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How to Find the Target Market for Your Restaurant

ChowNow

Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Without a well-defined target market, restaurants risk wasting resources on strategies that dont connect and menu offerings that dont selltrying to appeal to everyone, but standing out to no one.

Marketing 195
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What Does 86 Mean? Definition, History and More

7 Shifts

If you're standing in line waiting to order the special of the night, the seasonal Panzanella Salad, you don't want to hear “86 the special”. At some point when you were dining in a restaurant, you may have heard the BOH staff shout “86” and the name of a menu item to the waiters. How to stop 86ing menu items. What does 86 mean?

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The 11 Best Restaurant Event Ideas That Actually Bring In New Customers And Keep Regulars Excited

ChowNow

Does the energy feel flat, and the customers look bored. Get some fresh customers through the door and start the neighborhood talking about whats happening in your restaurant again. You need ideas that will wow new customers and get the regulars excited to come back in.

Events 195
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Five Ways to Increase Sales at Your Restaurant this Valentine’s Day

Modern Restaurant Management

In fact, before COVID in 2016, both single people and couples spent a total of 35 million dollars on Valentine’s day experiences. Create a Prix Fixe Menu. A prix fixe menu features a fixed multi-course meal that is served to all customers on a specific night, often for holidays like Christmas and Valentine’s Day.

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How to Create a Successful Visual Brand for Your Restaurant in 2020

Modern Restaurant Management

Your customers will recognize your business (or not) by your logo. But, if you have a playful style that could be embodied by a mascot character, consider developing a fun mascot figurehead to speak directly to your customers from your social media posts, signage, menu, website, and maybe even merchandise. Your Menu.

2020 555
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Seven Restaurant Trends That Will Define 2022

Modern Restaurant Management

Restaurants will also explore delivery options beyond costly third-party partnerships, and hike delivery menu prices to make the channel more lucrative as off-premise demand holds steady. Simplified Menus. Menu variety plays a substantial role in every dining experience. Health-Conscious Food Will Dominate Menus.

2022 547
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MRM Research Roundup: Holiday Spending, Franchise Optimism, and Pickle Energy

Modern Restaurant Management

The primary response was menu price increases, with nearly 61 percent of respondents adjusting prices to cope with the new reality. More than half of those surveyed, 55 percent, said increasing sales is 2025’s top priority, followed by reducing costs and enhancing guest experiences.