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"The pandemic forced the restaurant industry to reinvent itself overnight, moving from a primarily in-store dining experience to an omnichannel, digital-first business. These changes have become permanent shifts in how they target customers, market themselves, and design their offerings." How Do You Stack Up?
The rapid evolution of payment technology over the past decade has had a profound impact on industries worldwide, and the restaurant sector is no exception. As digital transactions become ubiquitous, businesses across all sectors are embracing innovations that reshape the way they interact with customers.
Loyaltyprograms are the secret sauce for keeping customers hooked, whether you're a cozy corner café or a massive restaurant chain. For starters, technology plays a big role: more than 60 percent of diners credit tech with making their restaurant experience better.
The restaurant industry has been in the eye of the storm, driven by shifting consumer behaviors, rapid advancements in technology, and the race to dominate emerging formats. Fewer Restaurant Technology Companies Ahead The restaurant tech industry is overdue for a shakeup.
Even though local and state orders prohibiting or severely restricting restaurants’ ability to serve customers and generate and revenue, standard business liability policies did not provide coverage, and many policies had a pandemic exclusion. The pandemic made speed, accuracy, and seamless ordering non-negotiable.
Widespread Adoption of Technology Solutions in Food Service In 2025, the food service industry will increasingly leverage technology for waste tracking and diversion. With so many people leaving the industry, restaurants stepped up—raising wages, creating new opportunities, and doubling down on the employee experience.
With 59 percent of customers hanging up after calling in and waiting for a minute or less, according to Linga, restaurants are missing out on a lot of business. The average restaurant operating a sit-down dining experience can miss 15-30 percent of incoming calls on average, with that number possibly being even higher during busy hours.
As we step into 2025, the restaurant, bar, and hospitality industries are experiencing transformative shifts driven by evolving consumer preferences, technological innovation, and economic dynamics. From reimagining workflows to enhancing guest interactions, technology is shaping how restaurants, bars, and hospitality businesses operate.
Marketers and business leaders have heard the saying, “It’s cheaper to keep a customer than acquire a new one.” The best customers are returning ones as members of top-performing loyaltyprograms are 77 percent more likely to choose their brand over competitors. Incorporating LoyaltyPrograms with SMS.
Every restaurant’s mission is to get customers in the door and then keep them coming back for more. While there’s no single recipe for recruitment and retention success, many restaurateurs are leveraging a proven approach: loyaltyprograms. times more likely to experience double-digit revenue growth.
Most of the restaurant technology tools operators use every day were first introduced years ago, but it wasnt until the 2020 Tech Boom, brought on by COVID-19, that widespread adoption became essential. But first, lets look at how to choose the right technology for your restaurant. Can it increase sales or customer retention?
A customer in Miami should bite into the same perfectly seasoned burger that delights diners in Seattle. Reliable experiences build brand loyalty, and systemic processes lead to reliable profit margins. It’s no secret that restaurants with more than one location depend on standardization to thrive.
Modern payment solutions that provide the ultimate convenience and enable customers to order and pay how they prefer are on the rise this holiday season, empowering restaurants to deliver an improved experience without sacrificing the quality of service. In the U.S. including the adoption of popular mobile wallets.
Here are five ways to enhance your restaurant’s takeout and delivery operations to improve customerexperience and open the door to more profit. Mobile apps improve order customization and customer autonomy over the ordering process while also increasing overall brand awareness and local restaurant perception.
Technology innovations offer the potential to bridge the gap between the need to keep their business running and deliver quality products and experiences to their guests. More realistically, technology advancements can eliminate superfluous tasks and automate components of complex ones. Customers skip the line entirely.
More than eight in ten restaurant operators expect 2025 sales to meet or exceed 2024 levels, but rising competition will require differentiation through experience, service, and innovation, according to The National Restaurant Association’s 2025 State of the Restaurant Industry report.
Brands that have shifted to a more customer-centric approach have an understanding of loyalty as being earned and not sold. Loyaltyprograms are commonplace today, a necessity and important part of restaurant marketing strategy. What do these programs provide to an organization? Suzi Tripp.
For many, that solution lies in technology such as self-service kiosks, QR codes, and online ordering. Come 2023, it will be increasingly important for restaurants to factor technology into their budgets to adapt to the changing economic landscape and better meet consumer demand.
The past few weeks have proven how quickly the way in which we dine is shifting and evolving and fast forwarded a number of technology trends. Here are some technologies that will continue to be part of any restaurant’s day-to-day operations. Table Tech : Pay-at-the-Table is the new Lazy Susan of the wait-staff world.
These conditions present an evolving challenge for restaurants when it comes to providing a safe dining experience for customers and employees, especially when it’s often unknown whether patrons are vaccinated or not. And a technology many restaurants have leveraged over the past year ? A New Way for QR Codes to Help.
Restaurant businesses need to adopt technology that enables collaboration among remote teams and simplifies management if they want to succeed. In the end, restaurant groups can turn managing multiple offices into a competitive advantage by focusing on these key areas, which will drive customer happiness and the business forward.
