Modern Restaurant Management

JUNE 3, 2024

Enhancing Customer Retention Through Personalization As punch cards and physical coupons give way to digital interfaces in the restaurant industry, I'm reminded of a familiar trend seen in other industries. Armed with this knowledge, you can strategically offer coupons or special promotions during those occasions.

Loyalty Program 508

Loyalty Program Coupons Customer Experience Seasonal Menu 508

7 Shifts

AUGUST 18, 2024

You'll have late nights and have to work on weekends and public holidays The market is saturated with loads of competition. This document will outline your bar's concept, menu, marketing strategy, and financial projections. Sourcing the Right Equipment Your budget, target market, and concept will dictate your equipment needs.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

MAY 5, 2021

All markets within Texas experience negative trends in the week to April 17, following a week of positive trends to April 10. In CGA’s latest COVID-19 Impact study, it was found that 62 percent of American consumers had been out to Bars/Restaurants since their local market re-opened. The Appeal of Coupons and Discounts.

2021 490

2021 Coupons Loyalty Program Consumer Goods 490

ChowNow

FEBRUARY 12, 2021

By claiming a Business Page, you can also take advantage of Nextdoor’s free marketing tools. . This free marketing tool that allows you to communicate and engage with nearby patrons. . Recommendations act as social proof and easily facilitate word-of-mouth marketing. . Email Marketing Made Easy for Restaurants.

Email Marketing 370

Email Marketing Online Ordering Social Media Customer Service 370

7 Shifts

OCTOBER 9, 2020

According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. For example, Shopify’s app store lets you connect more than 90 CRMs and 600 marketing tools to your website.

Design 397

Design Online Ordering Social Media Mobile Ordering 397

The Rail

AUGUST 4, 2022

With global restaurant brands gobbling up more of the market, it has become extremely challenging for small restaurants to compete and gain loyal customers. Thankfully, email marketing for restaurants can help you pull in your target customers ! 3 Reasons You Should Consider Using Email Marketing for Your Restaurant.

Email Marketing 130

Email Marketing Marketing Online Ordering Loyalty Program 130

Restaurant Engine

DECEMBER 14, 2022

You can improve your bottom line by picking a few social media platforms to use and grow. According to one source, more than 75% of people make a purchase decision based on something they see on social media, and that holds true for restaurants. 1: Social Media is Valuable. 2: Social Media Drives Traffic.

Social Media 116

Social Media Email Marketing Coupons Customer Service 116

ChowNow

NOVEMBER 11, 2020

Encourage direct orders using your social media channels. Half of women and 44 percent of men said they would try a new restaurant if they had a coupon, according to Publishers Clearing House. Make sure to post your discount code on your social media page, in an email, and on your website. An added bonus?

Ordering 345

Ordering Loyalty Program Online Ordering Mobile Ordering 345

Harbor Touch

MARCH 18, 2025

Financial and Marketing Strategies 7. Market Smarter with Targeted Efforts Random ads drain cash. Kick off marketing for busy seasons early with discounts to draw crowdsthink a midweek special when traffic dips. Use customer lists from your records to email tailored offers. Social medias a goldmine for cheap reach.

Management 148

Management Management Seasonal Menu Cash Management 148

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Limited-service restaurants continue to be the clear winners in the market share battle within the leisure category.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

7 Shifts

JUNE 16, 2024

This is where being well-equipped with a fool-proof restaurant marketing plan comes in. After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

SpotOn

NOVEMBER 21, 2024

Use email and social media to promote gift cards and drive holiday sales. Grow your customer database The holidays are the perfect time to build your email list. Collect emails at every touchpoint, including reservations, loyalty sign-ups, digital receipts, and online orders. Gift card sales create instant revenue.

Loyalty Program 98

Loyalty Program Seasonal Menu Email Marketing Cash Management 98

Restaurant Engine

NOVEMBER 11, 2020

According to one email service provider , email marketing outranks popular marketing tools like social media, SEO, and PPC advertising. This means email marketing for your restaurant is more important than ever. Let’s look at the most effective email marketing subject lines for restaurants.

