your restaurant online carries real weight, but the good news is that with a little strategy and a lot of consistency, you can influence the conversation and grow a steady base of glowing good reviews.

Management 195

Management Management Social Media Online Ordering 195

Goliath Consulting

DECEMBER 7, 2021

Social media continues to be one of the best marketing channels of the century. Social media is an essential component of many brands’ marketing strategies. 90% of marketers say that social media marketing has increased their business exposure. Video content has been the most popular amongst consumers.

Social Media 243

Social Media Marketing Email Marketing 2022 243

7 Shifts

JULY 20, 2024

With over 5 billion people using social media globally, platforms like Facebook, Instagram, and TikTok have become necessary tools for businesses to reach customers. From introducing your restaurant to fulfilling orders, you can use social media to drive more traffic to your establishment, in-person and digitally.

Social Media 221

Social Media Customer Experience Seasonal Menu Customer Service 221

Modern Restaurant Management

DECEMBER 5, 2024

Today’s consumers are on the hunt for bold and unique flavor combinations that enhance their seasonal experiences. Taking Advantage of Limited-Time Offerings Seasonal flavors extend beyond mere calendar changes; they are driven by consumer desires for limited-time offerings (LTOs).

Seasonal Menu 221

Seasonal Menu Consumer Goods Customer Experience Social Media 221

Modern Restaurant Management

SEPTEMBER 16, 2020

“The good ol’ days” is a strong sentimental feeling. If they have outdoor dining and require all of their staff to wear masks and gloves, practicing social distancing in the restaurant, they should prominently display those things everywhere. Focus on joy and getting away from it all. Impressions are everything.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

Goliath Consulting

SEPTEMBER 6, 2021

It’s now the standard that business owners use social media to promote their businesses. Restaurant owners, especially, must be focused on marketing their products on social media. Social media is an important influence on a consumer’s buying decisions. Build your social media presence.

Social Media 243

Social Media Marketing Influencer Customer Service 243

EATER

FEBRUARY 17, 2023

From the creator fund to sponsored content and upstart new businesses seeking to capitalize on a newly massive social media following, influencers are cashing in. The power of parasocial relationships on platforms like TikTok is real — all of us “trust” the opinions of people we think are funny or who make good content.

Social Media 258

Social Media Influencer Food Kitchen Safety 258

Modern Restaurant Management

JULY 14, 2020

As a restaurant owner, social media is one of the cheapest and most-accessible ways to connect and engage with your diners—and drive more business through your virtual or real-life doors. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 539

Marketing Social Media Influencer Online Ordering 539

Modern Restaurant Management

FEBRUARY 18, 2020

A strong digital presence is a must to engage with these powerful young consumers to keep them coming back for more. According to the National Retail Federation’s Consumer Fall Review 2019, parents interviewed about the influence of their Gen Z children reported they have substantial influence over household purchases.

Marketing 523

Marketing Social Media Fast Casual Influencer 523

Modern Restaurant Management

DECEMBER 11, 2020

With the recent stay-at-home orders and kids out of school soon, more and more people will be home consuming content. Globally, consumers have moved much of their lives online. This is a great time to up your game in social media, blogs, and media placements on trending news topics. Media Is Looking for Content.

Social Media 539

Social Media Consumer Goods Online Ordering Leadership 539

Modern Restaurant Management

MAY 21, 2021

A restaurant is only as good as the team behind the scenes. Major social media networks like Google+ Communities, Facebook, and LinkedIn all give you the ability to create communities for your business. As an owner or manager, you’re already well aware that your team and your customers are the lifeblood of your enterprise.

Social Media 508

Social Media Customer Experience Email Marketing Online Ordering 508

Modern Restaurant Management

FEBRUARY 25, 2022

It’s not as technical as you might think, and it doesn’t have to be time-consuming either. Social media platforms will play just as significant a marketing role for restaurants in 2022. Today, consumers are empowered by tech, and it’s become an extension of them. The Importance of Instagram.

2022 531

2022 Marketing Email Marketing Social Media 531

ChowNow

FEBRUARY 12, 2025

Consumer behavior is constantly evolving. Today, customers rely on Google searches, online reviews, and social media to decide where to eat. Consumer insights: Beyond the basics, think about why people dine at your restaurant. Smart branding, digital marketing, and local engagement arent just extrastheyre survival tools.

