Modern Restaurant Management

DECEMBER 1, 2020

Especially today, as customers become accustomed to new dine-in protocols, take-out options and longer wait times due to capacity limitations, restaurant owners must go above and beyond to make their customers feel comfortable and welcome. Important to note is the timely need for easy take-out options.

Loyalty Program 519

Loyalty Program Customer Experience Point of Sale Employee Relations 519

Modern Restaurant Management

OCTOBER 2, 2024

Restaurant brands should take advantage of increased foot traffic by collecting and analyzing patterns in consumer dining behavior. Analyzing and acting on consumer data allows brands to provide personalized coupons, offer promotions during lower foot traffic times and build a data-driven loyalty strategy even after the promotions are done.

Loyalty Program 449

Loyalty Program Mobile Ordering Coupons Customer Experience 449

Modern Restaurant Management

JUNE 17, 2020

When the data sits with a marketplace, they could then start sending a restaurant’s customers coupons to different restaurants…the competition. The mere convenience of restaurant delivery is not something many people will be willing to part with, even once it becomes safer to be out in public. Data is everything.

Delivery 490

Delivery Pricing Front of House Online Ordering 490

Modern Restaurant Management

JULY 16, 2020

All it takes is an Internet connection, a bit of marketing savvy, and these expert tips. With annual digital coupon redemptions set to hit a staggering $91 billion by 2022 , sending discounts to your social media followers could be a huge hit. Know Your Audience Members — And Their Preferred Platform.

Social Media 505

Social Media Coupons Download Entertainment 505

Modern Restaurant Management

JULY 21, 2020

Having already adjusted to the rise of takeout and delivery, now restaurants are figuring out how to reopen for dine-in service while navigating social distancing and other health guidelines. But we have already seen how signs and banners have helped communicate take out services over the past few months.

Marketing 520

Marketing Mobile Ordering Food Safety Communication 520

Indoor Media

AUGUST 8, 2020

Simple, classic, effective – the oil change coupon is a slick way into your customer’s heart! Oil change coupons can be used in all kinds of coupon advertising – paid social media ads, direct mail postcards, and grocery store receipts. 3 Reasons Oil Change Coupons Are So Effective. How to Calculate Coupon Profitability.

Coupons 158

Coupons Advertising Customer Service Point of Sale 158

Modern Restaurant Management

NOVEMBER 3, 2022

To help you out, here's what this SEO expert has to say. But you’re missing out on a ton of opportunity if you’re not asking your customers for a review of your product or service. But you’re missing out on a ton of opportunity if you’re not asking your customers for a review of your product or service.

Email Marketing 508

Email Marketing Customer Service Website Management Customer Experience 508

Modern Restaurant Management

NOVEMBER 3, 2020

PDFs can be viewed on guests’ smartphones and other personal devices or on sanitized tablets provided by the restaurant (although awkwardly, plus they can quickly go out of date and don’t do much for your brand). Beyond safety, this saves on printing costs and keeps all those disposable menus out of landfills.

Front of House 547

Front of House Certification Back of House Menu 547

Modern Restaurant Management

AUGUST 19, 2022

Fortunately, there are steps you can take to make your franchise restaurant a mainstay of your community. Three out of every 10 restaurants have more than one location, and many operators turn to franchising for expansion, the National Restaurant Association reported. At least seven out of every 10 Americans use social media regularly.

Franchise 492

Franchise Franchising Social Media Loyalty Program 492

Modern Restaurant Management

NOVEMBER 7, 2022

Our findings confirmed that customers would “trade out” due to steep price increases, as noted below. Coupon use is up among all generations, with younger generations actively looking for a deal, in contrast to older generations, who are more passive seekers. Take advantage of loyalty programs.

Pricing 508

Pricing Loyalty Program Point of Sale 2023 508

Modern Restaurant Management

APRIL 22, 2024

To learn what restaurants need to know to better protect themselves from fraud, Modern Restaurant Manangement (MRM) magazine reached out to Doriel Abrahams , Principal Technologist at Forter. Without giving out too many specifics that might encourage bad actors, what are some common frauds restaurants experience?

Food 508

Food Loyalty Program Consumer Goods Customer Experience 508

Modern Restaurant Management

MARCH 27, 2024

Those who go the extra mile by offering a free dessert on a customer's birthday or giving a flower to each table on Valentine’s Day can ensure that an establishment stands out and is remembered for a patron’s next big occasion. Punch cards, coupons, point systems, and even exclusive products can keep customers coming back.