Email Marketing 96

Email Marketing Marketing Coupons Mobile Ordering 96

The Rail

AUGUST 28, 2024

Publications on the establishment's website, social networks, emails, and SMS notifications should contain detailed information about the date of the move, the new address, and any changes in the operation of the establishment. Creating buzz around your new location is the first step in a successful marketing campaign.

Loyalty Program 219

Loyalty Program Customer Service Social Media Customer Experience 219

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 221

Seating Email Marketing Marketing SEO 221

Restaurant Engine

JANUARY 13, 2021

Is social media marketing on the menu for your restaurant’s marketing plan? Not only are you responsible for staff, your menu, your customers, and keeping everything moving, you are responsible for marketing your restaurant in the best way possible. 3: Drive Email Sign-Ups. tweet this).

Social Media 98

Social Media Marketing Email Marketing Coupons 98

Indoor Media

JULY 11, 2020

Auto shop coupons are powerful tools to increase traffic, and more importantly, profits. Obviously, the more potential customers who receive your ad (and actually look at it) plays a huge factor in how many coupons will eventually be redeemed. In this article, we are going to look at the best placement for your coupons.

Coupons 120

Coupons Advertising Tip Distribution Customer Experience 120

7 Shifts

FEBRUARY 26, 2021

Add a direct delivery link to all your social media profiles and display it on your website loud and proud. With those logistics handled, “you can really just focus on the marketing and branding, connect with your guests, and running the kitchen," says Landers. Beyond the Order: Differentiation, Marketing, and Feedback ??

Online Ordering 341

Online Ordering Ordering Customer Service Food Order 341

Modern Restaurant Management

APRIL 2, 2020

Customers can also sign up on the website to receive email updates as new information is posted on the site. Customers can also continue to leverage the Company’s e-commerce portal SGProof.com in markets where available for online ordering and self-service. This includes great tips about how to use social media to advertise.

Employee Relations 516

Employee Relations Healthcare Online Ordering Customer Service 516

Restaurant Engine

NOVEMBER 23, 2022

With some creative social media marketing you can convert your followers. Did you know that social media influences more than 50% of diners ? With so many people looking for a place to eat, hunting for reviews, and trying to see what others are eating, social media is the perfect place for your restaurant.

Social Media 78

Social Media Coupons Email Marketing Online Ordering 78

Restaurant Engine

MARCH 10, 2021

Coupons can bring in repeat customers to your restaurant. One option that hits both of those marketing goals is the restaurant coupon. By offering current customers a “come-back” type of coupon, you help strengthen their loyalty. But you may be wondering, “Do coupons really help drive dining traffic?”.

Coupons 80

Coupons Email Marketing Social Media Website Management 80

The Rail

NOVEMBER 11, 2022

You can post photos on social media and share the story. Try swapping coupons or providing special deals together for customers. Create a winning email script to engage customers and shine a light on other businesses, offering exclusive deals and insight into new offerings each week.

Social Media 264

Social Media Events Online Ordering Consumer Goods 264

ChowNow

JULY 3, 2024

A well-executed grand opening is a critical marketing tool and opportunity to start on the right foot and set your restaurant up for success. Share Info on Social Media Use platforms like Instagram, Facebook and X to share the details of your grand opening. This will help you make the most of the grand opening and not overspend.

Email Marketing 195

Email Marketing Social Media Customer Service Training 195

7 Shifts

MAY 23, 2024

Of course, this doesn’t mean that yours has to be extra low—just be extra sure that they’re justified given your competitor’s menu and market fluctuations. In this digital age, good plating can serve as your marketing tool if customers love what they see, snap a photo, and upload it to social media.

Social Media 195

Social Media Loyalty Program Email Marketing Seasonal Menu 195

Modern Restaurant Management

JUNE 28, 2024

. “Both full-service and fast food restaurant customers are skewing a bit more toward higher income levels and college graduates,” says Forrest Morgeson, Associate Professor of Marketing at Michigan State University and Director of Research Emeritus at the ACSI.

