7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. We’ve also included a restaurant marketing plan PDF with all the questions you need to ask (and answer) to get into the minds of your customers and create a marketing recipe for success. So, where do you start?

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Focus POS

OCTOBER 1, 2020

Operating a restaurant requires a certain degree of understanding when it comes to customers. You need to be relevant, and to do that, you must be in touch with what customers want so that you can deliver on those expectations. How loyalty programs have evolved. Loyalty is a two-way street. Absolutely not.

Loyalty Program 187

Loyalty Program Email Marketing Coupons Customer Service 187

Modern Restaurant Management

MAY 15, 2023

Here are five ways to enhance your restaurant’s takeout and delivery operations to improve customer experience and open the door to more profit. Enhance Your Digital Presence Grubhub projects 40 percent of restaurant orders in 2023 will take place online. Manages orders at peak hours so the kitchen isn’t overwhelmed.

Customer Experience 198

Customer Experience Delivery Loyalty Program Mobile Ordering 198

Social Hospitality

AUGUST 13, 2020

Customer service is at the core of innovation and good business practices. After all, the future in the hospitality sector quite literally lies in the hands of guests and customers, so it’s imperative that you always perfect your customer service. Personalize the Customer Experience. Integrate Virtual Assistants.

Customer Service 436

Customer Service Innovation Hospitality Hotels 436

7 Shifts

AUGUST 12, 2021

Is your website optimized, and does it provide a good user experience? Assume a customer discovers your website but cannot identify where you are located or how to contact you. Suppose a customer goes to a search engine like Google or Google News API and types in 'Find local restaurants near me.' Loyalty Rewards.

Marketing 397

Marketing Email Marketing Loyalty Program Social Media 397

7 Shifts

JANUARY 14, 2020

million employees to give customers the meals and experiences they crave. The key to making customers happy is to make employees happy. Formalizing an employee engagement program helps restaurants keep staff happiness top of mind. It takes a toll on your operational budget and staff morale.

Loyalty Program 367

Loyalty Program Front of House Back of House Customer Experience 367

7 Shifts

JULY 30, 2021

With plenty of restaurants to choose from, you want to make sure yours stands out from the rest. From stand-out social media accounts, to good old-fashioned mail marketing, we'll walk you through 12 unique customer-driving ideas! Did you know that over 35% of restaurant customers in the U.S. Write a Marketing Plan.

Email Marketing 370

Email Marketing Social Media Loyalty Program Website Management 370

7 Shifts

SEPTEMBER 15, 2021

There is a way, to both grow profits and upgrade your customer experience at the same time: suggestive selling. Suggestive selling is a sales tactic that encourages guests to order something that is different from what they had planned to order or usually order in an effort to increase the check size and make their experience better.

Loyalty Program 369

Loyalty Program Customer Experience Customer Service Point of Sale 369

Focus POS

DECEMBER 11, 2019

Who is the next-generation customer and what are their expectations? Today’s diners are well-connected, tech savvy, and expect a high-quality restaurant customer experience—whether visiting a five-star restaurant, fast-casual, or the drive-through. Menu and order Customization. Excellent service in-house and out-of-house.

Customer Experience 136

Customer Experience 2020 Loyalty Program Fast Casual 136

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. You wake up, have a coffee, and decide that it’s a perfect day to go out for a nice brunch. Not convinced? Picture this: It’s a Sunday.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

AUGUST 18, 2021

You may serve the best food on the block, but if your restaurant doesn't match its dishes with plausible customer service, your customers may never come back. That's why it's important to provide an outstanding dining experience from the second your customer's enter your restaurant, till the moment they leave.

Customer Service 369

Customer Service Customer Experience Online Ordering Loyalty Program 369

Culinary Cues

AUGUST 28, 2020

Shake off the dust of complacency, press the wrinkles out of that chef coat, polish those shoes and face the challenges straight on. Send out information about your current offerings and your future plans through effective email blasts. Remember all of those exciting things that you did to draw customers in when business was great?

Social Media 438

Social Media Communication Loyalty Program Training 438

Modern Restaurant Management

DECEMBER 1, 2020

With new health and safety guidelines and constantly-evolving regulations, restaurant owners are faced with unique challenges to continue delivering a positive dining experience to customers. And while the pressures of the pandemic continue, customer loyalty can play a role in whether or not restaurants will sink or swim.

