The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. CREDIBLY: What’s the main problem with a restaurant using coupons to attract customers? DONALD BURNS: I find that people who use coupons are loyal only to the coupon.

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Loyalty Program Coupons Seating Customer Experience 126

SpotOn

NOVEMBER 21, 2024

Make the reservation process easier While some people stay home for the holidays, others look for special experiences or want to go out for dinner in larger groups. When you have a reservation and waitlist platform , you can manage your unique experiences, reservations, and your waitlist all from just one place.

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Loyalty Program Seasonal Menu Email Marketing Cash Management 98

The Rail

AUGUST 28, 2024

They must be informed in advance about when and where you are moving so that they can plan their visit or reserve a table. You could come up with interesting offers such as discounts on the menu, free treats, or coupons for future visits. These types of promotions are effective in attracting attention to new establishments.

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Loyalty Program Customer Service Social Media Customer Experience 219

7 Shifts

JUNE 16, 2024

However, if you have very limited space and creating a function room doesn't seem feasible, you can allow your guests to book or reserve tables in advance if they're planning a huge celebration. One of the first things you should consider before offering coupons and discounts is your margins.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Modern Restaurant Management

SEPTEMBER 27, 2024

In addition, many diners will be on the lookout for early mealtime reservations, reflecting dining trends seen over the past several years. Nearly half (49 percent) of respondents will be seeking a reservation during the 4 to 6 p.m. early bird timeslot. Of those, 14 percent plan to book five or more weeks out.

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Food Truck Fast Casual 2024 Food 251

The Rail

NOVEMBER 11, 2022

Try swapping coupons or providing special deals together for customers. Have special reservations for chef-led dinners, vegetarian dinners, or other themed-dinners where local products are highlighted. Collaborate with other businesses and host events and campaigns that are mutually beneficial.

Social Media 264

Social Media Events Online Ordering Consumer Goods 264

Indoor Media

NOVEMBER 5, 2017

You have a book of reservations, and it’s standing room only. more…) The post 3 Restaurant Coupon Examples That Fill Seats appeared first on IndoorMedia. It’s 8:00 pm on a Friday night, and your restaurant is packed from the bar to your booths. Nothing is more satisfying for a restaurant owner than a bustling, busy Friday night.

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Coupons Seating Book Reservations 68

Indoor Media

FEBRUARY 15, 2021

The team tested concepts like “self-ordering kiosks” and “tabletop tablets” (neither of which turned out to be very important) against things like Wi-Fi and Online Reservation Books, which were two ideas that guests really did prioritize.

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Loyalty Program Email Marketing Advertising Small Business 148

7 Shifts

JUNE 4, 2021

In the restaurant industry, it can be applied to social media ads, local print advertising, coupons or deals, and more. Total New Customers , from your reservation tracking system. Customer acquisition cost is a metric used across all types of businesses to measure the effects of marketing efforts. Why is it important?

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Point of Sale Inventory Employee Relations Customer Service 416

The Rail

JUNE 10, 2022

You can even offer discounts on table reservations and give special gifts during upcoming events. Moreover, you can include coupons and gift cards in your newsletters to lace them with value for your customers. The coupons and gift cards are also great for measuring your conversion rate.

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Email Marketing Coupons Social Media Events 130

The Rail

JUNE 4, 2024

For instance, you can measure response rates and return on investment (ROI) by incorporating trackable elements like QR codes or unique coupon codes. Therefore, when sending out your restaurant menus, brochures, coupons, or loyalty cards , get everything right from the start. compared to email’s 0.12%.

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Marketing Email Marketing Restaurant Law Coupons 130

7 Shifts

SEPTEMBER 9, 2021

This could include a periodic newsletters or coupons and discounts to inspire prospective customers to visit and have a meal at your premises. Offer discounts and coupons. Once they sign up, send your subscribers a thank-you email for making reservations. Introduce your support team and their responsibilities.

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Email Marketing Marketing Seasonal Menu Coupons 195

Next Restaurants

SEPTEMBER 3, 2020

For example, a landing page on a restaurant website could aim to get visitors to book a table, buy a gift certificate, order delivery , or reserve the restaurant for their party. For example, you could offer discounts, free meals, beverages or desserts, and unique gifts and coupons for your returning customers.

