Remove Customer Experience Remove Marketing Remove Point of Sale
article thumbnail

The Drive-Thru Customer Experience Revolutionized Through AI

Modern Restaurant Management

Last year completely upended how customers ate: Quick Service Restaurants (QSRs) heavily relied on drive-thrus for business. According to data from the NPD Group, fast-food chains dominated the restaurant market for 12 months ending in March 2021, gaining 7.1 percent of the market share that full-service restaurants shed.

article thumbnail

Five Ways to Enhance and Improve the Takeout and Delivery Customer Experience

Modern Restaurant Management

Here are five ways to enhance your restaurant’s takeout and delivery operations to improve customer experience and open the door to more profit. Mobile apps improve order customization and customer autonomy over the ordering process while also increasing overall brand awareness and local restaurant perception.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Best Restaurant Marketing Tips

Modern Restaurant Management

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. An app-first experience for restaurant chains. Here are their insights.

Marketing 585
article thumbnail

Seven Top Restaurant Marketing Ideas And Trends

Modern Restaurant Management

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. Your restaurant’s main selling point is the food. Both approaches might cause your restaurant to fail in attracting new customers.

Marketing 567
article thumbnail

The Digital Foodie: Top Trends That Will Drive 2022 Restaurant Marketing

Modern Restaurant Management

In addition to cost savings, there is plentiful evidence that consumers prefer online ordering and will select dining brands based on the ease of that experience. As brands struggled to survive in the earlier part of the pandemic, the acquisition market was ripe for bargain hunters. Increased Emphasis on Online Ordering.

2022 520
article thumbnail

How and Why Zero Party Data Should Drive Restaurant Marketing 

Modern Restaurant Management

Marketing a restaurant looks completely different today than it did heading into 2020. Not only are marketers in the restaurant space facing the fallout of the pandemic, they are dealing with the implications of ever-increasing privacy concerns. Operations have shifted to a more digital experience. Be Driven by the Right Data.

Marketing 508
article thumbnail

AI Isn’t the Magic Marketing Bullet Restaurants Think It Is

Modern Restaurant Management

Based on all the buzz, it’s touted as AI-mazing for marketing. This has led many businesses to view it as a marketing magic bullet to solve their revenue woes. The benefits of AI for restaurants are undeniable from automation, to real-time control and information analysis, to improved customer service.

Marketing 419