Loyalty Program 208

Loyalty Program Customer Experience Point of Sale Employee Relations 208

Modern Restaurant Management

JANUARY 12, 2022

Brands that have shifted to a more customer-centric approach have an understanding of loyalty as being earned and not sold. Loyalty programs are commonplace today, a necessity and important part of restaurant marketing strategy. What do these programs provide to an organization? Suzi Tripp.

Loyalty Program 218

Loyalty Program Customer Experience Social Media Online Ordering 218

Modern Restaurant Management

JULY 8, 2024

At a time when the competition for the guest dollar and loyalty is fierce, it's a challenge to stand out. How can a brand develop a loyalty program that is relevant for a variety of guests? What are the best practices for building a new loyalty program?

Loyalty Program 187

Loyalty Program Customer Experience Customer Service Communication 187

7 Shifts

FEBRUARY 8, 2024

A full 55% of consumers consider takeout and delivery essential to their restaurant experience. The app also lets employees take their scheduling changes into their own hands by making approved shift swaps and securely communicating with each other. ChowNow ChowNow is a customized online ordering app for restaurants.

Management 367

Management Management Operations Mobile Ordering 367

Bingage

APRIL 16, 2024

Earning customer loyalty takes time and effort! but the first and most important step is to choose the best loyalty program which can help to gain customer loyalty, engagement, retention and of course revenue generation. That is where a restaurant loyalty program plays a crucial role.

Loyalty Program 104

Loyalty Program 2024 Email Marketing Customer Experience 104

7 Shifts

FEBRUARY 8, 2024

A full 55% of consumers consider takeout and delivery essential to their restaurant experience. The app also lets employees take their scheduling changes into their own hands by making approved shift swaps and securely communicating with each other. ChowNow ChowNow is a customized online ordering app for restaurants.

Management 352

Management Management Operations Mobile Ordering 352

Modern Restaurant Management

JUNE 3, 2024

By the time I’ve purchased enough to get me to the $100 threshold (which for me, doesn’t take long), the long-forgotten punch card has already made its way to a trash can or is making friends with the gum wrappers at the bottom of my purse.

Loyalty Program 204

Loyalty Program Coupons Customer Experience Seasonal Menu 204

7 Shifts

OCTOBER 22, 2024

Nowadays, running a successful restaurant takes more than great food and good service. From improving your Google listing to leveraging customer reviews, these tips will show you how to boost your visibility and drive more traffic to your restaurant. A smooth mobile experience keeps people engaged and leads to more online bookings.

Book 195

Book Marketing Email Marketing Social Media 195

Modern Restaurant Management

JUNE 1, 2023

By now, loyalty programs have shifted from a “nice-to-have” to a “need-to-have” for restaurants looking to retain customers and drive revenue amid record inflation figures and increased prices. In fact, research from Accenture found that more than 90 percent of companies have some sort of loyalty program.

Loyalty Program 180

Loyalty Program Customer Experience POS Customer Service 180

Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. The best solutions always put the focus on providing a fulfilling end-to-end experience for both your your customers and your staff.

Loyalty Program 223

Loyalty Program Online Ordering Point of Sale Customer Experience 223

7 Shifts

DECEMBER 18, 2019

With dinner prep taking place in most restaurants from noon on, you’re open anyway—and the more diners you can attract to buy lunch, the more profitable you become. 33% of Canadians eat out for lunch most-often, not far behind the dinner crowd at 49%. Sounds good, doesn’t it? If you’re stuck on how to price, $9.95 is a common one.)

Specials 362

Specials Food Truck Seasonal Menu Social Media 362

Modern Restaurant Management

APRIL 17, 2024

. “At a time when restaurants are continuing to face increased costs of operation, owners must be cognizant of not only the customer experience but also the impacts their changes will have on loyalty patterns. Restaurants need to take this data as a signal and think twice about pricing increases.

Pricing 198

Pricing Loyalty Program Customer Experience Consumer Goods 198

Modern Restaurant Management

FEBRUARY 15, 2022

Technology innovations offer the potential to bridge the gap between the need to keep their business running and deliver quality products and experiences to their guests. Using a smartphone or digital device, customers can place orders, add to existing orders, and pay their checks right from their table without server interaction.