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Design Loyalty Program Mobile Ordering Online Ordering 184

Bingage

FEBRUARY 3, 2022

2499/- On Valentine’s day, you can promote cashback & coupons like 20% off, 50% off and more. Do what is right for your business, train your staff, be real, don’t go for over reservations, try to give a better experience to customers and make their day special. You can start offering cashback on all purchases.

Marketing 98

Marketing Social Media Coupons Events 98

Restaurant Engine

NOVEMBER 23, 2022

In addition, you might consider offering them a welcome coupon to your restaurant. This might be something like a 10% off coupon or a free appetizer. After they provide this information, you automatically send them the coupon. During this time, you could also send them to your website for a coupon for your new dish.

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Social Media Coupons Email Marketing Online Ordering 78

The Restaurant Times

JULY 13, 2020

For example, on a customer’s birthday or anniversary, restaurants can send out gift coupons, promote customized offers, or offer a comp meal to alleviate the guest experience. . In order to increase engagement rates, it’s advisable to offer some incentives such as exclusive coupons, promotional deals, etc. .

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Loyalty Program Email Marketing Online Ordering Social Media 90

Restaurant Engine

MAY 22, 2024

3: Offer Prix Fixe Meals You can also reserve a portion of your menu where you feature a prix fixe meal. Then, on their birthday or even their half-birthday, send them a coupon for a free appetizer, side, or dessert. You can also offer them comeback coupons periodically, where you surprise them with a discount or free item.

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Loyalty Program Email Marketing Coupons Online Ordering 108

Indoor Media

APRIL 29, 2021

However, even before the pandemic, fewer and fewer millennials were spending their money in restaurants and instead choosing take out over brick & mortar reservations. If you’re still skeptical, the Pew Research Center recently reported that the millennial generation is spending about $600 billion annually.

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Social Media Advertising Coupons Customer Service 78

Cheetah

OCTOBER 22, 2020

Reservation Systems Can Boost Your Marketing. Some of the leading reservation systems recently added new features to adapt to Covid-19. OpenTable launched a grocery store feature that allows shoppers to reserve a shopping time slot. A key part of your reopening marketing strategy should be to address these concerns.

Marketing 78

Marketing Loyalty Program Social Media Email Marketing 78

Lavu

FEBRUARY 3, 2020

You can load in these emails contact information, or links to your menu and online reservations pages. . When someone has made a reservation or made an online food order, set up a “Thank you” autoresponder that confirms your customer’s recent actions. Include links to your online reservations page and special menu. Unsubscribes.

Email Marketing 78

Email Marketing Point of Sale Online Ordering Seasonal Menu 78

Restaurant365

JANUARY 27, 2022

Reservation confirmation emails. Local weekly coupon books. Loyalty cards. Restaurant walls. Restaurant door. To-go packaging. Google My Business profile. Your website. On-site TV screen. Printed menu. Payment receipt. Incorporating menu engineering into QR code menus.

Mobile Ordering 148

Mobile Ordering Social Media Customer Experience Online Ordering 148

Touch Bistro

JULY 15, 2021

and adding a reservation or online ordering widget. Use Restaurant Reservation Apps. More and more customers use restaurant reservation apps like TouchBistro Reservations when deciding where to eat out – in fact, 4 in ten tables served are tables booked through a reservation. Wix, Squarespace, etc.),

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Open for Business

JUNE 27, 2023

In fact, loyalty programs date back to at least the Great Depression, when Betty Crocker asked customers to save their cake-mix box tops and send them back to the company in exchange for money-saving coupons for their products. Getting that initial reservation on the books is only the first step.

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Loyalty Program Point of Sale Mobile Ordering Customer Service 78

Touch Bistro

JULY 26, 2021

Conduct market research – ask customers what they want specials they would want to see on the menu and what kinds of coupons would entice them to come in. If you plan on offering live music, encourage customers to make reservations so that you can know how many guests you’ll need to accommodate. Not sure what to serve?

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Specials 2021 Seasonal Menu Email Marketing 99

Restaurant Engine

APRIL 26, 2023

Have customers make reservations through text. Your incentives might include complimentary appetizers or desserts, coupons, birthday freebies, or discounts for a number of repeat visits. Let diners know when their table is ready. Tell them about specials and discounts. Showcase new product offerings.