2024 294

2024 Mobile Ordering White Paper Customer Service 294

Restaurant Engine

JANUARY 8, 2025

Digital marketing is the key to your success in 2025. This makes it vital to improve your online presence and take advantage of the latest digital marketing trends. This helps you attract new customers, retain current ones, and remain competitive in your local market.

2025 52

2025 Marketing Email Marketing Website Management 52

Touch Bistro

MAY 18, 2021

Few marketing channels are as effective as restaurant email marketing. A whopping 59% of people say that marketing emails influence their purchase decisions. And, email has proven to generate the highest return on investment of any marketing channel at $38 for every $1 spent. Download Now.

Email Marketing 97

Email Marketing Marketing Loyalty Program Mobile Ordering 97

Modern Restaurant Management

MAY 27, 2020

Aramark examined front and back of house processes to establish tailored playbooks for all of its businesses and market segments, leveraging innovative solutions, new service methods, and rigorous safety protocols. Posting appropriate signage and floor decals to encourage social distancing. Increasing grab-and-go meal options.

Food Safety 441

Food Safety Kitchen Safety Mobile Ordering Guest Recovery 441

Indoor Media

FEBRUARY 5, 2021

It may seem like everywhere you look there’s an expensive marketing plan looming, but we have plenty of budget-friendly marketing tips for your small business. Remember that many experts suggest spending somewhere from 5 to 10 percent of your annual revenue on marketing. Establish a Budget. Community Oriented Advertising.

Marketing 158

Marketing Email Marketing Advertising Reference 158

7 Shifts

AUGUST 2, 2024

Customer acquisition cost (CAC) CAC is used by restaurants to measure the effectiveness of their marketing efforts, whether they're advertising on social media or utilizing coupons, deals, and local print ads.

Point of Sale 397

Point of Sale Inventory Seasonal Menu Cash Management 397

Indoor Media

JANUARY 16, 2019

Which is why just about every restaurant either considers offering or actually runs special discounts through coupon advertising. Did you notice we said coupon advertising ? Whether you think of it this way or not, a coupon is actually an ad for your restaurant with an incentive attached. That’s right. Learn more.

Coupons 78

Coupons Advertising Email Marketing Seating 78

Buzztime Business

SEPTEMBER 26, 2023

Along the way, we whipped up some graphics you can totally use on Instagram, Facebook, in your emails…anywhere. On social media, you could run a “cutest mutt” contest: ask followers to submit pics of their pooches. Ask people to fill out a form with their first name and email (it’s an awesome way to build your email list).

Bar 157

Bar Social Media Email Marketing Seasonal Menu 157

The Rail

JUNE 10, 2022

The industry is competitive, so you must step up your marketing campaigns. Restaurant email marketing through newsletters is one of the best ways to market your business. The subject line on your email newsletter is the first thing your email subscribers see when they receive your emails.

Email Marketing 130

Email Marketing Coupons Social Media Events 130

Indoor Media

DECEMBER 30, 2020

From highlighting their best work to curating a confident social media presence, beauty insiders are often leading the way in smart, trendy advertising. Social media and email marketing can be a great way to lure past clients back in, but how do you get new customers through the door?

Coupons 78

Coupons Advertising Social Media Customer Service 78

The Rail

JUNE 4, 2024

By Eric Tress, Contributor When you talk about marketing in this era, people quickly think of social media marketing, content marketing, and search engine optimization (SEO), among other online marketing methods. Here’s your guide to restaurant marketing with direct mail.

Marketing 130

Marketing Email Marketing Restaurant Law Coupons 130

Indoor Media

JULY 12, 2021

The internet rules the world — people live on social media. In 2020, advertising media revenue worldwide was estimated at 578.08 It also looks like Cartvertising or coupon receipt advertising. How many promotional emails do you think people get a day? billion emails were sent every single day.

Advertising 148

Advertising Email Marketing Coupons Social Media 148

Restaurant Engine

SEPTEMBER 13, 2023

Social media is a place to be seen and build reputations, relationships, and engagement. With more than half of people today saying social media can influence their restaurant choice , it’s never been more important to build a presence on social media. Restaurant Web Design, Made Easy.

Social Media 59

Social Media Loyalty Program Email Marketing Website Management 59