Customer Service 474

Customer Service Loyalty Program Customer Experience Employee Relations 474

Modern Restaurant Management

JANUARY 12, 2022

While promotions and free benefits are a major draw for customers, loyalty programs go way beyond a 10-percent off coupon on your birthday. In many cases, customers are coming back to restaurants to eat on-site, but larger scale take-out, curbside, app, and other changes that accelerated in the pandemic show no signs of slowing down.

Loyalty Program 544

Loyalty Program Customer Experience Social Media Online Ordering 544

Modern Restaurant Management

MAY 8, 2020

Marketing messaging must shift to encouraging already loyal customers to come out for contactless access to food, drive-through speediness or free delivery charges. Moving beyond one-upmanship competitive marketing for consumer traffic, QSR brands must figure out creative ways to up the frequency that consumers will choose them.

Marketing 442

Marketing Franchise Franchising Social Media 442

Modern Restaurant Management

MARCH 23, 2020

With each delivery and/or pickup order it’s a good idea to include a coupon or gift card that can be used in the future only during a dine-in visit. Customers may not feel like dining out right now, but many people still are searching for ways to support their favorite local businesses. Prompt Future Visits. Gift Cards.

Marketing 507

Marketing Back of House Employee Relations Social Media 507

Indoor Media

SEPTEMBER 30, 2020

” Direct mail is an effective way for your auto shop coupons to be delivered to potential customers who may not see your digital presence. To succeed in the direct mail space, you need to find a reliable service that will deliver your auto shop coupons to customer mailboxes. Exposure – Will your coupon be seen?

Coupons 148

Coupons Advertising Email Marketing Customer Service 148

Indoor Media

JULY 11, 2020

Auto shop coupons are powerful tools to increase traffic, and more importantly, profits. Obviously, the more potential customers who receive your ad (and actually look at it) plays a huge factor in how many coupons will eventually be redeemed. In this article, we are going to look at the best placement for your coupons.

Coupons 120

Coupons Advertising Tip Distribution Customer Experience 120

EATER

FEBRUARY 27, 2025

Its all there for the taking. They also, of course, have access to your order history and the times you most frequently swing through the drive-thru, and can use that data to figure out how to market to you. They can monitor your messages, your app activity, your location, your financial and personal information.

Mobile Ordering 250

Mobile Ordering Loyalty Program Food Food Order 250

7 Shifts

AUGUST 18, 2024

You also need to be prepared to deal with any challenges that come with taking over an existing business. It's essential to have a well-thought-out business plan before starting a new bar as it will help you secure financing, attract investors, and ensure that your business is successful.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

OCTOBER 24, 2023

This is especially true when taking into consideration that only about half of consumers say they know where they want to order from when using delivery services, while 42 percent say they browse through the options available in delivery platforms before deciding where to order from.

Ordering 493

Ordering Online Ordering Loyalty Program Customer Experience 493

Modern Restaurant Management

APRIL 13, 2021

Once you understand your customers needs it will involve creating an offering that can be compelling for them to take action. Some examples of offers and features you should consider include: Easy-to-claim coupons your user can claim by coming into your store. Creating a Compelling Offer and Utilizing Features to Drive Visits.

Advertising 491

Advertising Mobile Ordering Website Management Customer Service 491

Modern Restaurant Management

SEPTEMBER 12, 2024

But as loyalty programs become more common and competition grows fiercer, standing out is harder than ever. By adopting a data-driven approach and personalized strategies, your loyalty program can truly stand out. Let’s take the refrigerator magnet, for example.

Loyalty Program 447

Loyalty Program Merchandise Customer Service Customer Experience 447

Modern Restaurant Management

OCTOBER 6, 2022

Since most happy hours take place during the week, you can use them as an opportunity to draw in people who might not normally come out to your establishment. If you really want to stand out, get creative with your cocktails. This will help you improve the menu to keep the crowd all week along. Get Creative with Your Cocktails.

Loyalty Program 508

Loyalty Program Social Media Point of Sale Customer Experience 508

Indoor Media

JANUARY 18, 2021

If you’re wary of coupon advertising — don’t be. Coupon advertising is one of the easiest ways to get new customers in the door and promote brand familiarity. Whether you’re a new business in your area or just trying to excite your regulars all over again, coupons can be a great way to reach out.

Coupons 148

Coupons Advertising Point of Sale Customer Service 148

7 Shifts

DECEMBER 11, 2019

A lack of communication can take a serious toll on franchise owners, particularly in the realm of finances. Example: Quizno’s In 2009, Quizno’s decided to go head-to-head with Subway’s “Five Dollar Footlong” special, offering coupons to patrons for a free sandwich. Restaurants that franchise tend not to own many locations as a company.

