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Running a restaurant isn’t just about crafting the perfect plate or creating an unforgettable experience for your guests, it’s about making money. The crime in our industry is that many operators (most operators) do not know how much power they have over their vendors. That’s a different story.
The restaurant experience has quickly become a digital landscape. In 2025 and beyond, restaurant executives should be on the lookout for increasing point-of-sale (POS) systems attacks, AI-powered social engineering tactics, and greater supply chain cyber vulnerabilities. This attack, however, is not out of the ordinary.
Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their views on what trends and challenges owners and operators can expect to see in 2025. With so many people leaving the industry, restaurants stepped up—raising wages, creating new opportunities, and doubling down on the employee experience.
Analyze Previous Holiday Sales Data Past sales data is invaluable when it comes to planning the upcoming season. A restaurant point-of-sale system holds historical data so you can see a detailed breakdown of how your restaurant sales performed during previous Christmas seasons.
The ongoing COVID-19 crisis has not only transformed the global social, political, and economic climate, but has also changed how businesses operate. Last year completely upended how customers ate: Quick Service Restaurants (QSRs) heavily relied on drive-thrus for business. Joe Erlinger, head of McDonald’s U.S.
That said, the processes that became norms during the pandemic, such as online ordering and contactless pickup, are here to stay for the convenience of hungry customers. Beyond the applications that customers use to order, there are a myriad of other apps that keep restaurants running on the backend that should never be compromised.
Beyond the immediate lost revenue from empty reserved tables, these missed bookings disrupt carefully planned kitchen and staffing operations. Businesses can now utilise reservation platforms that seamlessly integrate booking, point-of-sale (POS), and customer management systems.
Recurring customers. Promotions and discounts attract customers, but they’re often short-lived. As seen during the 2024 summer of value, customers quickly move on to other restaurant brands in search of the next deal. Go digital for increased loyalty and sales. Some customer segments will continue to dine out.
The demise of cash payments might be exaggerated as 90 percent of people select cash as their most widely used payment method and 89 percent consider the ability to pay in cash as important for their customer satisfaction, according to Why Won't Cash Just Die??? , What should restaurant operators take away from the results? "Going
"The pandemic forced the restaurant industry to reinvent itself overnight, moving from a primarily in-store dining experience to an omnichannel, digital-first business. These changes have become permanent shifts in how they target customers, market themselves, and design their offerings."
Here are five ways to enhance your restaurant’s takeout and delivery operations to improve customerexperience and open the door to more profit. Mobile apps improve order customization and customer autonomy over the ordering process while also increasing overall brand awareness and local restaurant perception.
Regular customers make up the backbone of any restaurants sales , but if you put a group of restaurant owners around a table, the conversation inevitably focuses on growth through new customer acquisition. But first, why is customer retention such a big deal? Sales: 80% of sales typically come from 20% of clients.
There’s one question that’s now on the minds of operators everywhere: … Despite these conditions, the expectations placed on restaurant operators are greater than ever. … How can their existing point-of-sale (POS) system and related technologies help to provide a safe environment with secure payments?
“Through expansive experiences that inspire our guests paired with the ambiance of the space and the food on the plate, we’re setting new standards for the industry and creating truly spectacular moments for all who enter our restaurants and bars.”
By the time you finish this article, youll know how to approach restaurant marketing the right way and not waste time doing guesswork, crossing your fingers, and then hoping you see new customers walking through the door. Customers have more choices, higher expectations, and countless ways to discover (or overlook) your restaurant.
Restaurants collect a ton of customer data. Think about it: What if you could automatically send a special offer to a customer who hasnt ordered in a while? When used strategically, customer data can help you personalize marketing, streamline operations, and create a better dining experience for your guests.
Most of the restaurant technology tools operators use every day were first introduced years ago, but it wasnt until the 2020 Tech Boom, brought on by COVID-19, that widespread adoption became essential. Identify your biggest pain points. Are you aiming to speed up service, cut labor costs, or increase online sales?
” Simple concept yet much harder to pull off for today’s restaurants struggling to harmonize in-store, drive-thru, delivery and curbside experiences for both customers and employees. Customer expectations are level set by their most advanced in-store and digital experiences.
If your business isnt keeping up with the changes, you risk falling behind and not meeting modern customer expectations. For operators, restaurant apps mean higher sales, greater customer retention, and smoother day-to-day operations.
Bar and restaurant operators often face tough dilemmas, ranging from the daily question, “Should we be mixing more drinks or turning more tables?” With today’s technology, bar and lounge operators can have the best of both worlds. This question often stymies operators eager to increase revenues.
Managing delivery orders shouldnt feel like running an obstacle course, but for many restaurant operators, thats exactly what it is. A centralized system that pulls in orders from every platform, streamlines operations, and eliminates the need for multiple screens and logins? Too many tablets, too many mistakes.
Customers expect to browse menus, place orders, and pay for their meals with just a few taps of their phones. For restaurant operators, this presents both an opportunity and a challenge: how to implement an online ordering system that maximizes revenue while maintaining control over their customer relationships.