Email Marketing 105

Email Marketing Loyalty Program Social Media Mobile Ordering 105

Next Restaurants

FEBRUARY 5, 2020

Your directory listing page should also include maps to your locations, contact information, reviews, posts, photos and videos, reservation widgets and more – all to put your business at the top of everyone’s list. You can create attractive coupons and vouchers to generate interest in your visitors with PosterMyWall. Conclusion.

Loyalty Program 78

Loyalty Program Social Media Food Truck Coupons 78

7 Shifts

NOVEMBER 1, 2022

Dozens of companies provide high-quality drag-and-drop templates with all the tools you need to take reservations and online orders. A few ways to utilize direct mail are: Sending flyers or coupons to homes in your target market—this works well for a grand opening. Creating an SEO-optimized website. Is my menu accessible and legible?

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Seating Email Marketing Marketing SEO 221

Restaurant365

NOVEMBER 26, 2019

These apps combine menus, reservations, order placement for takeout or delivery, and other useful features onto mobile—where your customers already are. Apps can help you promote reward programs using targeted coupons and special deals. With the dining experience increasingly mobile, mobile apps are becoming powerful marketing tools.

2020 117

2020 Management Management Mobile Ordering 117

Lavu

DECEMBER 16, 2019

being notified or view discounts or specials. perusing the menus or their favorite orders. providing links to your social media or review pages. allowing table reservations. ordering food before arriving or for pickup. Include some fun promotions and refresh content on regular basis, such as quarterly or monthly.

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Loyalty Program Customer Service Point of Sale Mobile Ordering 78

Restaurant Engine

FEBRUARY 9, 2022

You can also remind them to come back if they haven’t visited in a while with a come-back coupon. In many apps, they can even include reservation preferences. One more way you can benefit is by reminding them to spend a little more to reach their next loyalty reward. An App Increases Your Visibility.

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Loyalty Program Mobile Ordering Social Media Online Ordering 84

Open for Business

APRIL 3, 2023

Promotion This P covers anything you do to attract guests, including: Digital marketing Paid advertising PR campaigns Organic marketing Promotion is how you reach your potential guests to let them know about your restaurant and why they must book a reservation. These are just a few channels to consider for your marketing strategy.

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Marketing Email Marketing Social Media Online Ordering 78

Touch Bistro

MAY 26, 2021

A restaurant reservations system that helps you fill tables in advance. A restaurant reservations system helps you manage all your bookings digitally so you can reduce those dreaded no-shows and ensure you’re maximizing all your available tables – something that’s especially important on a busy holiday like July 4th.

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Specials 2021 Merchandise Mobile Ordering 111

Gourmet Marketing

SEPTEMBER 23, 2021

Get your restaurant on coupon websites. Coupon websites are a surprisingly good way to get more people to notice your restaurant. You can run timed promotions by offering discounts on your most popular dishes and providing coupons to various websites. Have an online reservation tool. Source: [link] (CC0).

Marketing 61

Marketing 2021 Social Media Website Management 61

Restaurant Engine

MARCH 23, 2022

3: Customers Want Coupons. Your customer want a restaurant app that features exclusive coupons just for them. 4: Customers Want Reservation Options. They want to pull their cellphones out and easily and quickly make a reservation at your restaurant. Restaurant apps are all about convenience for your customers.

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Loyalty Program Online Ordering Customer Experience Mobile Ordering 64

Buzztime Business

MAY 3, 2023

Ask nearby businesses if they’d like to include coupons or offers, too. Father’s Day Deal: Try Mother’s Day promotions that encourage guests to book future reservations – on the spot. Print out a few lines of epic Mother’s Day poetry to go with each rose. Include a free dessert or appetizer voucher.

Back of House 88

Back of House Social Media Certification Small Business 88

Touch Bistro

MAY 18, 2021

Or are you reserved and elegant? For example, Bruegger’s Bagels sends subscribers a coupon for a free bagel with cream cheese in the welcome email for its newsletter. If you use a restaurant reservation system or loyalty program, you can easily request diner feedback via email. What is your atmosphere? Menu Updates.

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Email Marketing Marketing Loyalty Program Mobile Ordering 97

Buzztime Business

NOVEMBER 21, 2023

Start spreading the word that your restaurant welcomes holiday party reservations! They can drop off coupons to receptionists that include an offer – like a $50 gift card – for whomever books the holiday party. Drive reservations and promote events that will happen during the slowest time of the year in this biz: January and February.

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Marketing Seasonal Menu Brewery Small Business 78