Franchise 435

Franchise Franchising Email Marketing Communication 435

Modern Restaurant Management

OCTOBER 23, 2020

With a thorough and well thought out training plan. They should also know to watch out for a customer crossing their arms mid-conversation as it may be a sign that they are becoming irritated or unhappy. Can they comp a customer’s meal, offer a coupon or gift certificate, free dessert? Give Them the FAQs.

Communication 446

Communication Training Dietary Restrictions Customer Service 446

Indoor Media

MARCH 11, 2021

Today, whether you’re running a print ad or advertising through an online platform — you’re going to want to design the best dry cleaning coupons possible. Coupons are one of the easiest promotions to keep track of because customers must turn them in to take advantage of your special. Why Use Coupons?

Coupons 148

Coupons Design Advertising Loyalty Program 148

Indoor Media

SEPTEMBER 2, 2020

Have you ever thought about posting your auto repair coupons online? If you’ve done even a little bit of research, you’ve probably noticed that few coupon sites accommodate small businesses. Coupons.com , RetailMeNot.com , and the like primarily distribute coupons for consumer packaged goods and big-box retailers.

Coupons 109

Coupons Advertising Small Business Customer Experience 109

Modern Restaurant Management

APRIL 15, 2020

As more restaurants focus their undivided attention on their off-premise offerings and guests adapt their consumption to this new environment, plus some of the government relief measures take effect, some small improvements may lie ahead.” Two-thirds (66 percent) of consumers say they have ordered take-out/delivery in the past 2 weeks.

2020 491

2020 Point of Sale Fast Casual Online Ordering 491

Modern Restaurant Management

AUGUST 2, 2021

With our survey results in mind, there are four definitive ways for marketers to generate authentic customer engagement: use messaging that conveys forward momentum, promote health and safety measures, demonstrate a social conscience and take advantage of in-store retail with promotions and experiences.”

2021 450

2021 Point of Sale Equipment 2019 450

Modern Restaurant Management

FEBRUARY 17, 2022

But there are some to watch out for. You could also consider creating a customer empathy map to figure out exactly what kinds of rewards would make your customers happiest. Some people have a mental budget that they allocate per week or month to eating out. Not that Classy. Gamification does not scream Classy. Points Cards.

Point of Sale 471

Point of Sale Social Media Online Ordering Food Order 471

7 Shifts

DECEMBER 8, 2020

Adapting to Take-Out With many dining rooms closed due to COVID-19 restrictions at the time of this writing, you can take this idea and adapt it to take-out menus. Whoever could sell the most bottles by the end of week got to take one home. Combine a gift card with a shift coupon or a supplier gift.

Front of House 370

Front of House Social Media Employee Relations Back of House 370

Modern Restaurant Management

AUGUST 17, 2020

The survey found that 59 percent of US and 47 percent of UK consumers plan to dine-out as soon as they are able. But while limited dining options are available, people have shown an increased desire to help out independent restaurants. Mixed take-out bag. Can't touch this.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

The Restaurant Coach University

MARCH 2, 2017

When business is slow, many restaurants turn to discounts and coupons in order to get more people through the door. CREDIBLY: What’s the main problem with a restaurant using coupons to attract customers? DONALD BURNS: I find that people who use coupons are loyal only to the coupon.

Loyalty Program 126

Loyalty Program Coupons Seating Customer Experience 126

Modern Restaurant Management

DECEMBER 2, 2019

With data showing that 65 percent of gift card recipients spend approximately 38 percent more than the face value of their cards, restaurant brands should be taking action to optimize their gift card programs for the holiday season. Seek Out Third-Party Distribution Networks.

Point of Sale 341

Point of Sale Email Marketing Loyalty Program Mobile Ordering 341

Indoor Media

OCTOBER 25, 2021

One of the most popular ways is through coupons. Coupons can bring in new customers and retain your existing client base. They can be a powerful tool in reaching out to your target market. Well-designed and adequately crafted coupons can increase your business’ revenue and create more loyal customers.

Coupons 78

Coupons Social Media Advertising Customer Service 78

ChowNow

FEBRUARY 12, 2021

By claiming a Business Page, you can also take advantage of Nextdoor’s free marketing tools. . Reviews or recommendations are powerful tools when it comes to getting the word out about your restaurant. Share this link on your website, social media accounts, and email campaigns to get the word out about your restaurant.

Email Marketing 370

Email Marketing Online Ordering Social Media Customer Service 370