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Top Tips to Show Appreciation for Your Employees This Year

Modern Restaurant Management

Not every employee wants a bottle of wine or a coupon but rather some time off or even just shout outs for accomplishments. Some examples include the boss’ parking spot, coupons, wine or company merchandise. Some moments of recognition call for a party or special event.

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Using Location-Based Advertising with Text Message Marketing

Modern Restaurant Management

You can see whether people you’ve messaged open ads right away, claim coupons, call your store or pay an in-person or virtual visit. As soon as you walk into the lobby, your phone would ping with coupons valid for use on snacks during your visit. Perhaps location A is offering one special and location B has a different special.

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Tips for Keeping Restaurants Afloat as COVID Cases Spike

Modern Restaurant Management

Promo Codes and Coupons – Offering unique promo codes to new and returning customers or for special events like birthdays and anniversaries can be a great opportunity to get customers excited about their next order.

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Why Restaurants Need an ‘Always On’ Approach to Marketing

Modern Restaurant Management

Then, layer on seasonal promotions and specials that help boost sales during slower seasons." Utilizing customer data stored in a restaurant’s POS system can help you better understand your customers’ ordering habits and create promotions and coupons based on their favorite menu items and ordering history.

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Six Happy Hour Promotion Ideas to Boost Sales

Modern Restaurant Management

Make a Special Menu, Don't Include Everyday Things. To do that, you can collaborate with your chef to come up with some happy hour specials that are both delicious and unique. So, it's important to make sure that your happy hour specials are truly appealing from the price point of view as well.

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Boost Your Restaurant Brand with Social Media

Modern Restaurant Management

This could be demonstrations from your chef, a tour of your new private dining room, candid shots of guests enjoying the patio and fire pit, or vibrant photos of that night’s seafood special. It’s not enough to post. You also need to engage. Now that you have everyone’s attention, how will you use your time in the spotlight?

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The Rise of Exclusivity: VIP vs Traditional Discounting

Modern Restaurant Management

Exclusivity can offer as much or more traction as a traditional coupon or discount, with far less impact to a brand’s P&L. Exclusivity can offer as much or more traction as a traditional coupon or discount, with far less impact to a brand’s P&L. Exclusivity can apply to more than just menu items.