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With 59 percent of customers hanging up after calling in and waiting for a minute or less, according to Linga, restaurants are missing out on a lot of business. The average restaurant operating a sit-down dining experience can miss 15-30 percent of incoming calls on average, with that number possibly being even higher during busy hours.
As digital transactions become ubiquitous, businesses across all sectors are embracing innovations that reshape the way they interact with customers. The simplicity and convenience of these payment methods will boost customer satisfaction and increase revenue by reducing checkout hesitation and encouraging higher spending.
Businesses have been forced to pivot away from on-premises dining to offer on-line ordering and take-out services. While some had well established services already in place, others have had to start from nothing to provide these capabilities. Many restaurants have set themselves apart by offering exceptional personalized service.
It’s the perfect season for experimenting with new menu items that align with previous seasonal trends. Delve into previous POS data to see which dishes your customers were steering towards during the lead up to Christmas.
As we return to in-person dining across the country, restaurants are facing yet another challenge: delivering an exceptional customerexperience (CX) for guests who come with high expectations after more than a year stuck at home. The entire dining experience has changed in the wake of the pandemic. Here are some strategies.
Widespread Adoption of Technology Solutions in Food Service In 2025, the food service industry will increasingly leverage technology for waste tracking and diversion. – Frenchie Audette, VP of Food Service at Divert In 2024, the restaurant industry continued to adjust to changes sparked by 2020.
They must also focus on creating memorable experiences for customers at every touchpoint. 60% of guests who have a positive experience are likely to dine at a restaurant more frequently. Knowing these customerexperience factors can help you create a positive and welcoming environment that will keep guests coming back for more.
Not much sours a customer’s perception of a restaurant as fast as unwieldy lines and long waits. Although management can’t always eliminate the wait for service entirely, they can use modern technology to set reliable wait time expectations from the start.
No longer are customers relying solely on traditional keyword-based searches for terms like “restaurant near me”; instead, they’re using natural, conversational language to find exactly what they want. Customers often browse Instagram for aesthetic appeal and real-time updates before deciding where to dine.
In the dynamic and ever-evolving restaurant industry, culinary experiences are shaping customer preferences. After all, this business is all about people with customers at the forefront of decisions being made. So how do you thrive in a customer-driven competitive market? The industry is projected to reach $1.2
By Leo Clarke, Contributor More so now than ever before, restaurant guests are looking for an experience when eating out, rather than just a satisfying meal. A huge part of this experience is the customerservice they receive at every contact point within the restaurant – and even after they’ve left.
You may serve the best food on the block, but if your restaurant doesn't match its dishes with plausible customerservice, your customers may never come back. That's why it's important to provide an outstanding dining experience from the second your customer's enter your restaurant, till the moment they leave.
Nowadays, running a successful restaurant takes more than great food and good service. With 90% of diners checking a restaurant online before visiting, you also need a strong online presence to attract and boost reservations. If your website isn’t optimized for mobile, you could be losing out on potential customers.
“Through expansive experiences that inspire our guests paired with the ambiance of the space and the food on the plate, we’re setting new standards for the industry and creating truly spectacular moments for all who enter our restaurants and bars.”
This holiday season, 67 percent of diners are seeking more than standard reservations, with themed holiday meals (44 percent) and multi-course feasts (39 percent) being the most popular options, according to a survey from Tock. Nearly half (49 percent) of respondents will be seeking a reservation during the 4 to 6 p.m.
Convenience and a wide range of options have emerged as key purchasing drivers, providing significant opportunities for innovation to ensure more inclusive and seamless payment experiences. Verticalized, Personalized Payments Catering to diverse customer preferences is critical in today’s market.
What was once a gradual process turned into a rapid transformation, permanently reshaping how restaurants operate and interact with customers. Customers have now fully embraced the benefits of using restaurant technology, and to keep up with guests evolving expectations, the tech industry is growing at an incredible rate.
If your business isnt keeping up with the changes, you risk falling behind and not meeting modern customer expectations. For operators, restaurant apps mean higher sales, greater customer retention, and smoother day-to-day operations. Beyond mobile ordering, restaurant apps support operations in ways that were never available before.
But maintaining compliance is about more than reducing legal risk and the subsequent costs: it’s crucial to creating a better experience for both employees and customers. To promote a good employee experience as well as a healthy bottom line, compliance must be more accurate and efficient.
For a deeper dive into brand messaging, strategy, and authenticity, creating unified guest experiences, and the orchestration of physical and experiential touchpoints, Modern Restaurant Management (MRM) magazine reached out to The Plaid Penguin’s Founder and Sir Idea Man Joe Haubenhofer. A strong restaurant brand goes beyond a logo.
"These tariffs could deeply affect the food service and hospitality industries on both sides of the border," Alex Thalassinos, President of Silverware POS, one of the first tech providers dedicated to Canada’s hospitality industry, told Modern Restaurant Management (MRM) magazine. AI is also boosting staff productivity.