2025 195

2025 Marketing Email Marketing Operations 195

Modern Restaurant Management

JANUARY 31, 2024

These genuine snapshots—when shared on social media—can help paint an authentic picture of your business, and create a powerful word-of-mouth effect. In today's content-saturated world, leveraging UGC not only enhances brand visibility, but also fosters a sense of community and trust among consumers.

Social Media 508

Social Media Email Marketing Influencer Customer Experience 508

ChowNow

FEBRUARY 28, 2025

Outside of your website, add your ordering link to your social media bios and posts (also, Stories if youre using Instagram). Social media: Create posts sharing the perks of your rewards program and how easy it is to use and earn. can boost traffic. Highlighting the deadlineOnly available this weekend!adds

Ordering 195

Ordering Email Marketing Social Media Online Ordering 195

Modern Restaurant Management

APRIL 8, 2020

There are many ways to engage and connect with consumers in these challenging times and we encourage business owners to take advantage of all of them. From social media, to your website to email and your Yelp page, there are endless opportunities to reach your audience with relevant and timely information.

Small Business 508

Small Business Social Media Consumer Goods Communication 508

Modern Restaurant Management

AUGUST 3, 2021

It used to be that restaurateurs could compete on the quality of their food, but with consumers having been deprived for so long, focusing on food alone would be a mistake. Consumers expect more in terms of atmosphere, service and memorable experiences. Create and/or cultivate your social media presence as well.

Customer Experience 539

Customer Experience Email Marketing Social Media Online Ordering 539

ChowNow

APRIL 11, 2025

Online reviews have become one of the most influential factors in how consumers choose where to eat, especially for independent restaurants. Its not just about good food anymoreits about trust, reputation, and visibility. Social proof shows youre legitimate People trust other people. Maybe skim a few photos?

Online Ordering 195

Online Ordering Social Media Customer Service Customer Experience 195

Modern Restaurant Management

APRIL 30, 2021

Consumers and customers have changed their behavior due to the events of the previous year. So it makes good business sense to revamp your marketing strategies. According to a survey, 77 percent of consumers are now more concerned with the hygiene protocols and safety methods of restaurants. Reach Out to Local Foodies.

Marketing 568

Marketing Food Safety Social Media Small Business 568

Modern Restaurant Management

NOVEMBER 25, 2019

Ignoring the Power of Social Media. When you refuse to promote your business with social media marketing, you're missing out on the significant impact that this can have for your restaurant. With the right kind of social media marketing, your restaurant can start to build a customer base through word of mouth.

Social Media 440

Social Media Marketing Customer Experience Consumer Goods 440

Modern Restaurant Management

NOVEMBER 24, 2020

Does your dining room layout need a social distance inspired layout? It’s a good time to make sure you’re accounting for potential effects of the pandemic as you create next year’s budget. Should you consider entering the food truck business?

Cash Management 576

Cash Management Social Media Seasonal Menu Food Truck 576

Modern Restaurant Management

JANUARY 10, 2023

Other social media platforms have rolled out vertical video formats to compete with TikTok, so you might as well use them. Developing a presence on multiple social apps helps users recognize your brand. Does Tik Tok provide a better opportunity than other social media? How does it differ?

Marketing 531

Marketing Social Media Small Business Cash Management 531

Modern Restaurant Management

SEPTEMBER 24, 2020

And more than 40 percent of US consumers are likely to go to the drive-through, get takeout or use delivery even when dine-in is allowed, according to Tork. And be sure to include napkins with every order to promote good hygiene. Make Takeout a Social Event. Find fun, visual ways to promote takeout on your social channels.

Coupons 596

Coupons Social Media Online Ordering Customer Experience 596

EATER

FEBRUARY 27, 2025

By the time you receive your steaming bag of burgers and fries, its possible that you havent actually spoken to any of the humans involved in preparing or serving the meal youre about to consume. This is especially true for younger consumers, many of whom view an app as a must.