Photoillustration by Lille Allen; see below for full credits Every major fast-food chain, it seems, now has its own app promising deals, discounts, and a better diner experience overall. All of them promise a seamless experience to the fast-food customer. But whats the cost of convenience? He wants the path of least resistance.
They would need to be able to lean on their technology partners to offer tools that help create efficiencies, and better manage costs. " In what ways is technology changing the Canadian hospitality industry and what impact do you see AI having? What does the Canadian guest expect from a restaurant experience?
Though much ink has been spilled over the difficult hurdles restaurants survived — and thrived — through, it’s also important to highlight the positive changes that are transforming the industry, and that includes technology. Technology, Then and Now.
At a time when the competition for the guest dollar and loyalty is fierce, it's a challenge to stand out. How can a brand develop a loyaltyprogram that is relevant for a variety of guests? What are the best practices for building a new loyaltyprogram?
But restaurants face a fine balance in increasing costs, as customers are also impacted by the realities of inflation. Just as with COVID shutdowns and supply chain issues, restaurant technology can help operators continue providing great service even with high costs for them and customers alike.
With new health and safety guidelines and constantly-evolving regulations, restaurant owners are faced with unique challenges to continue delivering a positive dining experience to customers. And while the pressures of the pandemic continue, customerloyalty can play a role in whether or not restaurants will sink or swim.
Restaurant technology adoption has accelerated throughout the pandemic, shifting digital tools from futuristic nice-to-haves into critical components of day-to-day operations. Point of Sale (POS) systems have traditionally been the restaurant’s technological centerpiece, connecting guests, servers, and food through transactions.
Restaurants will focus on creating story-driven dining experiences, harnessing technology and local partnerships to deepen emotional engagement with guests, according to the "2024 State of the Industry: Future of In-Restaurant Dining" report by Incisiv in collaboration with Toshiba Global Commerce Solutions.
The evolution from paper punch cards to digital loyaltyprograms marks a significant progression in how restaurants engage with their guests. This digital transformation is not just about technology; it’s about reimagining the relationship between a brand and its customers. They foster genuine connections.
It quickly became obvious that the brands best able to respond to the challenges posed by COVID restrictions and customer behavior changes were those with a strong digital foundation. Mobile-Based LoyaltyPrograms. With the collection of more customer data comes the opportunity to retool customer engagement marketing.
Understanding your target market is the foundation of making smart decisions for your menu, pricing, and overall guest experience. Key customer factors that influence dining preferences, from demographics to behavior. A restaurant target market is the specific group of customers your restaurant is designed to attract.
Restaurant loyaltyprograms are nothing new so what can restaurants do to stand out from the competition and better engage with guests to build relationships? How and why are loyaltyprograms evolving? Loyaltyprograms are made to cater to customers' ever-changing needs and expectations.
By now, loyaltyprograms have shifted from a “nice-to-have” to a “need-to-have” for restaurants looking to retain customers and drive revenue amid record inflation figures and increased prices. In fact, research from Accenture found that more than 90 percent of companies have some sort of loyaltyprogram.
If your business isnt keeping up with the changes, you risk falling behind and not meeting modern customer expectations. For operators, restaurant apps mean higher sales, greater customer retention, and smoother day-to-day operations. Beyond mobile ordering, restaurant apps support operations in ways that were never available before.
The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. The best solutions always put the focus on providing a fulfilling end-to-end experience for both your your customers and your staff.
Digital not only powers seamless experiences but also unlocks guest data that can elevate hospitality across all touchpoints, both digital and in-person. The customer's needs always come first, even though my prices continue to rise. Technology continues to transform restaurant operations. That's never going to change.
Understanding consumer loyalty psychology can enable restaurants to create systems supporting recurring business and assist in overcoming financial difficulties. The Power of Personalized Communication Developing close connections with your guests calls for frequent, customized contact that makes them appreciated and noticed.
Contactless payment solutions drive operators’ revenue and elevate customerexperiences, but how can the technology set restaurants up for long-term success? The restaurant industry has perhaps seen higher adoption rates of this technology than any other industry.
Restaurants collect a ton of customer data. Every online order, email sign up, and reward program interaction generates valuable insightsbut if that data just sits there, youre missing a major opportunity. Think about it: What if you could automatically send a special offer to a customer who hasnt ordered in a while?
As a result, quick-service and fast-casual restaurants are increasingly harnessing big data and automation to give their customers what they want before an order comes out of their mouth – or their brand’s app. Why should you invest in tech tools that enable you to deliver a more personalized dining experience?
Behind the success of a restaurant — regardless of size — is delicious food, great service and seamless experiences across every touchpoint. The right restaurant technology is essential to make it all happen. Despite these challenges, the restaurant sector is ripe with technological opportunities.
According to Adams, the team hit the ground running and worked with its partners to helps tailor programs to help restaurants pivot their business models. "Everything “We understand our customers extremely well,” said Ville Myllyniemi, CEO at Fafa’s. "Everything has changed," he said. "We
Neiman highlights the role of technology-powered tactics such as upselling menu add-ons and optimizing digital ordering in addition to using collected data to better meet the needs of the still-value conscious guest. Value deals have trained customers to spend less, so reversing this effect won’t be an immediate fix.
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