Restaurant technology adoption has accelerated throughout the pandemic, shifting digital tools from futuristic nice-to-haves into critical components of day-to-day operations. Point of Sale (POS) systems have traditionally been the restaurant’s technological centerpiece, connecting guests, servers, and food through transactions.
"As awful as it was, the pandemic pushed restaurants to completely rethink their operations in order to survive, and some of the changes they made during the pandemic have continued to be beneficial to those restaurants and industry at large." Landlord/Tenant Disputes : in my practice, I have seen a huge increase in lease disputes.
Luckily, a commitment to more sustainable operations can coexist with healthy profits, and even growing margins. Below are five important areas of focus for restaurant and catering professionals who are re-imagining their operations for a newer, more sustainable normal. First Priority: Getting Smarter.
Restaurant operators have faced stiff headwinds since 2020, with a near-constant swirl of inflation, supply chain and labor challenges. But if last year was any indicator, restaurant operators are on the road to relief in 2024. Here’s how restaurant operators can evolve with them. Full-service menu prices climbed 4.5
For a deeper dive into brand messaging, strategy, and authenticity, creating unified guest experiences, and the orchestration of physical and experiential touchpoints, Modern Restaurant Management (MRM) magazine reached out to The Plaid Penguin’s Founder and Sir Idea Man Joe Haubenhofer. A strong restaurant brand goes beyond a logo.
Not only do businesses rely on an automated Point of Sale to handle a customer’s transaction–both fulfillment and payment– it is often preceded by customers interacting with digital signage, interactive apps, self-serve kiosks, and more. When that network goes down, so do your operations.
Contactless payment solutions drive operators’ revenue and elevate customerexperiences, but how can the technology set restaurants up for long-term success? Before the pandemic, many restaurants across the country experimented with contactless order and payment solutions but did so with a relative lack of urgency.
Now, customers can even order remotely from their own devices. As these values shift, an advanced restaurant point of sale should support multiple methods for guests to place orders. Offering modern point of sale concepts creates a better customerexperience and caters to a guest’s personal preference.
The COVID-19 pandemic has brought endless changes to the restaurant industry, but perhaps the most significant has been the rise of the contactless dining experience. With customers opting for alternatives to dine-in, restaurants adapted to build solutions to offer takeout, delivery and curbside pickup options.
But independently owned, more agile operations can out-maneuver big brands by leaning on their point of sale (POS) platforms to increase sales and expand their client bases. Understand customer cravings and business needs through data. Another way to slice and dice data is to comb through food costs.
From the moment they set foot inside your restaurant to the first time they log onto your website, your customers are sharing vital pieces of information that can fundamentally change how your brand operates. To understand what customer intelligence is, we have to define what it means for restaurants.
How do restaurant operators find efficiencies to minimize costs without degrading quality or service? One desirable option is to leverage low-power IoT solutions to deliver energy and maintenance efficiencies and reduce operational expenses. Low-power IoT solutions are affordable, secure, and reliable. Energy Management.
Operators must weigh guest acceptance while making strategic decisions about integrating automation at many restaurant touch points, according to Software Advice’s 2024 Automated CustomerExperience Survey. What can restaurant operators learn from these results?
The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. The best solutions always put the focus on providing a fulfilling end-to-end experience for both your your customers and your staff.
As the impact of the pandemic wanes, restaurant owners should evaluate the contactless service options they implemented to keep customers and staff safe to see how they can help drive sales. To go contactless, customers scanned a small black and white square called a QR code on their mobile device to see a digital copy of the menu.
Behind the success of a restaurant — regardless of size — is delicious food, great service and seamless experiences across every touchpoint. Think about it: nine out of 10 restaurants have fewer than 50 employees, making efficient operations critical for success. However, growth brings growing pains.
” Maybe you’re a smaller operation with less than five units in one state or a mom-and-pop operation with one location that’s been in the family for years. Let’s review how restaurant technology can assist you with your daily operations. Customers enter the restaurant and approach the host stand.
We were greeted by the manager of the restaurant and shared with him the concept of contactless dining, an experience where dine-in guests can view menus, order, and pay directly from their mobile phones. Hospitality and technology worked together to build a better and more profitable restaurant experience for everyone.
The restaurant industry is changing fast, moving towards using data to truly understand customer preferences and behaviors. The big change in the restaurant business is now about more than just serving food; it's about offering a personalized experience that matches exactly what customers want and expect.
A full 55% of consumers consider takeout and delivery essential to their restaurant experience. ChowNow ChowNow is a customized online ordering app for restaurants. Restaurants of today are infused with technology in many new ways, and it’s making a difference. Try 7shifts for free.
Nearly every restaurant in the United States relies on a Point of Sale (POS) system for the majority of its front-of-house operations. Not only can that become frustrating for your guests, but it can also make in-house operations much more difficult. That system needs access to the internet in order to keep functioning.
For restaurant owners, there are a number of issues in their workplace keeping them up at night and hindering them from successfully managing and operating their restaurant efficiently. It’s also important to consider the customerexperience. It’s also important to consider the customerexperience.
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