Technology 225

Technology Loyalty Program Fast Casual Email Marketing 225

7 Shifts

JULY 16, 2021

Get to know your future customers, before they even step foot in your door. Take it one step further by diving into their lifestyle habits and spending patterns. Take it one step further by diving into their lifestyle habits and spending patterns. A common way for coffee shops to get financed is through business loan programs.

License 459

License Hiring Equipment Small Business 459

Modern Restaurant Management

DECEMBER 6, 2024

We’ve seen firsthand how social media generates buzz—especially when our famous customers get involved. By regularly sharing and reposting moments like these with high-quality photos, engaging stories, and thoughtful responses to comments, we keep our audience excited about the Health Nut experience.

Marketing 178

Marketing Social Media Loyalty Program Email Marketing 178

7 Shifts

JUNE 13, 2022

Customer loyalty has come a long way from the paper punch card. Now it seems like every restaurant has their own app, their own loyalty programs , and their own way to reward customers and keep them coming back. And we're talking all things customer loyalty tech. Loyalty programs benefit everybody. “I

Loyalty Program 195

Loyalty Program Customer Experience Technology Back of House 195

Modern Restaurant Management

OCTOBER 2, 2024

The real winners of the value war will be restaurants providing value in non-monetary ways through tactics like menu innovation, hyper-personalization and providing seamless digital ordering experiences that appease convenience-driven diners. Operators must consider how they can strategically ease customers back into full price menus.

Loyalty Program 180

Loyalty Program Mobile Ordering Coupons Customer Experience 180

Modern Restaurant Management

NOVEMBER 23, 2021

Restaurant operators are now looking for solutions to retain customers as colder weather and economic conditions threaten their bottom line. Customers now expect more than a simple rewards program or general mailing list. Enhancing the In-Person Experience.

Loyalty Program 190

Loyalty Program Email Marketing Customer Experience Seasonal Menu 190

7 Shifts

OCTOBER 28, 2024

However, it’s best to understand how cost-effective your current customer acquisition efforts are before dedicating resources to it. Knowing how to calculate and optimize your customer acquisition cost (CAC) can help you make smarter decisions about your marketing and advertising strategies.

Loyalty Program 195

Loyalty Program Fast Casual Social Media Email Marketing 195

7 Shifts

MARCH 27, 2020

Do you have delivery drivers who you could hire, or would your FOH staff take on this role for extra pay? Safety If you can run your business as a takeout and delivery spot, consider whether or not you can carry out operations safely to avoid spreading COVID-19. Reach out to those in need and engage in genuine conversation.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Modern Restaurant Management

MAY 13, 2024

But two non-negotiables have remained strong for diners: convenience and loyalty. With digital and frictionless experiences at the forefront, diners are seeking their favorite restaurants in new, more affordable ways. In doing so, they improve the customer experience, which, in turn, increases loyalty.

Pricing 198

Pricing Loyalty Program Mobile Ordering Customer Service 198

Modern Restaurant Management

JANUARY 8, 2024

QSRs Shift Focus from Slow-Paced Dining to Swift, Transactional Experiences Quick Service Restaurants (QSRs) are reimagining their dining spaces to prioritize speed, convenience, and personalization over traditional, slow-paced dining experiences. For the second part, click here.

2024 216

2024 Loyalty Program Cash Management Customer Experience 216

Modern Restaurant Management

DECEMBER 28, 2020

Delivery and take-out will continue to be the most popular way consumers will get their restaurant meals in a COVID and post-COVID world. I think that guests will be choosy with where they go out in the future, and concepts that provide an authentic and safe experience will definitely have the edge.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

7 Shifts

AUGUST 18, 2024

Opening and owning a bar is one of those unique life experiences; you have no idea what it will be like until you actually go for it. This could be a good choice if you find a business that is already established and has a loyal customer base. These elements need to work together to ensure your customers understand what you're about.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

DECEMBER 30, 2021

The nature of restaurant management is a pendulum; each year operators swing back and forth to prepare for challenges and take advantage of new opportunities. Teams are able to increase tips and revenue without burnout, all while creating a positive customer experience. Key 2022 Trends. Tech Advancements. POS Integrations.

Loyalty Program 231

Loyalty Program 2022 Kitchen Safety Customer Experience 231