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Do Coupons Really Help Drive Dining Traffic?

Restaurant Engine

Coupons can bring in repeat customers to your restaurant. As a restaurant owner or manager, you want to drive new customers into your restaurant. One option that hits both of those marketing goals is the restaurant coupon. By offering current customers a “come-back” type of coupon, you help strengthen their loyalty.

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Owning a Bar: Everything You Need to Know

7 Shifts

Specialty bars focus on a particular type of drink or theme, such as wine bars or cigar bars, but can be much more expensive to manage. Hiring a Strong Team You'll need a manager, bartenders, waiters, and security. People love coupons because they allow them to try something they might not have otherwise tried.

Bar 370
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34 Restaurant Marketing Ideas: How To Market Your Restaurant in 2024

7 Shifts

Restaurant marketing strategies combine online and offline techniques to help managers create a strong brand identity, attract new customers, retain old diners, promote their restaurants, and ultimately increase revenue. One of the first things you should consider before offering coupons and discounts is your margins.

Marketing 195
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Why Restaurants Need an ‘Always On’ Approach to Marketing

Modern Restaurant Management

"It’s important to think long term," HungerRush's SVP of Marketing Shannon Chirone told Modern Restaurant Management (MRM) magazine. "Cutting You can track metrics like average ticket value and how many new customers you gained from a new coupon campaign, etc.

Marketing 188
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The Ultimate Guide to Local Restaurant Marketing 2025

7 Shifts

Make sure that your restaurant's name, address, phone number, and website are correct and consistent across all platforms. Add local keywords throughout your website as well, from the homepage, menu page, and contact page with relevant location-based phrases. Include your restaurant's name, address, phone number, and website.

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How To Post Auto Shop Deals on Groupon – Plus 3 Things To Watch For

Indoor Media

The coupon giant boasts some significant benefits — targeted, local ads — but many users have seen its pitfalls. Groupon is a website that allows businesses to promote coupons through their website and email list. This coupon advertising program is available for all types of businesses – big and small.

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Restaurant Marketing Has Evolved: Unlock the Preferences of the Modern Customer

Modern Restaurant Management

This creates an opportunity for restaurants to bite into market share by enticing a budget-sensitive customer base with incentives like coupons and loyalty programs. Some of the most valuable insights for restaurants are found in general operations data, customer data and website data.

Marketing 197