Modern Restaurant Management

MARCH 23, 2020

Proactive marketing can be an effective tool for restaurants that can remain in operation during the COVID-19 crisis. As one way to help restaurants navigate this uncertain time, our team has created a short e-Book with marketing tips for restaurants. Among the highlights: Pickup Incentives. Prompt Future Visits. Bulk Is Best.

Marketing 507

Marketing Back of House Employee Relations Social Media 507

Modern Restaurant Management

OCTOBER 20, 2023

To attract customers while accommodating tightened budgets, restaurants should consider employing marketing strategies that leverage data-driven insights to tailor messaging according to consumer needs. However, to best promote potential discounts, they’ll need high-quality insights into what customers want.

Marketing 379

Marketing Loyalty Program Email Marketing Coupons 379

Modern Restaurant Management

DECEMBER 1, 2020

With new health and safety guidelines and constantly-evolving regulations, restaurant owners are faced with unique challenges to continue delivering a positive dining experience to customers. And while the pressures of the pandemic continue, customer loyalty can play a role in whether or not restaurants will sink or swim.

Loyalty Program 519

Loyalty Program Customer Experience Point of Sale Employee Relations 519

7 Shifts

AUGUST 18, 2024

You'll have late nights and have to work on weekends and public holidays The market is saturated with loads of competition. This could be a good choice if you find a business that is already established and has a loyal customer base. This document will outline your bar's concept, menu, marketing strategy, and financial projections.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

SEPTEMBER 12, 2024

Every restaurant’s mission is to get customers in the door and then keep them coming back for more. The recurring business these programs drive ultimately helps increase revenue while fostering customer loyalty. Locale: Consider the cultural identity of your restaurant’s location and the community ties customers may have.

Loyalty Program 447

Loyalty Program Merchandise Customer Service Customer Experience 447

ChowNow

FEBRUARY 12, 2021

Bringing your restaurant into the digital space not only builds credibility, it also helps attract more customers. In the age of COVID-19, when dine-in and foot traffic are limited, being online is vital to maintaining your engagement with customers and boosting your restaurant’s success. Engage with customers using Business Posts.

Email Marketing 370

Email Marketing Online Ordering Social Media Customer Service 370

Harbor Touch

MARCH 18, 2025

The next youre racing to keep inventory stocked while customers wait for tables. Whether youre a seasoned owner or just starting out, this advice will help you boost efficiency, keep your team motivated, and turn customers into regulars. Motivated teams deliver better service. That keeps customers coming back for more.

Management 148

Management Management Seasonal Menu Cash Management 148

7 Shifts

DECEMBER 11, 2019

Clever marketing and strong branding from a restaurant’s corporate offices can boost sales for franchised restaurants. Example: Quizno’s In 2009, Quizno’s decided to go head-to-head with Subway’s “Five Dollar Footlong” special, offering coupons to patrons for a free sandwich. However, with the highs usually come the lows.

Franchise 435

Franchise Franchising Email Marketing Communication 435

The Rail

AUGUST 4, 2022

With global restaurant brands gobbling up more of the market, it has become extremely challenging for small restaurants to compete and gain loyal customers. Thankfully, email marketing for restaurants can help you pull in your target customers ! Because it works.

Email Marketing 130

Email Marketing Marketing Online Ordering Loyalty Program 130

Modern Restaurant Management

JUNE 14, 2023

Gamification is rapidly changing how brands interact with customers during the restaurant experience. But what do you need to know about this tactic to achieve your business goals while driving meaningful customer connections? “Much of restaurant industry marketing is mired in a sea of sameness,” states Lobliner.

Loyalty Program 449

Loyalty Program Point of Sale Customer Experience Email Marketing 449

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Execution will play a pivotal role in building customer trust and ensuring today's diners remain loyal."

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

Modern Restaurant Management

APRIL 2, 2020

Any restaurant — Toast customer or not — can be listed on the site.Toast is committing up to $250,000 in matching contributions to World Central Kitchen and the Restaurant Workers’ Community Foundation. ” NCR wants to help its restaurant customers during this difficult time. restaurants.

