Remove Coupons Remove Loyalty Program Remove Online Ordering
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Customer Experience in the Restaurant Industry: Reflections and Predictions through an AI Lens

Modern Restaurant Management

2024 was a year of experimentation with AI, with restaurants testing it on customer-facing interactions, like AI drive-thru ordering, with varying degrees of success. The 700+-store chain had a challenge with the amount of time it took to schedule an interview for a new applicant once the candidate had submitted their application online.

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Best Practices for Launching Online Ordering

Modern Restaurant Management

Some of those challenges, particularly for smaller, local restaurants, include implementing online ordering, creating a digital presence, and offering delivery for the first time. Even before current events arose, online ordering capabilities and digital touchpoints were becoming nearly ubiquitous.

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Taking Loyalty to the New Normal Level and Beyond

Modern Restaurant Management

Brands that have shifted to a more customer-centric approach have an understanding of loyalty as being earned and not sold. Loyalty programs are commonplace today, a necessity and important part of restaurant marketing strategy. What do these programs provide to an organization? Suzi Tripp. Expanding delivery methods.

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The Revolution of Loyalty: The Punch Card Goes Digital

Modern Restaurant Management

The evolution from paper punch cards to digital loyalty programs marks a significant progression in how restaurants engage with their guests. During my time in the ecommerce field, many online retailers faced similar challenges regarding customer retention. Digital loyalty programs extend beyond transactions.

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Beyond Menus: Creative QR Code Uses for Restaurants

Modern Restaurant Management

QR codes bridge the gap between online and offline customer experiences, offering valuable and necessary information that increases engagement. Up the personalization ante by providing QR code ordering. Give patrons several payment options when ordering through QR codes. Another option for personalization?

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Restaurants with Strong Brand Identities Captivate Gen Z

Modern Restaurant Management

Create a Strong Online Presence While platforms like Instagram and TikTok can generate buzz for a restaurant, many Gen Z customers are still looking to traditional platforms like Yelp and Google Maps when choosing a restaurant to visit; therefore, marketing strategies should focus on creating a strong online presence for the overall brand.

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Six Reasons Promo and Gift Cards Will Be Driving Restaurant Trends in 2022

Modern Restaurant Management

Online Ordering: How Gift Cards are an Essential Piece of the Process. As the public has gotten used to the prevalence of curbside pickup and delivery, restaurants who do not offer online ordering may find they are struggling more to generate business. Meet your customers where they are this year: online.

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