From managing reservations at the host stand or firing orders straight to the kitchen from table side, tablets are changing the way restaurants run. Its going to get dropped, splashed with sauce, and maybe knocked off the bar by a customers pursethats just part of the deal.
"Our findings show that while traditional expectations around food quality, service, and ambiance remain steady, technology has emerged as a pivotal area of focus," Carly Fink, president of Provoke Insights, told MRM. "Guests, " Nearly half of Americans are planning to celebrate the holidays at a restaurant.
AI is no longer just a buzzword, its a reality that is reshaping how restaurants operate, interact with customers, and make decisions. From automating routine tasks to enhancing customerexperiences, AI is revolutionizing the restaurant industry in ways that were unimaginable just a few years ago.
Restaurants will focus on creating story-driven dining experiences, harnessing technology and local partnerships to deepen emotional engagement with guests, according to the "2024 State of the Industry: Future of In-Restaurant Dining" report by Incisiv in collaboration with Toshiba Global Commerce Solutions.
Bad reviews can come from anywhere and stay on the internet for thousands of potential customers to see. Not responding to negative reviews tells potential customers that you don't care about your reputation and your customers. Acknowledge peccadillos both large and small and thank the customer for their feedback.
By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Customers have more choices, higher expectations, and countless ways to discover (or overlook) your restaurant.
Implementing a proactive holiday security plan ensures the safety of your staff, customers, and business. Strengthen Cybersecurity Holiday promotions often drive an increase in credit card transactions and online reservations, putting data security in the spotlight. Their visible presence also reassures customers and employees alike.
Whether someones deciding where to make a reservation or who gets their lunch order, what others say about you online carries real weight. When diners see dozensif not hundredsof strangers vouching for your food, service, and atmosphere, it creates instant credibility in the decision-making process.
As the impact of the pandemic wanes, restaurant owners should evaluate the contactless service options they implemented to keep customers and staff safe to see how they can help drive sales. To go contactless, customers scanned a small black and white square called a QR code on their mobile device to see a digital copy of the menu.
Every day, youre juggling staff, food quality, inventory, customerservice, purchasing, and moreall while trying to cultivate a dining experience that wows your customers enough to keep them coming back. Its tough, and cant be done passively.
Its the number one way customers discover new restaurants and if your business isnt showing up in the search results, youre losing diners to competitors who are. Local restaurant SEO is the best way to attract new customers, and its easier than you thinkyou dont need to be a technical expert to start seeing real results.
Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. Restaurant websites should have a clean, uncluttered feel and customers should easily be able to navigate between pages.
As the first and last point of contact for guests, a hostess sets the tone for every diner’s experience. Whether it’s managing reservations, coordinating with servers, or handling situations with grace, a skilled hostess brings a mix of warmth, professionalism, and operational expertise to the table. What did you do?
Restaurants collect a ton of customer data. Think about it: What if you could automatically send a special offer to a customer who hasnt ordered in a while? When used strategically, customer data can help you personalize marketing, streamline operations, and create a better dining experience for your guests.
During the pandemic, quick-service restaurants (QSRs) were forced to innovate if they wanted to succeed. Contactless payments started as a safety precaution for many quick-service restaurants (QSRs) – allowing them to offer a curbside service that kept patrons out of the dining room. Tapping Into the Potential.
Particularly as they’re learning how to best operate amidst new outbreaks to create the dining experiences patrons expect. However, a surge in hot spots means the dining experience will continually evolve. Restaurants have adopted a delivery/pickup model to meet the needs of their customers.
But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? Businesses must remain ahead of the curve by checking all the correct boxes as customer tastes evolve at an unparalleled pace.
Menu variety plays a substantial role in every dining experience. With the increasing customer inclination towards a health-conscious diet, even the restaurant industry has to adapt to the trend by adding dishes catering to their health-conscious guests. Trends in the restaurant industry aren’t always about food or service.
Provide CustomerService Training. There is a direct correlation between customerservice level and staff training. You will then have a capable team that consistently delivers unbeatable levels of customerservice. Be conscious of this when taking reservations. Allow customers to express themselves.
However, in the process of resuming and continuing restaurant operations, operators need to take steps to lower the risk of infection among employees and customers and prevent the spread of COVID-19. Reservation processing. Not only is it more hygienic, but it also significantly increases service quality and speed.
Reports show that 81 percent of fine dining establishments, 78 percent of family restaurants, and 77 percent of fast-casual spots added curbside pickup, pivoting away from dine-in services after March 2020. On top of that, nearly half of all restaurants offered delivery services during the pandemic. A Fearful Transition.
If 2020 and 2021 were all about helping operators find new revenue streams to reach guests when they couldn’t come into restaurants, then 2022 was all about getting customers back in. In contrast, customers are entering 2023 with higher expectations for stellar experiences when they do choose to spend money on dining out.
As you may know, Mother’s day is one of the busiest days for full-service restaurants, often resulting in huge crowds, long wait times, and an overwhelmed staff. If you aren’t prepared for the huge rush, customers may grow impatient, leave bad reviews, and be reluctant to return in the future. Accept Orders in Advance.
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