Employee Relations 516

Employee Relations Healthcare Online Ordering Customer Service 516

Indoor Media

SEPTEMBER 30, 2020

While it’s very tempting to focus on digital marketing for your auto shop , don’t pass on tried and true methods like direct mail. ” Direct mail is an effective way for your auto shop coupons to be delivered to potential customers who may not see your digital presence. Exposure – Will your coupon be seen?

Coupons 148

Coupons Advertising Email Marketing Customer Service 148

ChowNow

NOVEMBER 11, 2020

These middleman platforms with millions of users lure restaurateurs with promises of big sales and countless new customers. In this blog, we’ll share strategies that will help you educate your customers on harmful commissions and incentivize them to order directly from you. . Engage customers intent on supporting local restaurants.

Ordering 345

Ordering Loyalty Program Online Ordering Mobile Ordering 345

Indoor Media

AUGUST 26, 2020

Auto repair email marketing is a great tool to help you do that. Capitalize on customers that already frequent your shop rather than trying to attract new customers that may come in for a cheap oil change but never return. Know and Segment Your Customers. Know and Segment Your Customers. Constant Contact.

Email Marketing 113

Email Marketing Marketing Loyalty Program Coupons 113

7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. Online ordering - Ditto.

Design 397

Design Online Ordering Social Media Mobile Ordering 397

Modern Restaurant Management

MAY 27, 2020

As workplaces, sports and entertainment venues, schools, colleges and universities, and other places of business begin to resume operations, Aramark developed customized plans to create safe and hygienic dining experiences for everyone the company serves. Expanded service offerings to best meet consumer needs. Motion sensors.

Food Safety 441

Food Safety Kitchen Safety Mobile Ordering Guest Recovery 441

Restaurant Business

DECEMBER 2, 2022

When consumers dine out, they choose where to go based on a number of factors—menu variety, value, the experience and service they get when they go to a certain place and more. Utilizing data to own the entire customer experience can help boost brand loyalty—and increase repeat visits—by enhancing the post-dining experience.

Customer Experience 246

Customer Experience Loyalty Program Email Marketing Customer Service 246

The Rail

AUGUST 28, 2024

By Nellia Melnyk, Contributor Relocating a restaurant to a new location is a serious event that, if not handled correctly, can negatively impact your business and customer loyalty. Managing this transition effectively is a must to ensure customer satisfaction and meet customer expectations.

Loyalty Program 219

Loyalty Program Customer Service Social Media Customer Experience 219

Restaurant Engine

NOVEMBER 11, 2020

According to one email service provider , email marketing outranks popular marketing tools like social media, SEO, and PPC advertising. This means email marketing for your restaurant is more important than ever. It helps you get promotions and events into the hands of your customers.

Email Marketing 96

Email Marketing Marketing Coupons Mobile Ordering 96

7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

7 Shifts

FEBRUARY 26, 2021

Native or first-party delivery doesn't rely on a separate service to take and send out orders. This comes with two huge advantages: high margins and owned customer data. Owning your customer and delivery data is invaluable. Owning your customer and delivery data is invaluable. There are generally two approaches.

Online Ordering 341

Online Ordering Ordering Customer Service Food Order 341

Indoor Media

JULY 11, 2020

Auto shop coupons are powerful tools to increase traffic, and more importantly, profits. An unmotivating offer, like 10% off, may not be enough to move customers to switch from their current provider or even be more appealing than your competitor down the street. Advertise Auto Shop Coupons at Your Local Grocery Store.

Coupons 120

Coupons Advertising Tip Distribution Customer Experience 120

7 Shifts

AUGUST 2, 2024

By tracking metrics like customer retention and employee turnover rate, contribution margin, and menu item profitability, restaurant managers can identify each area’s strengths and what areas need improvement. Table turnover rate The table turnover rate refers to the number of times you have served new customers at the same table.

