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MRM Research Roundup: End-of-April 2021 Edition

Modern Restaurant Management

The Appeal of Coupons and Discounts. Vericast offered for proprietary survey findings related to consumer sentiment around the use of coupons and discounts. Additionally, 9 in 10 plan to use a coupon or discount in the next six months for grocery (70 percent), restaurants/dining (64 percent) and beauty/grooming (37 percent).

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7 Restaurant Employee Contest Ideas to Boost Sales and Engagement

7 Shifts

Engage Your Team With Contests Grow your social following There is no underestimating the value of a solid email list or troop of social media followers for your restaurant’s bottom line. Bigger suppliers like beverage distributors often have access to special events like concerts or sporting events. A combination gift!

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Owning a Bar: Everything You Need to Know

7 Shifts

Alternatively, you could opt for a common bar type such as a neighborhood, specialty, brewpub, or sports bar. Sports bars are a popular choice, as they offer a fun and festive atmosphere for watching games and enjoying drinks with friends. They should also be outgoing and able to socialize with customers.

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Takeout For Good and Menus Go Tech

Modern Restaurant Management

As workplaces, sports and entertainment venues, schools, colleges and universities, and other places of business begin to resume operations, Aramark developed customized plans to create safe and hygienic dining experiences for everyone the company serves. Posting appropriate signage and floor decals to encourage social distancing.

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Spring Break Travel is in the Forecast: How to Attract Tourists to Your Restaurant

Restaurant365

Be sure that you post online, in social media, and in clearly visible signs outside and inside your facility that your employees are taking all necessary precautions to ensure the customers’ safety. Some airport information desks and car rental offices are open to passing on coupons to travelers, so be sure to check with yours.

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4 Tips For Setting Your Marketing Budget

Indoor Media

Remember that whether or not you decide to move into social media marketing, your competitors will. According to a research report released in 2019, most restaurants polled admitted to paying for social media ads, with 53% also paying to participate in community, charity, or event sponsorships.

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The Anatomy of a Good Coupon Ad: What to Include and What to Avoid

Indoor Media

Realizing he’s made a huge mistake, Rick rushes back to the restaurant to call his Marketing Consultant, ask for forgiveness, and get his coupon advertising campaign back on track. . To be effective, a coupon advertisement must have a compelling and profitable offer, displayed in a way that is eye-catching and easy-to-read.

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