Mobile Ordering 219

Mobile Ordering Loyalty Program Food Food Order 219

Modern Restaurant Management

JANUARY 4, 2023

44 percent of consumers are now purchasing up to three takeaways per week, in comparison to 42 percent prior to the increase in inflation. Overall, the Deliverect data exposes the top reason customers would order from a restaurant again is because of its good quality of food (52 percent). The survey found that in the U.S.,

Social Media 493

Social Media Delivery Consumer Goods Customer Experience 493

Modern Restaurant Management

NOVEMBER 18, 2020

Third party endorsements, like those from earned media, keep your name prominent during a recession or time of change. Additionally, contributing to your social media, blogs, and industry groups allows you to further build and develop relationships. Identifying your key audience is an important part of your strategic plan.

Social Media 563

Social Media Consumer Goods Events Education 563

Modern Restaurant Management

DECEMBER 31, 2024

Deploying training to enhance operators and guest experience is key, especially as restaurant operators expect continued shifts in consumer preferences and employee turnover challenges, with 39 percent of those surveyed seeing turnover in the 11 percent to 25 percent range. Cottage cheese had a social media-fueled renaissance.

Franchising 221

Franchising Franchise 2024 Mobile Ordering 221

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. To do so, you must have an optimized website and engaging social media profiles. Make sure to add a clear sign-up form to your website and promote it on your social media channels.

Book 195

Book Marketing Email Marketing Social Media 195

EATER

OCTOBER 31, 2024

But in the United States, bakers are increasingly applying real craft and attention to Mexican baked goods like conchas and a variety of pan dulce. Mexican baked goods in America have long lacked the same integrity as their sweet counterparts found in their origin country. Your local bakery probably has its roots in France.

Consumer Goods 317

Consumer Goods Customer Experience Social Media Take-out 317

Modern Restaurant Management

MAY 28, 2021

People like to share where they are, how good their food looks, and whether it lives up to the hype. Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media.

Social Media 546

Social Media Website Management Mobile Ordering Food Order 546

Modern Restaurant Management

OCTOBER 9, 2024

According to an 84.51° study, 74 percent of US consumers under 35 snack at least a few times daily. "With trends moving at the speed of social, brands need to move fast to be a part of buzzworthy conversations. . "Snacking "Now more than ever, consumers are seeking more value menu options.

Seasonal Menu 450

Seasonal Menu Consumer Goods Social Media Beverage 450

Modern Restaurant Management

JUNE 23, 2023

When the offering is perishable and consumers have seemingly infinite alternatives, why should they choose your restaurant versus another one down the street? Here’s a recipe for good brand stories: Authentic : Tell the story of why your brand exists. Memorable : Good stories elicit a reaction from your audience.

Franchise 450

Franchise Franchising Marketing Social Media 450

Modern Restaurant Management

FEBRUARY 17, 2022

Here are a few ideas for restaurant and bar owners to consider in an effort to continue to serve up good eats and top-tier service during the winter season. Keep Customers Informed on Social Media. It is key for restaurant and bars to use social media to communicate with their customers.

Social Media 474

Social Media Seasonal Menu Customer Service Consumer Goods 474

Modern Restaurant Management

APRIL 29, 2020

Joey Coiffi, top photo, CEO of The Salad House , a growing New Jersey-based fast casual franchise, discusses how their restaurants were able to quickly ramp up to help out, the impact of social media sharing as well as restaurant technology's role in giving back. How did you get the idea to contribute your food to hospitals?

Social Media 474

Social Media Front of House Back of House Fast Casual 474

Modern Restaurant Management

JUNE 18, 2020

The good news is that, as a restaurant owner, you've probably had to build up your reserves of these qualities already. The rapidly-shifting cultural and social trends are challenging for all types of business, but it can be particularly frustrating for established businesses that were enjoying success up until recent events.

Marketing 568

Marketing Social Media Email Marketing Innovation 568

Modern Restaurant Management

APRIL 22, 2024

Unfortunately, the very same convenience that has been extended to consumers has also opened the door for bad actors. First, reward programs turn physical goods into digital goods that are easy to move around, have no upper-value limit, and barely need monetization.

Food 508

Food Loyalty Program Consumer Goods Customer Experience 508

Modern Restaurant Management

JUNE 26, 2020

From share-worthy photos on Instagram to restaurant reviews on Facebook, social media platforms determine how the restaurants engage with the masses. Yes, not all videos and media platforms are the same – this is a lesson worth knowing. The latest tool to make a splash on the social media scene is TikTok.

Social Media 450

Social Media Entertainment Influencer Consumer Goods 450