Point of Sale 397

Point of Sale Inventory Seasonal Menu Cash Management 397

Modern Restaurant Management

JUNE 28, 2024

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features news on the impact of California's minimum wage, customer satisfaction, AI use in restaurants, popular cocktails and bathroom readiness. Customers are responding favorably to menu changes that offer more variety.

2024 294

2024 Mobile Ordering White Paper Customer Service 294

Focus POS

OCTOBER 1, 2020

Operating a restaurant requires a certain degree of understanding when it comes to customers. You need to be relevant, and to do that, you must be in touch with what customers want so that you can deliver on those expectations. Customers love loyalty programs. Believe it or not, this isn’t always easier said than done.

Loyalty Program 187

Loyalty Program Email Marketing Coupons Customer Service 187

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. However, discounting is rarely an effective strategy for developing regular customers, and can even end up hurting your business. DONALD BURNS: I find that people who use coupons are loyal only to the coupon.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

Touch Bistro

MAY 18, 2021

Few marketing channels are as effective as restaurant email marketing. A whopping 59% of people say that marketing emails influence their purchase decisions. And, email has proven to generate the highest return on investment of any marketing channel at $38 for every $1 spent. Download Now.

Email Marketing 97

Email Marketing Marketing Loyalty Program Mobile Ordering 97

ChowNow

JULY 3, 2024

A well-executed grand opening is a critical marketing tool and opportunity to start on the right foot and set your restaurant up for success. With this initiative and intention, you can create buzz, build a loyal customer base from the start and quickly establish your restaurant as a staple and favorite in your community.

Email Marketing 195

Email Marketing Social Media Customer Service Training 195

Restaurant Engine

MARCH 10, 2021

Coupons can bring in repeat customers to your restaurant. As a restaurant owner or manager, you want to drive new customers into your restaurant. You may also want to increase the loyalty and retention rate of your current customers. One option that hits both of those marketing goals is the restaurant coupon.

Coupons 80

Coupons Email Marketing Social Media Website Management 80

Modern Restaurant Management

DECEMBER 31, 2019

Substantial advantages in marketing, reduced labor costs, shared management costs, lower occupancy cost can be had in this model. A chicken sandwich and the impact it has had on how to market a product – see Popeye’s vs. Chick-fil-A. The global food delivery market is expected to grow to 11.4 Ghost Kitchens.

2020 345

2020 Kitchen Safety Consumer Goods Point of Sale 345

The Rail

NOVEMBER 11, 2022

Shining a light on local charities will help you gain loyal customers and help you get more positive reviews. Try swapping coupons or providing special deals together for customers. Hosting live local music every week is another great way to bring new customers in and help local artists in your community.

Social Media 264

Social Media Events Online Ordering Consumer Goods 264

Indoor Media

JANUARY 16, 2019

Which is why just about every restaurant either considers offering or actually runs special discounts through coupon advertising. Did you notice we said coupon advertising ? Whether you think of it this way or not, a coupon is actually an ad for your restaurant with an incentive attached. That’s right. Learn more.

Coupons 78

Coupons Advertising Email Marketing Seating 78

Indoor Media

FEBRUARY 5, 2021

A new focus on “shopping local” has helped keep customers returning to many salons, restaurants, and stores — but the pressure of competing with national brands remains daunting. It may seem like everywhere you look there’s an expensive marketing plan looming, but we have plenty of budget-friendly marketing tips for your small business.

Marketing 158

Marketing Email Marketing Advertising Reference 158

Restaurant Engine

JANUARY 8, 2025

Digital marketing is the key to your success in 2025. This makes it vital to improve your online presence and take advantage of the latest digital marketing trends. This helps you attract new customers, retain current ones, and remain competitive in your local market. Ultimately it encourages repeat visits.

2025 52

2025 Marketing Email Marketing Website Management 52

Indoor Media

OCTOBER 17, 2017

Groupon was a commercial darling in the early 2010s, and though its popularity has cooled over the years, it remains a consideration for restaurants and other local businesses that are looking to increase their customer base. Coupon advertising’s goal is the same: Offer value to draw customers. Sound familiar? How Each Works.

Coupons 78

Coupons Advertising Tip Distribution Consumer Goods 78